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Shopify country analytics
Country
Updated June 22, 2026
Shopify

21.9K Shopify Stores in Brazil: Stats & Trends (2026)

We track 21,857 active Shopify stores in Brazil, with 5,114 newly added in the last 30 days (23% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 56% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

56%
Social media
5%
Meta ads
74%
Contact info
Total Stores
21,857
Active Shopify stores
New (30d)
5,114
Newly added in the last 30 days
Avg. Products
220
Among 20,711 stores with catalog data
Avg. Price
$341
Among 20,489 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

6,197 3,098 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

5,114 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 19%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 4,093 · 20%
10-49 6,958 · 34%
50-199 5,787 · 28%
200-999 2,982 · 14%
1k-4.9k 804 · 4%
5k+ 87 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
24% coverage
Home & Garden
9% coverage
Beauty & Cosmetics
7% coverage
Jewelry & Watches
4% coverage
Electronics
4% coverage
Health
4% coverage
Food & Beverages
3% coverage
Hardware
2% coverage
Sporting Goods
2% coverage
Baby & Kids
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 220 because some stores carry much larger inventories. That's smaller than the Shopify average of 408. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 6,824 · 33%
$25-$49 7,764 · 38%
$50-$99 3,119 · 15%
$100-$199 1,228 · 6%
$200-$499 783 · 4%
$500+ 771 · 4%
Store currencies
BRL 20,083 EUR 460 COP 392 USD 363 GBP 117 ARS 60 MXN 52 RON 32

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $341 because some stores price much higher, pulling it up. That's above the Shopify average of $218.

Popular apps

The most popular are Judge.me Product Reviews App, BK Reviews, Microsoft Clarity: AI Insights.

Social media platforms

Instagram (55%), Facebook (25%), TikTok (16%).

Instagram
55%
Facebook
25%
TikTok
16%
YouTube
13%
Twitter / X
2%
LinkedIn
2%
Pinterest
2%

Social media adoption is strong at 56%, and 5% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (31%), Google Tag Manager (18%), Facebook Pixel (9%).

Google Analytics
31%
Google Tag Manager
18%
Facebook Pixel
9%
Google Ads
7%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Evolution Enterprise.

Dawn 13% Horizon 11% Evolution Enterprise 3% Dropmeta® 3% Tema Vision Nichada 3% Waresabino® 2% Shrine Pro 2% Warehouse 2%

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Geographic breakdown

Province and city-level distribution within Brazil

Top provinces / states
Province Stores Share
São Paulo 7,811 36%
Minas Gerais 2,253 10%
Rio De Janeiro 1,532 7%
Paraná 1,474 7%
Santa Catarina 1,468 7%
Rio Grande Do Sul 995 5%
Goiás 781 4%
Bahia 545 2%
Espírito Santo 471 2%
Distrito Federal 402 2%
Top cities
City Stores Share
São Paulo 3,306 15%
Rio De Janeiro 785 4%
Belo Horizonte 638 3%
Curitiba 458 2%
Goiânia 369 2%
Florianópolis 355 2%
Brasília 321 1%
Porto Alegre 247 1%
Fortaleza 197 1%
Top shipping destinations
Brazil · 20,868 United Kingdom · 12,082 Portugal · 12,080 Spain · 12,077 France · 12,067 Germany · 12,058 Italy · 12,052 Belgium · 12,047 Netherlands · 12,044 Ireland · 12,040

Representative stores

A varied sample - weighted by data completeness, refreshed daily

21 products $52 avg 4 ads
Electronics Ryviu: Reviews & Loyalty App
345 products $438 avg 46 ads
Sporting Goods Fitness Equipment Avada AI SEO Image Optimizer Froonze VIP Loyalty & Wishlist
Santeze Brazil
36 products $62 avg 7 ads
Apparel & Accessories Dresses BK Reviews
193 products $40 avg 1 ads
Toys & Games Toys Judge.me Product Reviews App
380 products $127 avg 2 ads
Home & Garden Furniture Home Decor UpPromote Affiliate Marketing Mercado Pago Antifraude Plus
187 products $41 avg 47 ads
Apparel & Accessories EComposer Landing Page Builder FBP: Fast Bundle & Upsell App
22 products $19 avg 7 ads
Apparel & Accessories
1,000 products $96 avg 14 ads
Apparel & Accessories Women's Fashion Clothing Judge.me Product Reviews App Microsoft Clarity: AI Insights
251 products $70 avg 2 ads
Apparel & Accessories Women's Clothing Instafeed ‑ Instagram Feed Kiwi Size Chart & Recommender
55 products $266 avg 1 ads
Apparel & Accessories Bags Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
262 products $49 avg 4 ads
Apparel & Accessories Sporting Goods Blockify Fraud Filter, Blocker 404/301 SC Easy URL Redirects
47 products $8 avg 1 ads
Food & Beverages Coffee Blockify Fraud Filter, Blocker Hulk Contact Form Builder

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FAQ

How many Shopify stores are in Brazil?

Our database tracks 21,857 active Shopify stores in Brazil.

How fast is the Brazil Shopify market growing?

In the past 30 days, 5,114 new Shopify stores were indexed in Brazil, reflecting a 23% monthly growth rate.

What is the average catalog size for Brazil Shopify stores?

Among Shopify stores in Brazil with catalog data, the average is about 220 products. The most common catalog size range is 10-49.

What are the most popular apps among Brazil Shopify stores?

The top apps are Judge.me Product Reviews App, BK Reviews, Microsoft Clarity: AI Insights. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.