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WooCommerce country analytics
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Updated July 13, 2026
WooCommerce

49.0K WooCommerce Stores in Poland: Stats & Trends (2026)

We track 49,006 active WooCommerce stores in Poland, with 12,070 newly added in the last 30 days (25% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Education & Courses. 51% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

51%
Social media
1%
Meta ads
67%
Contact info
Total Stores
49,006
Active WooCommerce stores
New (30d)
12,070
Newly added in the last 30 days
Avg. Products
559
Among 46,009 stores with catalog data
Avg. Price
$387
Among 40,682 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

15,002 7,501 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

12,070 new stores were added in the past 30 days — 25% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 14,630 · 32%
10-49 13,724 · 30%
50-199 8,565 · 19%
200-999 5,814 · 13%
1k-4.9k 2,359 · 5%
5k+ 917 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
8% coverage
Apparel & Accessories
7% coverage
Education & Courses
5% coverage
Food & Beverages
4% coverage
Hardware
4% coverage
Beauty & Cosmetics
3% coverage
Health
3% coverage
Arts & Entertainment
3% coverage
Celebrations & Gifts
3% coverage
Electronics
2% coverage
Vehicles & Parts
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 559 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,607. The most popular store categories in this market are Home & Garden, Apparel & Accessories, Education & Courses.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 15,849 · 39%
$25-$49 7,861 · 19%
$50-$99 6,003 · 15%
$100-$199 3,807 · 9%
$200-$499 3,578 · 9%
$500+ 3,584 · 9%
Store currencies
PLN 42,495 USD 2,243 EUR 481 GBP 297 UAH 10 NOK 7 ABC 6 CZK 6

Among stores with pricing data, the most common price range is Under $25. The average is higher at $387 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (46%), Instagram (35%), YouTube (11%).

Facebook
46%
Instagram
35%
YouTube
11%
TikTok
6%
LinkedIn
4%
Twitter / X
2%
Pinterest
0%

Social media adoption is strong at 51%, and 1% of stores run Meta ad campaigns. That's 12 percentage points above the WooCommerce average of 39%.

Marketing & analytics tools

Google Analytics (25%), Google Tag Manager (24%), Facebook Pixel (10%).

Google Analytics
25%
Google Tag Manager
24%
Facebook Pixel
10%
Google Ads
8%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

25 products $10 avg 1 ads
Health Supplements Health Products
29 products $33 avg 1 ads
Health Wellness
58 products $49 avg 1 ads
Health Fitness Equipment
80 products $31 avg 2 ads
Education & Courses Books & Literature Health Wellness Courses
9 products $27 avg 6 ads
Health Supplements Health Products
234 products $47 avg 1 ads
Apparel & Accessories Sportswear
6 products $9 avg 2 ads
Home & Garden Cleaning Supplies
1,229 products $73 avg 1 ads
Sporting Goods Fitness Equipment Outdoor Gear
333 products $10 avg 5 ads
Apparel & Accessories Fashion Accessories
114 products $9 avg 1 ads
Home & Garden

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FAQ

How many WooCommerce stores are in Poland?

Our database tracks 49,006 active WooCommerce stores in Poland.

How fast is the Poland WooCommerce market growing?

In the past 30 days, 12,070 new WooCommerce stores were indexed in Poland, reflecting a 25% monthly growth rate.

What is the average catalog size for Poland WooCommerce stores?

Among WooCommerce stores in Poland with catalog data, the average is about 559 products. The most common catalog size range is 1-9.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.