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WooCommerce subcategory analytics
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Updated June 22, 2026
WooCommerce

19.3K WooCommerce Wine & Spirits Stores: Stats & Market Data (2026)

19,338 active WooCommerce stores fall into the Wine & Spirits segment, with 4,516 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Celebrations & Gifts, Home & Garden. 55% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

55%
Social media
0%
Meta ads
59%
Contact info
Total Stores
19,338
Active WooCommerce stores
New (30d)
4,516
Newly added in the last 30 days
Avg. Products
3,065
Among 19,317 stores with catalog data
Avg. Price
$93
Among 17,823 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5,468 2,734 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

4,516 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 28%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,614 · 8%
10-49 6,468 · 33%
50-199 5,175 · 27%
200-999 3,352 · 17%
1k-4.9k 1,254 · 6%
5k+ 1,454 · 8%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
100% coverage
Celebrations & Gifts
2% coverage
Home & Garden
1% coverage
Apparel & Accessories
1% coverage
Smoking & Vaping 83 Beauty & Cosmetics 73 Health 47 Books & Literature 43 Electronics 41 Arts & Entertainment 38 Jewelry & Watches 27 Sporting Goods 22

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 3,065 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,609. The strongest country concentrations are Italy, Germany, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 9,021 · 51%
$25-$49 4,843 · 27%
$50-$99 2,238 · 13%
$100-$199 1,018 · 6%
$200-$499 409 · 2%
$500+ 294 · 2%
Store currencies
EUR 9,578 USD 3,082 GBP 903 CHF 567 AUD 485 BRL 320 ZAR 312 VND 304

Among stores with pricing data, the most common price range is Under $25. The average is higher at $93 because some stores price much higher, pulling it up. That's below the WooCommerce average of $425.

Social media platforms

Facebook (48%), Instagram (43%), Twitter / X (8%).

Facebook
48%
Instagram
43%
Twitter / X
8%
YouTube
7%
LinkedIn
6%
TikTok
3%
Pinterest
1%

Social media adoption is strong at 55%, and 0% of stores run Meta ad campaigns. That's 11 percentage points above the WooCommerce average of 44%.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (17%), Facebook Pixel (10%).

Google Analytics
29%
Google Tag Manager
17%
Facebook Pixel
10%
Google Ads
7%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,309 products $47 avg 1 ads
Food & Beverages Wine & Spirits
18 products $13 avg 2 ads
Food & Beverages Wine & Spirits Specialty Foods
298 products $22 avg 6 ads
Food & Beverages Wine & Spirits
309 products $12 avg 1 ads
Food & Beverages Wine & Spirits
20 products $35 avg 1 ads
Food & Beverages Wine & Spirits
59 products $10 avg 1 ads
Food & Beverages
Home - Delícias United Kingdom
3,272 products $23 avg 4 ads
Food & Beverages
42 products $20 avg 1 ads
Food & Beverages Celebrations & Gifts Wine & Spirits
31 products $11 avg 4 ads
Food & Beverages
926 products $17 avg 2 ads
Food & Beverages Wine & Spirits
CraftWave North Macedonia
70 products $3 avg 1 ads
Food & Beverages

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FAQ

How many WooCommerce Wine & Spirits stores are there?

We currently track 19,338 active WooCommerce stores in the Wine & Spirits segment.

Are WooCommerce Wine & Spirits stores growing?

Yes. In the last 30 days, 4,516 new stores were indexed in the Wine & Spirits segment, showing a 23% monthly growth rate.

What is the average product price in WooCommerce Wine & Spirits stores?

Among stores with pricing data, the average listed price is about $93, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.