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Wix segment analytics
Segment
Updated June 15, 2026
Wix

2,979 Wix stores running Meta ads: Stats & Market Data (2026)

We track 2,979 active Wix stores running Meta ads, with 50 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Apparel & Accessories, Home & Garden. 87% maintain social media profiles — Instagram leads — and 100% run Meta ad campaigns.

87%
Social media
100%
Meta ads
79%
Contact info
Total Stores
2,979
Active Wix stores
New (30d)
50
Newly added in the last 30 days
Avg. Products
158
Among 2,966 stores with catalog data
Avg. Price
$392
Among 1,794 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

104 52 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

50 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 794 · 27%
10-49 1,103 · 37%
50-199 583 · 20%
200-999 391 · 13%
1k-4.9k 92 · 3%
5k+ 3 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
17% coverage
Apparel & Accessories
14% coverage
Home & Garden
11% coverage
Education & Courses
7% coverage
Beauty & Cosmetics
6% coverage
Health
5% coverage
Food & Beverages
4% coverage
Celebrations & Gifts
4% coverage
Sporting Goods
3% coverage
Jewelry & Watches
3% coverage
Electronics
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 158 because some stores carry much larger inventories. That's larger than the Wix average of 72. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 558 · 31%
$25-$49 432 · 24%
$50-$99 306 · 17%
$100-$199 184 · 10%
$200-$499 136 · 8%
$500+ 178 · 10%
Store currencies
USD 1,280 GBP 374 EUR 315 AUD 196 CAD 162 INR 103 NZD 59 ZAR 45

Among stores with pricing data, the most common price range is Under $25. The average is higher at $392 because some stores price much higher, pulling it up. That's above the Wix average of $366.

Social media platforms

Instagram (80%), Facebook (73%), YouTube (25%).

Instagram
80%
Facebook
73%
YouTube
25%
TikTok
21%
Twitter / X
13%
LinkedIn
12%
Pinterest
5%

Social media engagement is exceptionally high: 87% of stores maintain social profiles and 100% run Meta ads. That's 21 percentage points above the Wix average of 66%.

Marketing & analytics tools

Google Analytics (11%), Google Tag Manager (10%), Facebook Pixel (6%).

Google Analytics
11%
Google Tag Manager
10%
Facebook Pixel
6%
Google Ads
6%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

25 products $63 avg 1 ads
Celebrations & Gifts Gifts Specialty Foods
88 products $437 avg 1 ads
Apparel & Accessories Bags
1,063 products $6 avg 4 ads
Food & Beverages Food & Beverages
16 products $33 avg 1 ads
Apparel & Accessories Clothing
95 products $1269 avg 1 ads
Home & Garden Garden Supplies
14 products $14 avg 3 ads
Apparel & Accessories Streetwear
43 products $362 avg 1 ads
51 products $13 avg 3 ads
Beauty & Cosmetics Nail Care Beauty Products
497 products $721 avg 1 ads
Furniture Furniture Home Appliances
12 products $28 avg 3 ads
Apparel & Accessories Clothing
4,622 products $10 avg 7 ads
Arts & Entertainment Craft Supplies

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FAQ

How many Wix stores running Meta ads are there?

We currently track 2,979 active Wix stores running Meta ads.

Are Wix stores running Meta ads growing?

In the last 30 days, 50 new Wix stores running Meta ads were indexed, showing a 2% monthly growth rate.

What is the average catalog size for Wix stores running Meta ads?

Among Wix stores running Meta ads with catalog data, the average is around 158 products, with most falling in the 10-49 range.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.