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Wix subcategory analytics
Subcategory
Updated June 22, 2026
Wix

2,185 Wix Garden & Outdoor Stores: Stats & Market Data (2026)

2,185 active Wix stores fall into the Garden & Outdoor segment, with 324 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Sporting Goods, Hardware. 65% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

65%
Social media
1%
Meta ads
79%
Contact info
Total Stores
2,185
Active Wix stores
New (30d)
324
Newly added in the last 30 days
Avg. Products
95
Among 2,177 stores with catalog data
Avg. Price
$441
Among 1,222 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

440 220 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

324 new stores were added in the past 30 days (15% of the total), showing steady growth. This is below the Wix average of 32%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 435 · 20%
10-49 1,002 · 46%
50-199 505 · 23%
200-999 211 · 10%
1k-4.9k 23 · 1%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
100% coverage
Sporting Goods
4% coverage
Hardware
4% coverage
Furniture
3% coverage
Food & Beverages
2% coverage
Celebrations & Gifts
2% coverage
Vehicles & Parts
1% coverage
Arts & Entertainment
1% coverage
Apparel & Accessories
1% coverage
Education & Courses
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 95 because some stores carry much larger inventories. That's larger than the Wix average of 70. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 443 · 36%
$25-$49 277 · 23%
$50-$99 203 · 17%
$100-$199 101 · 8%
$200-$499 83 · 7%
$500+ 115 · 9%
Store currencies
USD 926 EUR 272 GBP 252 CAD 118 AUD 85 BRL 73 INR 72 MXN 37

Among stores with pricing data, the most common price range is Under $25. The average is higher at $441 because some stores price much higher, pulling it up. That's above the Wix average of $368.

Social media platforms

Instagram (51%), Facebook (49%), YouTube (11%).

Instagram
51%
Facebook
49%
YouTube
11%
LinkedIn
8%
Twitter / X
7%
TikTok
6%
Pinterest
5%

Social media adoption is strong at 65%, and 1% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (3%), Google Analytics (3%), Google Ads (2%).

Google Tag Manager
3%
Google Analytics
3%
Google Ads
2%
Facebook Pixel
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

45 products $148 avg
Home & Garden Garden Supplies
163 products $555 avg
Hardware Home & Garden Garden Supplies Outdoor Gear
84 products $3 avg
Home & Garden
45 products $66 avg
Home & Garden Garden Supplies Home Decor
406 products $4 avg
Home & Garden Baby Products Flowers & Florists
123 products $19 avg
Baby & Kids Home & Garden
25 products $6 avg
Food & Beverages Home & Garden Specialty Foods
28 products $94 avg
Home & Garden
16 products $5552 avg
Home & Garden
115 products $10 avg
Home & Garden
20 products $34 avg
Home & Garden Garden Supplies

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FAQ

How many Wix Garden & Outdoor stores are there?

We currently track 2,185 active Wix stores in the Garden & Outdoor segment.

Are Wix Garden & Outdoor stores growing?

Yes. In the last 30 days, 324 new stores were indexed in the Garden & Outdoor segment, showing a 15% monthly growth rate.

What is the average product price in Wix Garden & Outdoor stores?

Among stores with pricing data, the average listed price is about $441, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.