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WooCommerce subcategory analytics
Subcategory
Updated June 1, 2026
WooCommerce

11.0K WooCommerce Personalized Gifts Stores: Stats & Market Data (2026)

11,042 active WooCommerce stores fall into the Personalized Gifts segment, with 4,129 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Apparel & Accessories. 55% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

55%
Social media
1%
Meta ads
56%
Contact info
Total Stores
11,042
Active WooCommerce stores
New (30d)
4,129
Newly added in the last 30 days
Avg. Products
813
Among 11,031 stores with catalog data
Avg. Price
$79
Among 10,307 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4,238 2,119 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

4,129 new stores were added in the past 30 days — 37% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 960 · 9%
10-49 3,205 · 29%
50-199 3,561 · 32%
200-999 2,301 · 21%
1k-4.9k 754 · 7%
5k+ 250 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Home & Garden
15% coverage
Apparel & Accessories
9% coverage
Jewelry & Watches
4% coverage
Food & Beverages
3% coverage
Arts & Entertainment
3% coverage
Baby & Kids
3% coverage
Office Supplies
2% coverage
Health
2% coverage
Beauty & Cosmetics
2% coverage
Books & Literature
2% coverage
Wedding
2% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 813 products per store. That's smaller than the WooCommerce average of 1,553. The strongest country concentrations are India, United Kingdom, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 5,759 · 56%
$25-$49 2,194 · 21%
$50-$99 1,403 · 14%
$100-$199 548 · 5%
$200-$499 280 · 3%
$500+ 123 · 1%
Store currencies
EUR 3,084 USD 2,555 GBP 784 INR 739 RON 276 BRL 270 AUD 235 PLN 229

Among stores with pricing data, the most common price range is Under $25. The average is higher at $79 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (47%), Instagram (42%), YouTube (9%).

Facebook
47%
Instagram
42%
YouTube
9%
TikTok
8%
Twitter / X
8%
LinkedIn
5%
Pinterest
3%

Social media adoption is strong at 55%, and 1% of stores run Meta ad campaigns. That's 9 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (28%), Google Tag Manager (18%), Facebook Pixel (16%).

Google Analytics
28%
Google Tag Manager
18%
Facebook Pixel
16%
Google Ads
10%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

16 products $30 avg 1 ads
Celebrations & Gifts personalized gifts family gifts
546 products $20 avg 1 ads
Celebrations & Gifts custom gifts photo gifts
413 products $15 avg 1 ads
Celebrations & Gifts customized gifts personalized mugs
38 products $60 avg 4 ads
Celebrations & Gifts Education & Courses gift ideas online courses
8 products $82 avg 2 ads
Celebrations & Gifts crystal photo gifts custom photo keychain
981 products $3 avg 5 ads
Celebrations & Gifts handmade gifts
1,061 products $11 avg 5 ads
Celebrations & Gifts Apparel & Accessories custom t shirts promotional products
1,916 products $14 avg 3 ads
Celebrations & Gifts custom products unique gifts
16 products $46 avg 1 ads
Travel Celebrations & Gifts travel gift card wine travel experience
41 products $19 avg 1 ads
Food & Beverages Books & Literature Celebrations & Gifts italian food cookbooks
391 products $17 avg 1 ads
Celebrations & Gifts personalized products special occasions
394 products $47 avg 1 ads
Celebrations & Gifts flower delivery fresh flowers

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FAQ

How many WooCommerce Personalized Gifts stores are there?

We currently track 11,042 active WooCommerce stores in the Personalized Gifts segment.

Are WooCommerce Personalized Gifts stores growing?

Yes. In the last 30 days, 4,129 new stores were indexed in the Personalized Gifts segment, showing a 37% monthly growth rate.

What is the average product price in WooCommerce Personalized Gifts stores?

Among stores with pricing data, the average listed price is about $79, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.