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Topic
Updated July 13, 2026
WooCommerce

5,208 WooCommerce Gift Cards Stores: Stats & Market Data (2026)

5,208 active WooCommerce stores fall into the Gift Cards segment, with 527 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Food & Beverages, Apparel & Accessories. 60% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

60%
Social media
2%
Meta ads
55%
Contact info
Total Stores
5,208
Active WooCommerce stores
New (30d)
527
Newly added in the last 30 days
Avg. Products
538
Among 5,181 stores with catalog data
Avg. Price
$122
Among 4,885 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

734 367 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

527 new stores were added in the past 30 days (10% of the total), showing steady growth. This is below the WooCommerce average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,442 · 28%
10-49 2,073 · 40%
50-199 1,185 · 23%
200-999 294 · 6%
1k-4.9k 115 · 2%
5k+ 72 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
44% coverage
Food & Beverages
11% coverage
Apparel & Accessories
10% coverage
Beauty & Cosmetics
8% coverage
Home & Garden
6% coverage
Arts & Entertainment
5% coverage
Electronics
4% coverage
Jewelry & Watches
4% coverage
Health
3% coverage
Education & Courses
3% coverage
Toys & Games
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 538 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,607. The strongest country concentrations are United Kingdom, France, Italy.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,678 · 34%
$25-$49 1,081 · 22%
$50-$99 985 · 20%
$100-$199 653 · 13%
$200-$499 367 · 8%
$500+ 121 · 2%
Store currencies
USD 1,719 EUR 1,711 GBP 327 CAD 190 AUD 153 PLN 76 ZAR 66 CHF 64

Among stores with pricing data, the most common price range is Under $25. The average is higher at $122 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (52%), Instagram (47%), YouTube (10%).

Facebook
52%
Instagram
47%
YouTube
10%
Twitter / X
10%
TikTok
7%
LinkedIn
5%
Pinterest
2%

Social media adoption is strong at 60%, and 2% of stores run Meta ad campaigns. That's 21 percentage points above the WooCommerce average of 39%.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (19%), Facebook Pixel (12%).

Google Analytics
32%
Google Tag Manager
19%
Facebook Pixel
12%
Google Ads
8%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

73 products $152 avg 1 ads
Arts & Entertainment Education & Courses Celebrations & Gifts Gift Cards
70 products $34 avg 1 ads
Arts & Entertainment Art Supplies Gift Cards
10 products $67 avg 1 ads
Apparel & Accessories Education & Courses Golf Gift Cards
54 products $84 avg 2 ads
Celebrations & Gifts Event Tickets Gift Cards
65 products $13 avg 5 ads
Apparel & Accessories Watches Gift Cards
40 products $38 avg 1 ads
Food & Beverages Coffee Gift Cards
16 products $22 avg 4 ads
Apparel & Accessories Women's Clothing Gift Cards
6 products $329 avg 1 ads
Education & Courses Gift Cards
18 products $166 avg 1 ads
Celebrations & Gifts Gift Cards
28 products $20 avg 1 ads
Celebrations & Gifts Gift Cards
112 products $49 avg 2 ads
Jewelry & Watches Celebrations & Gifts Pet Supplies Jewelry

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FAQ

How many WooCommerce Gift Cards stores are there?

We currently track 5,208 active WooCommerce stores in the Gift Cards segment.

Are WooCommerce Gift Cards stores growing?

Yes. In the last 30 days, 527 new stores were indexed in the Gift Cards segment, showing a 10% monthly growth rate.

What is the average product price in WooCommerce Gift Cards stores?

Among stores with pricing data, the average listed price is about $122, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.