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Country report Updated Aug. 28, 2026
WooCommerce

WooCommerce stores in Brazil

BootLeads currently tracks 56,868 active WooCommerce stores associated with Brazil.

Country is estimated from public storefront details, including platform location, domain, and currency. It may not match where the company is registered or operates.

Open the store database View store examples
Active stores
56,868
Stores included in this report
First detected in the last 30 days
3,488
Based on when BootLeads first found each store, not its confirmed launch date
Share of platform stores
1.9%
Share of active WooCommerce stores tracked by BootLeads
Median products
22
Data available for 56,501 stores (99%)

Key findings

  • This report covers 1.9% of the active WooCommerce stores currently tracked by BootLeads.

  • The median store lists 22 products, 27% below the overall platform median.

  • The median store prices its products at $24.12 on average, 34% below the overall platform median.

  • Apparel & Accessories is the most common related category in this report.

Examples of WooCommerce stores associated with Brazil

The sample changes weekly and covers WooCommerce stores associated with Brazil with enough data to show. It is not a ranking.

Search all stores →
Oak Surf Racks - Home
www.oaksurfracks.com.br
Brazil 11 products $158.72 average product price 2 Meta ads
Home & Garden

Store locations and categories in Brazil

Top categories

WooCommerce Clothing & Fashion Stores 4,511 · 8%
WooCommerce Home & Garden Stores 3,555 · 6%
WooCommerce Hardware Stores 2,759 · 5%
WooCommerce Electronics Stores 2,131 · 4%
WooCommerce Food & Beverages Stores 1,947 · 3%
WooCommerce Education & Courses Stores 1,693 · 3%

A store can appear in more than one category or subcategory. Data available for 30,984 stores (54%).

WooCommerce store benchmarks in Brazil

Catalog size

The median is 22 products. Half of stores with catalog data have between 7 and 90 products.
1-9 17,886 · 32%
10-49 19,503 · 35%
50-199 10,950 · 19%
200-999 5,928 · 10%
1k-4.9k 1,690 · 3%
5k+ 544 · 1%

Store-average product prices

The median store-average price is $24.12. Half of stores with price data fall between $10 and $72.56.
Under $25 23,091 · 52%
$25-$49 7,897 · 18%
$50-$99 5,052 · 11%
$100-$199 3,410 · 8%
$200-$499 2,720 · 6%
$500+ 2,609 · 6%

Store currencies

BRL 86% USD 10% GBP 1%

Data availability: Product counts: 56,501 stores (99%) · Store-average prices: 44,779 stores (79%) · Currencies: 55,078 stores (97%). These benchmarks use only stores with available data, so they may not represent every store in this report.

Core Web Vitals for WooCommerce stores associated with Brazil (all devices)

CrUX covers 26.5% of active WooCommerce stores associated with Brazil. Field data shows 7.0% of the active report set passing all three Core Web Vitals (38.2% of stores with complete data).

Coverage path

  1. Active storefronts analyzed 100.0%
    56,868
    Report baseline; password-protected stores excluded
  2. CrUX field data · all devices 26.5%
    15,042
    of active storefronts analyzed
  3. Complete Core Web Vitals · all devices 18.4%
    10,438
    69.4% of CrUX-covered stores
  4. Pass all three Core Web Vitals · all devices 7.0%
    3,986
    38.2% of stores with complete metrics

Median field experience

July 2026 · all devices · median origin p75
LCP
2.67 s
Good ≤ 2.5 s
INP
82 ms
Good ≤ 200 ms
CLS
0
Good ≤ 0.100
TTFB
1.55 s
Diagnostic, not a Core Web Vital

CrUX uses eligible real-user Chrome experiences aggregated across devices at the origin level. Coverage is not a traffic estimate or a mobile-only result, and comparisons do not establish platform, app, or category causation. The store country is a BootLeads classification; the CrUX measurements are not limited to users in that country.

Marketing presence for WooCommerce stores in Brazil

Based on public signals. It does not measure campaign performance.

Public reach

Social profiles
35%
Detected on public storefronts
Meta advertising
1%
Meta ads detected in the past 30 days
Contact data
47%
Detected email, phone, or WhatsApp

Social platforms

Instagram 16,632 · 29%
Facebook 13,388 · 24%
YouTube 4,046 · 7%
LinkedIn 2,095 · 4%
Twitter / X 1,276 · 2%
TikTok 1,197 · 2%

Analytics and advertising tools

Google Tag Manager 11,548 · 20%
Google Analytics 9,230 · 16%
Google Ads 5,095 · 9%
Facebook Pixel 3,873 · 7%

A store can use more than one social platform or analytics tool. Percentages are based on all stores in this report; contact details are found on public storefronts but are not independently verified.

Languages and domains in Brazil

Store languages

Portuguese 36,934 · 65%
English 8,056 · 14%
Spanish 5,421 · 10%
Italian 855 · 2%
French 679 · 1%
German 437 · 1%

Domain registration periods

Data available for 54,653 stores (96%)
Before 2016 24,463 · 45%
2016-2019 7,049 · 13%
2020-2022 7,560 · 14%
2023 or later 15,581 · 29%

Domain registration percentages include only stores with a known registration date. A domain registration date does not show when the business opened.

Continue your research

Move from this report to a broader directory or a practical store-research workflow.

Compare ecommerce Core Web Vitals by platform Compare CrUX coverage, complete samples, and observed pass rates across six ecommerce platforms. Open resource → Build an ecommerce lead list for cold email Turn a focused store segment into a reviewed list for a cold email campaign. Open resource → Use ecommerce store data for agency prospecting Learn how agencies turn store, contact, technology, and growth data into lead lists. Open resource →

Questions about this report

How many WooCommerce stores are associated with Brazil?

BootLeads currently tracks 56,868 active WooCommerce stores associated with Brazil.

How does BootLeads assign a store to Brazil?

BootLeads estimates country from public storefront details, including platform location, domain, and currency. It may not match where the company is registered or operates.

Can I search and export the stores in this report?

Yes. Open the BootLeads store database to search individual stores and export available contact, catalog, social, and technology data.

About this data

How store counts, comparisons, and categories are calculated.

Active stores

Counts include WooCommerce stores BootLeads currently identifies as active. Duplicate domains and stores removed from the database are excluded.

First detected by BootLeads

The 30-day figure uses the date BootLeads first detected a store. It does not confirm when the store launched and should not be treated as market growth.

Data availability

Product and price benchmarks use stores with usable catalog data and exclude extreme values. Median and range figures are estimates. A section appears only when enough stores have the required data for a useful comparison.

Country assignment

Country is estimated from public storefront details, including platform location, domain, and currency. It may not match where the company is registered or operates.

Store categories

BootLeads groups stores into consistent categories using available storefront and catalog information. Category data is available for 54% of stores in this report, and a store can appear in more than one category.

Report timing

Figures reflect the data available when this report was generated. Store details may change as BootLeads detects new information.

Chrome UX Report field data · all devices

Core Web Vitals use all-device, origin-level Chrome UX Report data for July 2026. CrUX contains eligible real-user Chrome experiences, not search traffic, exact visit counts, or PageSpeed Insights mobile results. The section appears only when at least 100 stores have complete metrics and CrUX covers at least 10% of the report.