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Updated Apr 27, 2026
WooCommerce

18.5K WooCommerce Stores in Viet Nam: Stats & Trends (2026)

We track 18,528 active WooCommerce stores in Viet Nam, with 5,440 newly added in the last 30 days (29% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Electronics, Food & Beverages. 56% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

56%
Social media
0%
Meta ads
80%
Contact info
Total Stores
18,528
Active WooCommerce stores
New (30d)
5,440
Newly added in the last 30 days
Avg. Products
453
Among 17,541 stores with catalog data
Avg. Price
$1,143
Among 13,167 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5,427 2,713 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

5,440 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,488 · 14%
10-49 5,726 · 33%
50-199 4,842 · 28%
200-999 3,126 · 18%
1k-4.9k 1,120 · 6%
5k+ 239 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
16% coverage
Electronics
10% coverage
Food & Beverages
10% coverage
Hardware
7% coverage
Apparel & Accessories
6% coverage
Beauty & Cosmetics
5% coverage
Vehicles & Parts
4% coverage
Health
4% coverage
Business & Industrial
3% coverage
Furniture
2% coverage
Celebrations & Gifts
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 453 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,099. The most popular store categories in this market are Home & Garden, Electronics, Food & Beverages.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 5,914 · 45%
$25-$49 1,842 · 14%
$50-$99 1,524 · 12%
$100-$199 1,149 · 9%
$200-$499 1,245 · 9%
$500+ 1,493 · 11%
Store currencies
VND 17,526 USD 461 GBP 34 VND 7 EUR 5 AUD 4 JPY 3 ABC 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $1,143 because some stores price much higher, pulling it up. That's above the WooCommerce average of $420.

Social media platforms

Facebook (54%), YouTube (21%), TikTok (12%).

Facebook
54%
YouTube
21%
TikTok
12%
Instagram
11%
Twitter / X
10%
Pinterest
8%
LinkedIn
5%

Social media adoption is strong at 56%, and 0% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (26%), Google Ads (12%).

Google Analytics
32%
Google Tag Manager
26%
Google Ads
12%
Facebook Pixel
9%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

376 products $57 avg 3 ads
12 products $13 avg 1 ads
Books & Literature kpop albums photocard store
5 products $15 avg 2 ads
2,451 products $23 avg 1 ads
Electronics laptop parts laptop accessories
67 products $16 avg 1 ads
Apparel & Accessories clothing store men's fashion
149 products $25 avg 2 ads
Jewelry & Watches silver jewelry necklaces
7 products $195 avg 2 ads
Arts & Entertainment learning musical instruments smart guitar
2,105 products $438 avg 3 ads
Jewelry & Watches luxury watches authentic watches
46 products $6 avg
Education & Courses natural remedies herbal medicine
161 products $76 avg
15 products
186 products $3 avg
Food & Beverages vegetarian restaurant vietnamese cuisine

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FAQ

How many WooCommerce stores are in Viet Nam?

Our database tracks 18,528 active WooCommerce stores in Viet Nam.

How fast is the Viet Nam WooCommerce market growing?

In the past 30 days, 5,440 new WooCommerce stores were indexed in Viet Nam, reflecting a 29% monthly growth rate.

What is the average catalog size for Viet Nam WooCommerce stores?

Among WooCommerce stores in Viet Nam with catalog data, the average is about 453 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.