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Updated July 13, 2026
WooCommerce

17.3K WooCommerce Stores in Hungary: Stats & Trends (2026)

We track 17,309 active WooCommerce stores in Hungary, with 3,778 newly added in the last 30 days (22% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Food & Beverages, Apparel & Accessories. 48% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

48%
Social media
1%
Meta ads
47%
Contact info
Total Stores
17,309
Active WooCommerce stores
New (30d)
3,778
Newly added in the last 30 days
Avg. Products
528
Among 16,609 stores with catalog data
Avg. Price
$351
Among 14,257 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5,229 2,614 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

3,778 new stores were added in the past 30 days — 22% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 4,838 · 29%
10-49 5,077 · 31%
50-199 3,301 · 20%
200-999 2,197 · 13%
1k-4.9k 867 · 5%
5k+ 329 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
9% coverage
Food & Beverages
6% coverage
Apparel & Accessories
5% coverage
Hardware
4% coverage
Celebrations & Gifts
4% coverage
Beauty & Cosmetics
3% coverage
Health
3% coverage
Education & Courses
3% coverage
Electronics
3% coverage
Arts & Entertainment
3% coverage
Vehicles & Parts
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 528 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,613. The most popular store categories in this market are Home & Garden, Food & Beverages, Apparel & Accessories.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 6,173 · 43%
$25-$49 2,663 · 19%
$50-$99 1,983 · 14%
$100-$199 1,230 · 9%
$200-$499 1,005 · 7%
$500+ 1,203 · 8%
Store currencies
HUF 15,149 USD 687 EUR 296 GBP 83 RON 9 PLN 6 CZK 2 MYC 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $351 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (46%), Instagram (25%), YouTube (9%).

Facebook
46%
Instagram
25%
YouTube
9%
TikTok
7%
LinkedIn
2%
Twitter / X
2%
Pinterest
0%

About 48% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall. That's 9 percentage points above the WooCommerce average of 39%.

Marketing & analytics tools

Google Analytics (28%), Google Tag Manager (22%), Facebook Pixel (11%).

Google Analytics
28%
Google Tag Manager
22%
Facebook Pixel
11%
Google Ads
9%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

26 products $452 avg 2 ads
Travel
132 products $19 avg 480 ads
9 products $53 avg 1 ads
Beauty & Cosmetics Personal Care
48 products $9 avg 1 ads
45 products $69 avg 1 ads
Beauty & Cosmetics
246 products $17 avg 2 ads
Health Health Products Wellness
My scent Hungary
181 products $83 avg 1 ads
Beauty & Cosmetics Fragrance
12 products $87 avg 10 ads
Electronics Toys & Games
23 products $119 avg 1 ads
Education & Courses Courses
1,345 products $1080 avg 1 ads
Furniture Home & Garden

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FAQ

How many WooCommerce stores are in Hungary?

Our database tracks 17,309 active WooCommerce stores in Hungary.

How fast is the Hungary WooCommerce market growing?

In the past 30 days, 3,778 new WooCommerce stores were indexed in Hungary, reflecting a 22% monthly growth rate.

What is the average catalog size for Hungary WooCommerce stores?

Among WooCommerce stores in Hungary with catalog data, the average is about 528 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.