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Topic
Updated June 8, 2026
WooCommerce

163 WooCommerce Boutique winery Stores: Stats & Market Data (2026)

163 active WooCommerce stores fall into the Boutique winery segment, with 8 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Books & Literature, Celebrations & Gifts. 79% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

79%
Social media
0%
Meta ads
80%
Contact info
Total Stores
163
Active WooCommerce stores
New (30d)
8
Newly added in the last 30 days
Avg. Products
55
Among 163 stores with catalog data
Avg. Price
$126
Among 154 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

8 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 31 · 19%
10-49 97 · 60%
50-199 30 · 18%
200-999 4 · 2%
1k-4.9k 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
99% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 55 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,574. The strongest country concentrations are Australia, Germany, Hungary.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 71 · 46%
$25-$49 47 · 31%
$50-$99 25 · 16%
$100-$199 8 · 5%
$200-$499 2 · 1%
$500+ 1 · 1%
Store currencies
EUR 87 USD 18 AUD 15 HUF 9 ZAR 9 ILS 6 ARS 2 CAD 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $126 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (73%), Instagram (65%), YouTube (17%).

Facebook
73%
Instagram
65%
YouTube
17%
Twitter / X
15%
LinkedIn
6%
TikTok
4%
Pinterest
1%

Social media engagement is exceptionally high: 79% of stores maintain social profiles and 0% run Meta ads. That's 34 percentage points above the WooCommerce average of 45%.

Marketing & analytics tools

Google Analytics (39%), Google Tag Manager (28%), Facebook Pixel (25%).

Google Analytics
39%
Google Tag Manager
28%
Facebook Pixel
25%
Google Ads
8%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

15 products $58 avg
Food & Beverages wine shop italian wines
21 products $26 avg
Food & Beverages wine store vino online
5 products $14 avg
Food & Beverages organic wines bio wine shop
34 products $15 avg
Food & Beverages wine shop wine store
25 products $16 avg
Food & Beverages wine store franschhoek wines
18 products $31 avg
Food & Beverages wine store boutique winery
18 products $39 avg
Food & Beverages wine shop organic wines
27 products $23 avg
Food & Beverages mallorca wines boutique winery
61 products $30 avg
Food & Beverages boutique winery israeli wine
61 products $50 avg
Food & Beverages wine store art and wine
135 products $13 avg
Food & Beverages wine store appellation wines
123 products $1 avg
Food & Beverages wine store german wines

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FAQ

How many WooCommerce Boutique winery stores are there?

We currently track 163 active WooCommerce stores in the Boutique winery segment.

Are WooCommerce Boutique winery stores growing?

Yes. In the last 30 days, 8 new stores were indexed in the Boutique winery segment, showing a 5% monthly growth rate.

What is the average product price in WooCommerce Boutique winery stores?

Among stores with pricing data, the average listed price is about $126, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.