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Updated June 22, 2026
Wix

2,808 Wix Stores in South Africa: Stats & Trends (2026)

We track 2,808 active Wix stores in South Africa, with 777 newly added in the last 30 days (28% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Arts & Entertainment. 65% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

65%
Social media
2%
Meta ads
73%
Contact info
Total Stores
2,808
Active Wix stores
New (30d)
777
Newly added in the last 30 days
Avg. Products
84
Among 2,804 stores with catalog data
Avg. Price
$349
Among 1,342 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

702 351 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

777 new stores were added in the past 30 days — 28% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 32%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 917 · 33%
10-49 1,145 · 41%
50-199 482 · 17%
200-999 222 · 8%
1k-4.9k 37 · 1%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
7% coverage
Apparel & Accessories
7% coverage
Arts & Entertainment
7% coverage
Food & Beverages
5% coverage
Beauty & Cosmetics
5% coverage
Health
4% coverage
Education & Courses
3% coverage
Electronics
2% coverage
Sporting Goods
2% coverage
Celebrations & Gifts
2% coverage
Business & Industrial
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 84 because some stores carry much larger inventories. The most popular store categories in this market are Home & Garden, Apparel & Accessories, Arts & Entertainment.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 693 · 52%
$25-$49 206 · 15%
$50-$99 134 · 10%
$100-$199 99 · 7%
$200-$499 91 · 7%
$500+ 119 · 9%
Store currencies
ZAR 2,371 USD 71 EUR 10 GBP 4 AED 1 AUD 1 BRL 1 ILS 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $349 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (53%), Facebook (48%), LinkedIn (12%).

Instagram
53%
Facebook
48%
LinkedIn
12%
TikTok
11%
YouTube
11%
Twitter / X
7%
Pinterest
2%

Social media adoption is strong at 65%, and 2% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (5%), Google Tag Manager (3%), Google Ads (1%).

Google Analytics
5%
Google Tag Manager
3%
Google Ads
1%
Facebook Pixel
1%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,538 products $6 avg 1 ads
Education & Courses Courses
71 products $55 avg 1 ads
Apparel & Accessories
89 products $53 avg 2 ads
Health
337 products $14 avg 1 ads
Home & Garden Home Improvement Garden Supplies
55 products $51 avg
Apparel & Accessories Designer Handbags Fashion Accessories
48 products $234 avg
Baby & Kids
37 products $22 avg
Home & Garden Candles Home Decor
263 products $50 avg
Home & Garden Home Decor
Rat Park | Design South Africa
14 products $27 avg
Home & Garden
13 products $20 avg
Health

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FAQ

How many Wix stores are in South Africa?

Our database tracks 2,808 active Wix stores in South Africa.

How fast is the South Africa Wix market growing?

In the past 30 days, 777 new Wix stores were indexed in South Africa, reflecting a 28% monthly growth rate.

What is the average catalog size for South Africa Wix stores?

Among Wix stores in South Africa with catalog data, the average is about 84 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.