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Updated July 13, 2026
Shopify

4,065 Shopify Stores in Hungary: Stats & Trends (2026)

We track 4,065 active Shopify stores in Hungary, with 646 newly added in the last 30 days (16% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 46% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

46%
Social media
6%
Meta ads
58%
Contact info
Total Stores
4,065
Active Shopify stores
New (30d)
646
Newly added in the last 30 days
Avg. Products
488
Among 3,882 stores with catalog data
Avg. Price
$184
Among 3,799 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

967 483 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

646 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,418 · 37%
10-49 906 · 23%
50-199 701 · 18%
200-999 492 · 13%
1k-4.9k 293 · 8%
5k+ 72 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
12% coverage
Home & Garden
8% coverage
Beauty & Cosmetics
7% coverage
Food & Beverages
5% coverage
Health
4% coverage
Electronics
3% coverage
Arts & Entertainment
3% coverage
Jewelry & Watches
2% coverage
Celebrations & Gifts
2% coverage
Baby & Kids
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 488 because some stores carry much larger inventories. That's larger than the Shopify average of 409. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,064 · 28%
$25-$49 1,366 · 36%
$50-$99 743 · 20%
$100-$199 281 · 7%
$200-$499 169 · 4%
$500+ 176 · 5%
Store currencies
HUF 3,717 EUR 244 USD 38 RON 23 CZK 14 PLN 9 GBP 6 AUD 2

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $184 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Releasit COD Form & Upsells.

Social media platforms

Instagram (40%), Facebook (37%), TikTok (21%).

Instagram
40%
Facebook
37%
TikTok
21%
YouTube
11%
LinkedIn
2%
Twitter / X
1%
Pinterest
1%

About 46% of stores maintain social media profiles and 6% run Meta ads — moderate marketing investment overall. That's 9 percentage points below the Shopify average of 55%.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (10%), Google Ads (3%).

Google Analytics
32%
Google Tag Manager
10%
Google Ads
3%
TikTok Pixel
3%
Facebook Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Shrine Pro.

Dawn 21% Horizon 13% Shrine Pro 8% Sense 5% Refresh 2% Craft 2% Crave 2% Debutify 2%

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Geographic breakdown

Province and city-level distribution within Hungary

Top provinces / states
Province Stores Share
Hong Kong Island 56 1%
Kowloon 42 1%
England 39 1%
Hunan 28 1%
Guangdong 21 1%
București 18 0%
Lisboa 18 0%
Wyoming 18 0%
Florida 14 0%
Top cities
City Stores Share
Budapest 1,197 29%
Szeged 63 2%
Debrecen 48 1%
Győr 48 1%
Kecskemét 47 1%
Pécs 44 1%
Csomád 39 1%
Nyíregyháza 32 1%
Székesfehérvár 28 1%
Top shipping destinations
Hungary · 3,948 Austria · 1,891 Germany · 1,851 Czechia · 1,846 Poland · 1,796 Italy · 1,739 Netherlands · 1,737 France · 1,722 Belgium · 1,721 Spain · 1,706

Representative stores

A varied sample - weighted by data completeness, refreshed daily

32 products $29 avg 1,279 ads
Toys & Games Toys Google & YouTube Judge.me Product Reviews App
749 products $7 avg 1 ads
Food & Beverages Desserts EComposer Landing Page Builder Poptin Exit Popup Email Pop Up
12 products $340 avg 1 ads
Beauty & Cosmetics Beauty Products Rebuy Personalization Engine
49 products $39 avg 1 ads
Beauty & Cosmetics Judge.me Product Reviews App
23 products $41 avg 24 ads
Baby & Kids Arts & Entertainment Toys Baby Gear Releasit COD Fee GemPages Landing Page Builder
178 products $1034 avg 3 ads
Furniture Outdoor Furniture UpPromote Affiliate Marketing T Lab ‑ AI Language Translate
58 products $49 avg 4 ads
Health Sporting Goods Supplements Fitness Equipment UpPromote Affiliate Marketing Judge.me Product Reviews App
My Store Hungary
219 products $42 avg 3 ads
Beauty & Cosmetics Beauty Products Health Products EasySell COD Form & Upsells
2,312 products $44 avg 66 ads
Apparel & Accessories Women's Clothing Bundler ‑ Product Bundles App Omnisend Email Marketing & SMS
550 products $79 avg 1 ads
Home & Garden Home Decor Kitchenware Klaviyo: Email Marketing & SMS Microsoft Clarity: AI Insights
62 products $37 avg 2 ads
Health Supplements Health Products Buddha Mega Menu & Navigation EG Auto Add to Cart Free Gift
515 products $8 avg 1 ads
Food & Beverages Gifts Simprosys Google Shopping Feed Shopify Inbox

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FAQ

How many Shopify stores are in Hungary?

Our database tracks 4,065 active Shopify stores in Hungary.

How fast is the Hungary Shopify market growing?

In the past 30 days, 646 new Shopify stores were indexed in Hungary, reflecting a 16% monthly growth rate.

What is the average catalog size for Hungary Shopify stores?

Among Shopify stores in Hungary with catalog data, the average is about 488 products. The most common catalog size range is 1-9.

What are the most popular apps among Hungary Shopify stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Releasit COD Form & Upsells. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.