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WooCommerce country analytics
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Updated May 18, 2026
WooCommerce

27.7K WooCommerce Stores in Viet Nam: Stats & Trends (2026)

We track 27,701 active WooCommerce stores in Viet Nam, with 15,546 newly added in the last 30 days (56% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Electronics, Food & Beverages. 49% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

49%
Social media
0%
Meta ads
73%
Contact info
Total Stores
27,701
Active WooCommerce stores
New (30d)
15,546
Newly added in the last 30 days
Avg. Products
409
Among 27,205 stores with catalog data
Avg. Price
$1,292
Among 19,446 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

10,110 5,055 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

15,546 new stores were added in the past 30 days — 56% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 4,220 · 16%
10-49 9,282 · 34%
50-199 7,365 · 27%
200-999 4,501 · 17%
1k-4.9k 1,484 · 5%
5k+ 353 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
14% coverage
Electronics
9% coverage
Food & Beverages
8% coverage
Hardware
7% coverage
Apparel & Accessories
6% coverage
Beauty & Cosmetics
4% coverage
Business & Industrial
4% coverage
Vehicles & Parts
4% coverage
Health
3% coverage
Furniture
2% coverage
Celebrations & Gifts
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 409 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,383. The most popular store categories in this market are Home & Garden, Electronics, Food & Beverages.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 8,726 · 45%
$25-$49 2,691 · 14%
$50-$99 2,189 · 11%
$100-$199 1,713 · 9%
$200-$499 1,835 · 9%
$500+ 2,292 · 12%
Store currencies
VND 25,666 USD 1,018 GBP 79 VND 10 EUR 7 AUD 6 JPY 5 ABC 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $1,292 because some stores price much higher, pulling it up. That's above the WooCommerce average of $424.

Social media platforms

Facebook (47%), YouTube (19%), TikTok (10%).

Facebook
47%
YouTube
19%
TikTok
10%
Instagram
9%
Twitter / X
8%
Pinterest
7%
LinkedIn
5%

About 49% of stores maintain social media profiles and 0% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (24%), Google Ads (11%).

Google Analytics
29%
Google Tag Manager
24%
Google Ads
11%
Facebook Pixel
7%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

The Cafune Viet Nam
29 products $7 avg 4 ads
Beauty & Cosmetics serum face wash
396 products $61 avg 9 ads
31 products $82 avg 3 ads
Home & Garden kitchen appliances electric cookware
28 products $108 avg 16 ads
Electronics home cinema projector
116 products $27 avg 1 ads
Baby & Kids baby-products childcare
260 products $1200 avg 3 ads
Home & Garden tiles bathroom fixtures
14 products $30 avg 2 ads
Education & Courses medical english courses healthcare language training
8 products $211 avg 1 ads
Software software testing it training
180 products $42 avg
Health medical equipment healthcare products
21 products $38 avg
Beauty & Cosmetics skincare products anti-aging serum
10 products $42 avg
Home & Garden Hardware smart-home security

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FAQ

How many WooCommerce stores are in Viet Nam?

Our database tracks 27,701 active WooCommerce stores in Viet Nam.

How fast is the Viet Nam WooCommerce market growing?

In the past 30 days, 15,546 new WooCommerce stores were indexed in Viet Nam, reflecting a 56% monthly growth rate.

What is the average catalog size for Viet Nam WooCommerce stores?

Among WooCommerce stores in Viet Nam with catalog data, the average is about 409 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.