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WooCommerce subcategory analytics
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Updated Apr 27, 2026
WooCommerce

5,839 WooCommerce Personalized Gifts Stores: Stats & Market Data (2026)

5,839 active WooCommerce stores fall into the Personalized Gifts segment, with 1,368 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Apparel & Accessories. 60% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

60%
Social media
3%
Meta ads
57%
Contact info
Total Stores
5,839
Active WooCommerce stores
New (30d)
1,368
Newly added in the last 30 days
Avg. Products
664
Among 5,820 stores with catalog data
Avg. Price
$84
Among 5,453 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,355 677 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1,368 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 972 · 17%
10-49 1,653 · 28%
50-199 1,449 · 25%
200-999 1,277 · 22%
1k-4.9k 370 · 6%
5k+ 99 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Home & Garden
10% coverage
Apparel & Accessories
6% coverage
Jewelry & Watches
3% coverage
Arts & Entertainment
3% coverage
Food & Beverages
3% coverage
Baby & Kids
2% coverage
Books & Literature
2% coverage
Beauty & Cosmetics
2% coverage
Office Supplies
2% coverage
Education & Courses
2% coverage
Wedding
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 664 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,089. The strongest country concentrations are India, United Kingdom, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,987 · 55%
$25-$49 1,160 · 21%
$50-$99 808 · 15%
$100-$199 271 · 5%
$200-$499 157 · 3%
$500+ 70 · 1%
Store currencies
USD 1,666 EUR 1,526 INR 430 GBP 386 PLN 127 RON 121 AUD 116 BRL 97

Among stores with pricing data, the most common price range is Under $25. The average is higher at $84 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (52%), Instagram (46%), TikTok (10%).

Facebook
52%
Instagram
46%
TikTok
10%
YouTube
10%
Twitter / X
9%
LinkedIn
5%
Pinterest
4%

Social media adoption is strong at 60%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (28%), Google Tag Manager (21%), Facebook Pixel (20%).

Google Analytics
28%
Google Tag Manager
21%
Facebook Pixel
20%
Google Ads
11%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

118 products $22 avg 1 ads
Celebrations & Gifts custom gifts personalized jewelry
755 products $54 avg 2 ads
Celebrations & Gifts unique gifts personalized presents
8 products $6 avg 1 ads
Celebrations & Gifts gift store holiday decor
1,178 products $2464 avg 13 ads
Electronics Celebrations & Gifts phone cases personalized
115 products $5 avg 11 ads
Home & Garden Celebrations & Gifts Apparel & Accessories engraved mugs gift mug set
445 products $29 avg 1 ads
Celebrations & Gifts gift shop handmade gifts
721 products $21 avg 1 ads
Celebrations & Gifts custom gifts personalized gifts
1,317 products $29 avg 3 ads
Celebrations & Gifts personalized gifts anniversary gifts
2,290 products $42 avg 3 ads
Apparel & Accessories Celebrations & Gifts custom t-shirts branded merchandise
31 products $85 avg 1 ads
Electronics Celebrations & Gifts Education & Courses privacy electronics
10 products $15 avg 95 ads
Celebrations & Gifts Jewelry & Watches holy land olive wood
2,636 products $21 avg 6 ads
Celebrations & Gifts Wedding Toys & Games cadouri personalizate accesorii petrecere

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FAQ

How many WooCommerce Personalized Gifts stores are there?

We currently track 5,839 active WooCommerce stores in the Personalized Gifts segment.

Are WooCommerce Personalized Gifts stores growing?

Yes. In the last 30 days, 1,368 new stores were indexed in the Personalized Gifts segment, showing a 23% monthly growth rate.

What is the average product price in WooCommerce Personalized Gifts stores?

Among stores with pricing data, the average listed price is about $84, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.