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WooCommerce subcategory analytics
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Updated Apr 27, 2026
WooCommerce

16.3K WooCommerce Fashion Jewelry Stores: Stats & Market Data (2026)

16,280 active WooCommerce stores fall into the Fashion Jewelry segment, with 2,686 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Jewelry & Watches, Apparel & Accessories, Home & Garden. 66% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

66%
Social media
3%
Meta ads
61%
Contact info
Total Stores
16,280
Active WooCommerce stores
New (30d)
2,686
Newly added in the last 30 days
Avg. Products
871
Among 16,255 stores with catalog data
Avg. Price
$408
Among 15,387 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2,590 1,295 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

2,686 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 24%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,120 · 7%
10-49 3,969 · 24%
50-199 5,336 · 33%
200-999 4,212 · 26%
1k-4.9k 1,278 · 8%
5k+ 340 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Jewelry & Watches
100% coverage
Apparel & Accessories
10% coverage
Home & Garden
4% coverage
Celebrations & Gifts
2% coverage
Arts & Entertainment
1% coverage
Beauty & Cosmetics
1% coverage
Books & Literature 75 Toys & Games 72 Electronics 69 Wedding 38 Food & Beverages 34 Health 34

Among stores with catalog data, the 50-199 product range is most common. The average is 871 products per store. That's smaller than the WooCommerce average of 1,071. The strongest country concentrations are India, Greece, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 5,237 · 34%
$25-$49 3,070 · 20%
$50-$99 2,527 · 16%
$100-$199 1,700 · 11%
$200-$499 1,268 · 8%
$500+ 1,585 · 10%
Store currencies
EUR 4,513 USD 4,400 INR 1,586 GBP 624 PKR 427 BRL 326 TRY 306 ILS 298

Among stores with pricing data, the most common price range is Under $25. The average is higher at $408 because some stores price much higher, pulling it up.

Social media platforms

Instagram (57%), Facebook (54%), TikTok (11%).

Instagram
57%
Facebook
54%
TikTok
11%
YouTube
9%
Twitter / X
7%
Pinterest
5%
LinkedIn
3%

Social media adoption is strong at 66%, and 3% of stores run Meta ad campaigns. That's 8 percentage points above the WooCommerce average of 58%.

Marketing & analytics tools

Google Analytics (28%), Facebook Pixel (22%), Google Tag Manager (17%).

Google Analytics
28%
Facebook Pixel
22%
Google Tag Manager
17%
Google Ads
10%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

75 products $164 avg 3 ads
Jewelry & Watches silver rings mens necklaces
434 products $33 avg 2 ads
Jewelry & Watches silver-jewelry fashion-accessories
56 products $6 avg 3 ads
Apparel & Accessories Jewelry & Watches bags jewelry
211 products $2800 avg 1 ads
Jewelry & Watches jewelry pendants
185 products $57 avg 1 ads
Jewelry & Watches handmade jewelry fashion accessories
Liäblingsstück Switzerland
3,282 products $84 avg 4 ads
Home & Garden Jewelry & Watches Celebrations & Gifts home decor jewelry
52 products $7 avg 3 ads
Jewelry & Watches artificial jewelry indian jewelry
1,172 products $134 avg 1 ads
Jewelry & Watches luxury jewelry fashion jewelry
217 products $30 avg 1 ads
Jewelry & Watches jewelry accessories
90 products $103 avg 10 ads
Jewelry & Watches diy jewelry muttermilchschmuck
241 products $44 avg 3 ads
Jewelry & Watches gift for husband gift for wife
303 products $5 avg 6 ads
Antiques & Collectibles Jewelry & Watches antique earrings antique necklaces

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FAQ

How many WooCommerce Fashion Jewelry stores are there?

We currently track 16,280 active WooCommerce stores in the Fashion Jewelry segment.

Are WooCommerce Fashion Jewelry stores growing?

Yes. In the last 30 days, 2,686 new stores were indexed in the Fashion Jewelry segment, showing a 16% monthly growth rate.

What is the average product price in WooCommerce Fashion Jewelry stores?

Among stores with pricing data, the average listed price is about $408, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.