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Wix topic analytics
Topic
Updated July 13, 2026
Wix

25.1K Wix Home Decor Stores: Stats & Market Data (2026)

25,072 active Wix stores fall into the Home Decor segment, with 886 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Arts & Entertainment, Furniture. 63% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

63%
Social media
1%
Meta ads
66%
Contact info
Total Stores
25,072
Active Wix stores
New (30d)
886
Newly added in the last 30 days
Avg. Products
87
Among 24,456 stores with catalog data
Avg. Price
$307
Among 16,170 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,045 522 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

886 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 5,922 · 24%
10-49 12,386 · 51%
50-199 4,164 · 17%
200-999 1,680 · 7%
1k-4.9k 283 · 1%
5k+ 21 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
85% coverage
Arts & Entertainment
9% coverage
Furniture
4% coverage
Apparel & Accessories
2% coverage
Celebrations & Gifts
2% coverage
Jewelry & Watches
1% coverage
Beauty & Cosmetics
1% coverage
Electronics
0% coverage
Health 55 Toys & Games 51

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 87 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 5,522 · 34%
$25-$49 3,449 · 21%
$50-$99 3,511 · 22%
$100-$199 1,266 · 8%
$200-$499 1,159 · 7%
$500+ 1,263 · 8%
Store currencies
USD 13,981 EUR 2,236 GBP 2,118 CAD 1,016 INR 787 AUD 672 BRL 569 JPY 368

Among stores with pricing data, the most common price range is Under $25. The average is higher at $307 because some stores price much higher, pulling it up. That's below the Wix average of $384.

Social media platforms

Instagram (51%), Facebook (40%), LinkedIn (10%).

Instagram
51%
Facebook
40%
LinkedIn
10%
YouTube
8%
TikTok
7%
Twitter / X
7%
Pinterest
6%

Social media adoption is strong at 63%, and 1% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (1%), Google Tag Manager (1%), Facebook Pixel (1%).

Google Analytics
1%
Google Tag Manager
1%
Facebook Pixel
1%
Google Ads
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,209 products $166 avg 1 ads
Home & Garden Ceramics Home Decor
1,597 products $1052 avg 2 ads
Furniture Home Decor
14 products $12 avg 6 ads
Home & Garden Candles Tools
10 products $47 avg 2 ads
Home & Garden Home Decor Kitchenware
57 products $295 avg 1 ads
Furniture Furniture Home Decor
443 products $24 avg 14 ads
Furniture Home & Garden Home Decor
50 products $17 avg 1 ads
Home & Garden Candles Home Decor
91 products $26 avg 1 ads
Home & Garden Wall Art Home Decor
17 products $83 avg 2 ads
Home & Garden Home Decor Storage & Organization
704 products $66 avg 2 ads
Arts & Entertainment Art Prints Home Decor
65 products $13 avg 2 ads
Beauty & Cosmetics Home & Garden Food & Beverages Skincare Home Decor
13 products $10 avg 1 ads
Home & Garden Home Decor Kitchenware

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FAQ

How many Wix Home Decor stores are there?

We currently track 25,072 active Wix stores in the Home Decor segment.

Are Wix Home Decor stores growing?

Yes. In the last 30 days, 886 new stores were indexed in the Home Decor segment, showing a 4% monthly growth rate.

What is the average product price in Wix Home Decor stores?

Among stores with pricing data, the average listed price is about $307, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.