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WooCommerce category analytics
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Updated June 8, 2026
WooCommerce

15.9K WooCommerce Travel Stores: Stats & Market Data (2026)

15,929 active WooCommerce stores fall into the Travel segment, with 3,340 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. 56% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

56%
Social media
2%
Meta ads
67%
Contact info
Total Stores
15,929
Active WooCommerce stores
New (30d)
3,340
Newly added in the last 30 days
Avg. Products
553
Among 15,917 stores with catalog data
Avg. Price
$678
Among 13,884 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3,823 1,911 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

3,340 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 4,001 · 25%
10-49 6,527 · 41%
50-199 3,233 · 20%
200-999 1,405 · 9%
1k-4.9k 499 · 3%
5k+ 252 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
5% coverage
Sporting Goods
4% coverage
Electronics
3% coverage
Home & Garden
3% coverage
Celebrations & Gifts
2% coverage
Toys & Games
1% coverage
Food & Beverages
1% coverage
Vehicles & Parts
1% coverage
Books & Literature
1% coverage
Beauty & Cosmetics
1% coverage
Education & Courses
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 553 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,569. The strongest country concentrations are Viet Nam, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,904 · 21%
$25-$49 2,002 · 14%
$50-$99 2,381 · 17%
$100-$199 1,968 · 14%
$200-$499 1,815 · 13%
$500+ 2,814 · 20%
Store currencies
USD 5,638 EUR 4,144 GBP 706 INR 672 VND 613 IDR 245 AUD 239 AED 236

Among stores with pricing data, the most common price range is Under $25. The average is higher at $678 because some stores price much higher, pulling it up. That's above the WooCommerce average of $422.

Social media platforms

Facebook (49%), Instagram (42%), YouTube (15%).

Facebook
49%
Instagram
42%
YouTube
15%
Twitter / X
12%
TikTok
8%
LinkedIn
6%
Pinterest
3%

Social media adoption is strong at 56%, and 2% of stores run Meta ad campaigns. That's 10 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (20%), Facebook Pixel (10%).

Google Analytics
27%
Google Tag Manager
20%
Facebook Pixel
10%
Google Ads
9%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

278 products $2146 avg 8 ads
Travel african safaris travel packages
40 products $826 avg 3 ads
Apparel & Accessories Travel outdoor apparel travel gear
166 products $69 avg 13 ads
Travel organized travel authentic experiences
164 products 1 ads
Travel halifax airport shuttle transportation services
17 products $1 avg 5 ads
Travel wedding registry honeymoon fund
29 products $12 avg 1 ads
Apparel & Accessories Travel school bag travel backpack
35 products $4668 avg 1 ads
Travel yoga retreats travel holidays
23 products $48 avg 1 ads
Travel Apparel & Accessories concert transport day trips
1,363 products $204 avg 1 ads
Travel Toys & Games camping gear trailers
27 products $2926 avg 5 ads
Travel tourism travel agency
11 products $516 avg 1 ads
Sporting Goods Travel rafting tours glacier tours

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FAQ

How many WooCommerce Travel stores are there?

We currently track 15,929 active WooCommerce stores in the Travel segment.

Are WooCommerce Travel stores growing?

Yes. In the last 30 days, 3,340 new stores were indexed in the Travel segment, showing a 21% monthly growth rate.

What is the average product price in WooCommerce Travel stores?

Among stores with pricing data, the average listed price is about $678, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.