20.3K Shopify Stores in Brazil: Stats & Trends (2026)
We track 20,314 active Shopify stores in Brazil, with 5,940 newly added in the last 30 days (29% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 60% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
5,940 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 23%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 240 because some stores carry much larger inventories. That's smaller than the Shopify average of 439. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $338 because some stores price much higher, pulling it up. That's above the Shopify average of $219.
Popular apps
The most popular are Judge.me Product Reviews App, BK Reviews, Microsoft Clarity: AI Insights.
Marketing & analytics tools
Google Analytics (35%), Google Tag Manager (20%), Facebook Pixel (10%).
Popular themes
The most used are Dawn, Horizon, Evolution Enterprise.
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Start Free TrialGeographic breakdown
Province and city-level distribution within Brazil
| Province | Stores | Share |
|---|---|---|
| São Paulo | 7,392 | 36% |
| Minas Gerais | 2,107 | 10% |
| Rio De Janeiro | 1,436 | 7% |
| Santa Catarina | 1,417 | 7% |
| Paraná | 1,315 | 6% |
| Rio Grande Do Sul | 894 | 4% |
| Goiás | 703 | 3% |
| Bahia | 486 | 2% |
| Espírito Santo | 449 | 2% |
| Distrito Federal | 375 | 2% |
| City | Stores | Share |
|---|---|---|
| São Paulo | 3,132 | 15% |
| Rio De Janeiro | 717 | 4% |
| Belo Horizonte | 607 | 3% |
| Curitiba | 409 | 2% |
| Florianópolis | 345 | 2% |
| Goiânia | 339 | 2% |
| Brasília | 290 | 1% |
| Porto Alegre | 216 | 1% |
| Fortaleza | 193 | 1% |
Representative stores
A varied sample - weighted by data completeness, refreshed daily
Awin ‑ Affiliate Marketing
Kaching Bundles App & Upsells
UpPromote Affiliate Marketing
Judge.me Product Reviews App
Klaviyo: Email Marketing & SMS
SEOWILL: AI SEO & AI Blog Post
Fontify: Google & Custom Fonts
GSC Countdown Timer Bar
UpPromote Affiliate Marketing
EComposer Landing Page Builder
Avada AI SEO Suite Optimizer
Judge.me Product Reviews App
UpPromote Affiliate Marketing
GSC Instagram Feed, Instafeed
Avada AI SEO Suite Optimizer
GSC Instagram Feed, Instafeed
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Start Free TrialFAQ
How many Shopify stores are in Brazil?
Our database tracks 20,314 active Shopify stores in Brazil.
How fast is the Brazil Shopify market growing?
In the past 30 days, 5,940 new Shopify stores were indexed in Brazil, reflecting a 29% monthly growth rate.
What is the average catalog size for Brazil Shopify stores?
Among Shopify stores in Brazil with catalog data, the average is about 240 products. The most common catalog size range is 10-49.
What are the most popular apps among Brazil Shopify stores?
The top apps are Judge.me Product Reviews App, BK Reviews, Microsoft Clarity: AI Insights. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (58%), Facebook (28%), TikTok (18%).
Social media adoption is strong at 60%, and 6% of stores run Meta ad campaigns.