1,420 Shopify Stores in Viet Nam: Stats & Trends (2026)
We track 1,420 active Shopify stores in Viet Nam, with 407 newly added in the last 30 days (29% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 48% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
407 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 20%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 548 because some stores carry much larger inventories. That's larger than the Shopify average of 428. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $208 because some stores price much higher, pulling it up. That's below the Shopify average of $219.
Popular apps
The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.
Marketing & analytics tools
Google Analytics (25%), Google Tag Manager (11%), Google Ads (4%).
Popular themes
The most used are Horizon, Dawn, Shrine Pro.
Need store-level data?
Export emails, social profiles, and tech stacks for every store in this segment.
Start Free TrialGeographic breakdown
Province and city-level distribution within Viet Nam
| Province | Stores | Share |
|---|---|---|
| Colorado | 36 | 3% |
| New South Wales | 26 | 2% |
| California | 25 | 2% |
| Wyoming | 19 | 1% |
| New Mexico | 13 | 1% |
| Texas | 13 | 1% |
| England | 11 | 1% |
| Montana | 10 | 1% |
| Kowloon | 9 | 1% |
| City | Stores | Share |
|---|---|---|
| Ho Chi Minh | 140 | 10% |
| Hồ Chí Minh | 77 | 5% |
| Hà Nội | 74 | 5% |
| Ho Chi Minh City | 72 | 5% |
| Thành Phố Hồ Chí Minh | 72 | 5% |
| Hanoi | 68 | 5% |
| Ha Noi | 37 | 3% |
| Singapore | 18 | 1% |
| Sheridan | 17 | 1% |
Representative stores
A varied sample - weighted by data completeness, refreshed daily
Kaching Bundles App & Upsells
Bundler ‑ Product Bundles App
EComposer Landing Page Builder
Microsoft Clarity: AI Insights
Variant Image Wizard + Swatch
Blockify Fraud Filter, Blocker
Judge.me Product Reviews App
BM: Country blocker IP blocker
Kaching Bundles App & Upsells
O: Chat buttons & Contact Form
TrustWILL Product Reviews App
Shopify Inbox
Want the full dataset?
Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.
Start Free TrialFAQ
How many Shopify stores are in Viet Nam?
Our database tracks 1,420 active Shopify stores in Viet Nam.
How fast is the Viet Nam Shopify market growing?
In the past 30 days, 407 new Shopify stores were indexed in Viet Nam, reflecting a 29% monthly growth rate.
What is the average catalog size for Viet Nam Shopify stores?
Among Shopify stores in Viet Nam with catalog data, the average is about 548 products. The most common catalog size range is 10-49.
What are the most popular apps among Viet Nam Shopify stores?
The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Facebook (42%), Instagram (34%), TikTok (22%).
About 48% of stores maintain social media profiles and 4% run Meta ads — moderate marketing investment overall. That's 10 percentage points below the Shopify average of 58%.