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WooCommerce subcategory analytics
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Updated June 8, 2026
WooCommerce

34.8K WooCommerce Specialty Foods Stores: Stats & Market Data (2026)

34,842 active WooCommerce stores fall into the Specialty Foods segment, with 12,432 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Home & Garden, Celebrations & Gifts. 53% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

53%
Social media
1%
Meta ads
64%
Contact info
Total Stores
34,842
Active WooCommerce stores
New (30d)
12,432
Newly added in the last 30 days
Avg. Products
665
Among 34,828 stores with catalog data
Avg. Price
$71
Among 30,578 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

12,773 6,386 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

12,432 new stores were added in the past 30 days — 36% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3,202 · 9%
10-49 13,682 · 39%
50-199 12,063 · 35%
200-999 4,346 · 12%
1k-4.9k 1,004 · 3%
5k+ 531 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
100% coverage
Home & Garden
3% coverage
Celebrations & Gifts
2% coverage
Health
2% coverage
Beauty & Cosmetics
1% coverage
Apparel & Accessories
1% coverage
Books & Literature 170 Education & Courses 106 Animals & Pet Supplies 84 Arts & Entertainment 83 Business & Industrial 79 Hardware 64

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 665 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,572. The strongest country concentrations are India, Italy, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 24,084 · 79%
$25-$49 3,822 · 12%
$50-$99 1,541 · 5%
$100-$199 620 · 2%
$200-$499 270 · 1%
$500+ 241 · 1%
Store currencies
EUR 10,756 USD 6,900 INR 2,238 GBP 1,686 CAD 998 VND 994 AUD 684 TRY 656

Among stores with pricing data, the most common price range is Under $25. The average is higher at $71 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (45%), Instagram (40%), YouTube (8%).

Facebook
45%
Instagram
40%
YouTube
8%
Twitter / X
7%
TikTok
6%
LinkedIn
5%
Pinterest
1%

Social media adoption is strong at 53%, and 1% of stores run Meta ad campaigns. That's 8 percentage points above the WooCommerce average of 45%.

Marketing & analytics tools

Google Analytics (25%), Google Tag Manager (16%), Facebook Pixel (12%).

Google Analytics
25%
Google Tag Manager
16%
Facebook Pixel
12%
Google Ads
8%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

229 products $7 avg 1 ads
Food & Beverages gourmet shop food products
31 products $3 avg 5 ads
Food & Beverages healthy foods superfoods
16 products $3 avg 2 ads
Food & Beverages organic foods dried fruits
493 products $6 avg 2 ads
Food & Beverages gourmet food online specialty food store
23 products $53 avg 1 ads
Food & Beverages low-carb keto
1,276 products $32 avg 1 ads
Home & Garden Food & Beverages Celebrations & Gifts tableware sets gourmet food gifts
34 products $19 avg 5 ads
Health Food & Beverages nutrition sports-supplements
10 products $3 avg 3 ads
Food & Beverages local foods sri lankan treats
47 products $25 avg 1 ads
Food & Beverages wagyu beef local wagyu
276 products $19 avg 2 ads
Food & Beverages cakes pastries
20 products $13 avg 1 ads
Food & Beverages pizza delivery empanadas
472 products $29 avg 12 ads
Food & Beverages Beauty & Cosmetics herbal wellness natural remedies

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FAQ

How many WooCommerce Specialty Foods stores are there?

We currently track 34,842 active WooCommerce stores in the Specialty Foods segment.

Are WooCommerce Specialty Foods stores growing?

Yes. In the last 30 days, 12,432 new stores were indexed in the Specialty Foods segment, showing a 36% monthly growth rate.

What is the average product price in WooCommerce Specialty Foods stores?

Among stores with pricing data, the average listed price is about $71, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.