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Topic
Updated May 18, 2026
WooCommerce

1,881 WooCommerce Wine Stores: Stats & Market Data (2026)

1,881 active WooCommerce stores fall into the Wine segment, with 739 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Celebrations & Gifts, Home & Garden. 58% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

58%
Social media
1%
Meta ads
61%
Contact info
Total Stores
1,881
Active WooCommerce stores
New (30d)
739
Newly added in the last 30 days
Avg. Products
3,015
Among 1,880 stores with catalog data
Avg. Price
$77
Among 1,726 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

445 222 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

739 new stores were added in the past 30 days — 39% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 48%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 214 · 11%
10-49 598 · 32%
50-199 472 · 25%
200-999 324 · 17%
1k-4.9k 139 · 7%
5k+ 133 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
93% coverage
Celebrations & Gifts
5% coverage
Home & Garden
1% coverage
Apparel & Accessories
1% coverage
Arts & Entertainment
1% coverage
Books & Literature
1% coverage
Beauty & Cosmetics 8 Smoking & Vaping 7 Education & Courses 6 Health 4 Travel 4

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 3,015 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,371. The strongest country concentrations are Italy, Germany, Switzerland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 827 · 48%
$25-$49 488 · 28%
$50-$99 245 · 14%
$100-$199 98 · 6%
$200-$499 48 · 3%
$500+ 20 · 1%
Store currencies
EUR 811 USD 348 GBP 84 AUD 57 CHF 55 VND 37 CAD 36 ILS 35

Among stores with pricing data, the most common price range is Under $25. The average is higher at $77 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (52%), Instagram (46%), Twitter / X (9%).

Facebook
52%
Instagram
46%
Twitter / X
9%
YouTube
9%
LinkedIn
6%
TikTok
3%
Pinterest
1%

Social media adoption is strong at 58%, and 1% of stores run Meta ad campaigns. That's 10 percentage points above the WooCommerce average of 48%.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (18%), Facebook Pixel (13%).

Google Analytics
32%
Google Tag Manager
18%
Facebook Pixel
13%
Google Ads
7%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

188 products $38 avg 2 ads
Food & Beverages olive oil wine
129 products $27 avg 1 ads
Food & Beverages alcoholic beverages spirits
50 products $34 avg
Food & Beverages wine alcoholic beverages
26 products $49 avg
Food & Beverages wine organic wine
4,163 products $36 avg
Food & Beverages alcoholic-beverages wine
25 products $17 avg
Food & Beverages wine winery
21 products $72 avg
Food & Beverages wine beverages
64 products $44 avg
Food & Beverages liqueur spiritueux
908 products $38 avg
Celebrations & Gifts wine english wines
58 products $55 avg
Food & Beverages wine spirits
834 products $52 avg
Food & Beverages alcohol wine
27 products $12 avg
Food & Beverages wine rosé

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FAQ

How many WooCommerce Wine stores are there?

We currently track 1,881 active WooCommerce stores in the Wine segment.

Are WooCommerce Wine stores growing?

Yes. In the last 30 days, 739 new stores were indexed in the Wine segment, showing a 39% monthly growth rate.

What is the average product price in WooCommerce Wine stores?

Among stores with pricing data, the average listed price is about $77, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.