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Topic
Updated June 8, 2026
WooCommerce

2,998 WooCommerce Gift cards Stores: Stats & Market Data (2026)

2,998 active WooCommerce stores fall into the Gift cards segment, with 580 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Food & Beverages, Apparel & Accessories. 67% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

67%
Social media
2%
Meta ads
61%
Contact info
Total Stores
2,998
Active WooCommerce stores
New (30d)
580
Newly added in the last 30 days
Avg. Products
528
Among 2,998 stores with catalog data
Avg. Price
$117
Among 2,843 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

553 276 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

580 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 808 · 27%
10-49 1,169 · 39%
50-199 710 · 24%
200-999 189 · 6%
1k-4.9k 83 · 3%
5k+ 39 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
44% coverage
Food & Beverages
11% coverage
Apparel & Accessories
9% coverage
Beauty & Cosmetics
7% coverage
Home & Garden
7% coverage
Electronics
6% coverage
Arts & Entertainment
5% coverage
Jewelry & Watches
3% coverage
Software
3% coverage
Education & Courses
3% coverage
Toys & Games
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 528 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,569. The strongest country concentrations are United Kingdom, France, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,006 · 35%
$25-$49 610 · 21%
$50-$99 515 · 18%
$100-$199 414 · 15%
$200-$499 223 · 8%
$500+ 75 · 3%
Store currencies
USD 1,225 EUR 775 GBP 209 CAD 114 AUD 104 BDT 39 PLN 31 ZAR 31

Among stores with pricing data, the most common price range is Under $25. The average is higher at $117 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (60%), Instagram (53%), Twitter / X (14%).

Facebook
60%
Instagram
53%
Twitter / X
14%
YouTube
12%
TikTok
7%
LinkedIn
6%
Pinterest
3%

Social media adoption is strong at 67%, and 2% of stores run Meta ad campaigns. That's 21 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (35%), Google Tag Manager (20%), Facebook Pixel (16%).

Google Analytics
35%
Google Tag Manager
20%
Facebook Pixel
16%
Google Ads
8%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

70 products $34 avg 9 ads
Celebrations & Gifts subscription box formula 1
16 products $49 avg 1 ads
Apparel & Accessories t-shirts fashion apparel
21 products $2 avg 7 ads
Celebrations & Gifts cash prizes win prizes
Home - Snooty Fox United States
25 products $35 avg 1 ads
Apparel & Accessories luxury consignment designer brand clothes
186 products $39 avg 3 ads
Celebrations & Gifts Electronics gifts electronics
14 products $143 avg 1 ads
Celebrations & Gifts gift cards experience gifts
56 products $30 avg 4 ads
446 products $6 avg 2 ads
Baby & Kids Celebrations & Gifts baby products gift cards
43 products $53 avg
Celebrations & Gifts floral-flowers gift-cards
75 products $10 avg
Food & Beverages Celebrations & Gifts bbq sauce specialty foods
65 products $20 avg
Food & Beverages coffee beans tea brewing

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FAQ

How many WooCommerce Gift cards stores are there?

We currently track 2,998 active WooCommerce stores in the Gift cards segment.

Are WooCommerce Gift cards stores growing?

Yes. In the last 30 days, 580 new stores were indexed in the Gift cards segment, showing a 19% monthly growth rate.

What is the average product price in WooCommerce Gift cards stores?

Among stores with pricing data, the average listed price is about $117, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.