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Topic
Updated Apr 27, 2026
WooCommerce

2,276 WooCommerce Gift cards Stores: Stats & Market Data (2026)

2,276 active WooCommerce stores fall into the Gift cards segment, with 286 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Food & Beverages, Apparel & Accessories. 77% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

77%
Social media
3%
Meta ads
67%
Contact info
Total Stores
2,276
Active WooCommerce stores
New (30d)
286
Newly added in the last 30 days
Avg. Products
224
Among 2,276 stores with catalog data
Avg. Price
$108
Among 2,138 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

281 140 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

286 new stores were added in the past 30 days (13% of the total), showing steady growth. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 828 · 36%
10-49 897 · 39%
50-199 405 · 18%
200-999 105 · 5%
1k-4.9k 25 · 1%
5k+ 16 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
46% coverage
Food & Beverages
11% coverage
Apparel & Accessories
8% coverage
Beauty & Cosmetics
7% coverage
Electronics
5% coverage
Home & Garden
5% coverage
Arts & Entertainment
5% coverage
Education & Courses
3% coverage
Software
3% coverage
Jewelry & Watches
2% coverage
Books & Literature
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 224 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,089. The strongest country concentrations are United Kingdom, Australia, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 675 · 32%
$25-$49 468 · 22%
$50-$99 421 · 20%
$100-$199 346 · 16%
$200-$499 164 · 8%
$500+ 64 · 3%
Store currencies
USD 985 EUR 545 GBP 177 CAD 93 AUD 88 PLN 25 BDT 23 CHF 21

Among stores with pricing data, the most common price range is Under $25. The average is higher at $108 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (70%), Instagram (62%), Twitter / X (17%).

Facebook
70%
Instagram
62%
Twitter / X
17%
YouTube
15%
TikTok
9%
LinkedIn
8%
Pinterest
3%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 3% run Meta ads. That's 20 percentage points above the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (41%), Google Tag Manager (23%), Facebook Pixel (19%).

Google Analytics
41%
Google Tag Manager
23%
Facebook Pixel
19%
Google Ads
9%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

163 products $22 avg 1 ads
Beauty & Cosmetics facial care beauty products
16 products $24 avg 1 ads
Apparel & Accessories Arts & Entertainment Celebrations & Gifts cycling clothing bike accessories
64 products $14 avg 5 ads
Food & Beverages food drinks
17 products $31 avg 1 ads
Celebrations & Gifts cookies gift cards
20 products $9 avg 1 ads
Food & Beverages breakfast gift cards
24 products $61 avg 1 ads
Health cbd vitamin
Home Australia
35 products $40 avg 1 ads
Home & Garden gift cards gym mats
117 products $158 avg
10 products $561 avg
Travel gift cards membership
25 products $50 avg
Health cbd pet cbd
75 products $29 avg
Arts & Entertainment music videos
27 products $18 avg
Celebrations & Gifts gourmet treats gift cards

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FAQ

How many WooCommerce Gift cards stores are there?

We currently track 2,276 active WooCommerce stores in the Gift cards segment.

Are WooCommerce Gift cards stores growing?

Yes. In the last 30 days, 286 new stores were indexed in the Gift cards segment, showing a 13% monthly growth rate.

What is the average product price in WooCommerce Gift cards stores?

Among stores with pricing data, the average listed price is about $108, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.