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Wix segment analytics
Segment
Updated July 6, 2026
Wix

2,855 Wix stores running Meta ads: Stats & Market Data (2026)

We track 2,855 active Wix stores running Meta ads, with 63 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Apparel & Accessories, Home & Garden. 83% maintain social media profiles — Instagram leads — and 100% run Meta ad campaigns.

83%
Social media
100%
Meta ads
76%
Contact info
Total Stores
2,855
Active Wix stores
New (30d)
63
Newly added in the last 30 days
Avg. Products
172
Among 2,738 stores with catalog data
Avg. Price
$447
Among 1,696 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

115 57 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

63 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 734 · 27%
10-49 1,029 · 38%
50-199 536 · 20%
200-999 342 · 12%
1k-4.9k 89 · 3%
5k+ 8 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
16% coverage
Apparel & Accessories
14% coverage
Home & Garden
10% coverage
Education & Courses
7% coverage
Beauty & Cosmetics
6% coverage
Food & Beverages
5% coverage
Health
5% coverage
Celebrations & Gifts
4% coverage
Sporting Goods
3% coverage
Jewelry & Watches
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 172 because some stores carry much larger inventories. That's larger than the Wix average of 68. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 516 · 30%
$25-$49 420 · 25%
$50-$99 289 · 17%
$100-$199 173 · 10%
$200-$499 128 · 8%
$500+ 170 · 10%
Store currencies
USD 1,230 GBP 349 EUR 299 AUD 199 CAD 150 INR 89 ZAR 62 NZD 61

Among stores with pricing data, the most common price range is Under $25. The average is higher at $447 because some stores price much higher, pulling it up. That's above the Wix average of $380.

Social media platforms

Instagram (76%), Facebook (70%), YouTube (23%).

Instagram
76%
Facebook
70%
YouTube
23%
TikTok
20%
LinkedIn
11%
Twitter / X
11%
Pinterest
5%

Social media engagement is exceptionally high: 83% of stores maintain social profiles and 100% run Meta ads. That's 20 percentage points above the Wix average of 63%.

Marketing & analytics tools

Google Analytics (11%), Google Tag Manager (11%), Facebook Pixel (6%).

Google Analytics
11%
Google Tag Manager
11%
Facebook Pixel
6%
Google Ads
6%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

79 products $8 avg 1 ads
Apparel & Accessories
32 products $54 avg 4 ads
Beauty & Cosmetics
145 products $130 avg 1 ads
Arts & Entertainment Art
79 products $1 avg 5 ads
Animals & Pet Supplies Pet Supplies Pet Food
9 products $19 avg 3 ads
Animals & Pet Supplies Dog Accessories Pet Supplies
1,526 products $61 avg 2 ads
Toys & Games
26 products $48 avg 9 ads
Arts & Entertainment Music
31 products $30 avg 1 ads
Apparel & Accessories Clothing
21 products $30 avg 2 ads
Education & Courses Courses
288 products $9 avg 1 ads
Food & Beverages
5 products $618 avg 2 ads
Sporting Goods

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FAQ

How many Wix stores running Meta ads are there?

We currently track 2,855 active Wix stores running Meta ads.

Are Wix stores running Meta ads growing?

In the last 30 days, 63 new Wix stores running Meta ads were indexed, showing a 2% monthly growth rate.

What is the average catalog size for Wix stores running Meta ads?

Among Wix stores running Meta ads with catalog data, the average is around 172 products, with most falling in the 10-49 range.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.