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WooCommerce country analytics
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Updated May 18, 2026
WooCommerce

26.4K WooCommerce Stores in Poland: Stats & Trends (2026)

We track 26,406 active WooCommerce stores in Poland, with 13,926 newly added in the last 30 days (53% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Education & Courses. 59% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

59%
Social media
2%
Meta ads
71%
Contact info
Total Stores
26,406
Active WooCommerce stores
New (30d)
13,926
Newly added in the last 30 days
Avg. Products
456
Among 25,715 stores with catalog data
Avg. Price
$330
Among 23,193 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9,648 4,824 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

13,926 new stores were added in the past 30 days — 53% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 7,335 · 29%
10-49 7,776 · 30%
50-199 5,184 · 20%
200-999 3,645 · 14%
1k-4.9k 1,372 · 5%
5k+ 403 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
10% coverage
Apparel & Accessories
9% coverage
Education & Courses
9% coverage
Beauty & Cosmetics
5% coverage
Food & Beverages
5% coverage
Arts & Entertainment
4% coverage
Health
4% coverage
Hardware
3% coverage
Celebrations & Gifts
3% coverage
Books & Literature
3% coverage
Electronics
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 456 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,390. The most popular store categories in this market are Home & Garden, Apparel & Accessories, Education & Courses.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 8,700 · 38%
$25-$49 4,542 · 20%
$50-$99 3,595 · 16%
$100-$199 2,318 · 10%
$200-$499 2,083 · 9%
$500+ 1,955 · 8%
Store currencies
PLN 23,999 USD 978 EUR 244 GBP 103 UAH 5 CZK 4 NOK 4 DKK 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $330 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (53%), Instagram (43%), YouTube (14%).

Facebook
53%
Instagram
43%
YouTube
14%
TikTok
9%
LinkedIn
5%
Twitter / X
3%
Pinterest
1%

Social media adoption is strong at 59%, and 2% of stores run Meta ad campaigns. That's 12 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Tag Manager (31%), Google Analytics (29%), Facebook Pixel (17%).

Google Tag Manager
31%
Google Analytics
29%
Facebook Pixel
17%
Google Ads
10%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

2,210 products $52 avg 6 ads
Hardware electric-tools garden-tools
85 products $36 avg 5 ads
Health dietary supplements health products
44 products $46 avg 2 ads
Books & Literature Education & Courses ebooks training courses
174 products $71 avg 2 ads
Apparel & Accessories fashion women's clothing
3,210 products $95 avg 1 ads
Home & Garden mirrors furniture
18 products $23 avg 16 ads
Apparel & Accessories wallets fashion accessories
35 products $36 avg 2 ads
Food & Beverages Beauty & Cosmetics superfood blends detox drinks
36 products $30 avg 1 ads
Apparel & Accessories women fashion clothing store
1,774 products $154 avg 4 ads
Jewelry & Watches fashion jewelry jewelry accessories
152 products $254 avg 12 ads
Arts & Entertainment modern art posters abstract art prints
120 products $2 avg 3 ads
Arts & Entertainment music store piano sheet music
186 products $27 avg 1 ads
Arts & Entertainment doll art supplies glass eyes

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FAQ

How many WooCommerce stores are in Poland?

Our database tracks 26,406 active WooCommerce stores in Poland.

How fast is the Poland WooCommerce market growing?

In the past 30 days, 13,926 new WooCommerce stores were indexed in Poland, reflecting a 53% monthly growth rate.

What is the average catalog size for Poland WooCommerce stores?

Among WooCommerce stores in Poland with catalog data, the average is about 456 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.