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WooCommerce country analytics
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Updated June 8, 2026
WooCommerce

39.6K WooCommerce Stores in Viet Nam: Stats & Trends (2026)

We track 39,566 active WooCommerce stores in Viet Nam, with 16,427 newly added in the last 30 days (42% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Electronics, Hardware. 48% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

48%
Social media
0%
Meta ads
73%
Contact info
Total Stores
39,566
Active WooCommerce stores
New (30d)
16,427
Newly added in the last 30 days
Avg. Products
399
Among 38,888 stores with catalog data
Avg. Price
$1,375
Among 27,004 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17,270 8,635 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

16,427 new stores were added in the past 30 days — 42% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6,335 · 16%
10-49 13,596 · 35%
50-199 10,377 · 27%
200-999 6,126 · 16%
1k-4.9k 1,974 · 5%
5k+ 480 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
13% coverage
Electronics
9% coverage
Hardware
7% coverage
Food & Beverages
7% coverage
Apparel & Accessories
5% coverage
Beauty & Cosmetics
4% coverage
Business & Industrial
4% coverage
Vehicles & Parts
4% coverage
Health
3% coverage
Furniture
2% coverage
Celebrations & Gifts
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 399 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,574. The most popular store categories in this market are Home & Garden, Electronics, Hardware.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 12,106 · 45%
$25-$49 3,673 · 14%
$50-$99 3,007 · 11%
$100-$199 2,404 · 9%
$200-$499 2,544 · 9%
$500+ 3,270 · 12%
Store currencies
VND 36,455 USD 1,584 GBP 123 VND 13 AUD 8 EUR 7 JPY 6 ABC 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $1,375 because some stores price much higher, pulling it up. That's above the WooCommerce average of $422.

Social media platforms

Facebook (46%), YouTube (18%), TikTok (10%).

Facebook
46%
YouTube
18%
TikTok
10%
Instagram
9%
Twitter / X
8%
Pinterest
6%
LinkedIn
5%

About 48% of stores maintain social media profiles and 0% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (28%), Google Tag Manager (23%), Google Ads (10%).

Google Analytics
28%
Google Tag Manager
23%
Google Ads
10%
Facebook Pixel
7%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

108 products $9 avg 3 ads
Beauty & Cosmetics niche perfume unisex perfume
31 products $15 avg 7 ads
Education & Courses personalized astrology readings online birth chart reading
613 products $13 avg 3 ads
Beauty & Cosmetics men's grooming hair products
415 products $219 avg
Electronics Home & Garden xiaomi electronics store
46 products $84 avg
Health herbs ginseng
24 products $968 avg
Home & Garden garden stones outdoor furniture
151 products $62 avg
Electronics smart home devices home automation
80 products $62 avg
Electronics apple accessories iphone charger
67 products $7 avg
Apparel & Accessories company uniforms work shirts
80 products $14 avg
Arts & Entertainment Education & Courses online learning art education
190 products $39 avg
Home & Garden hotel linen bedding supplies

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FAQ

How many WooCommerce stores are in Viet Nam?

Our database tracks 39,566 active WooCommerce stores in Viet Nam.

How fast is the Viet Nam WooCommerce market growing?

In the past 30 days, 16,427 new WooCommerce stores were indexed in Viet Nam, reflecting a 42% monthly growth rate.

What is the average catalog size for Viet Nam WooCommerce stores?

Among WooCommerce stores in Viet Nam with catalog data, the average is about 399 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.