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WooCommerce country analytics
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Updated June 8, 2026
WooCommerce

36.3K WooCommerce Stores in Poland: Stats & Trends (2026)

We track 36,258 active WooCommerce stores in Poland, with 14,630 newly added in the last 30 days (40% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Education & Courses. 57% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

57%
Social media
1%
Meta ads
71%
Contact info
Total Stores
36,258
Active WooCommerce stores
New (30d)
14,630
Newly added in the last 30 days
Avg. Products
513
Among 35,276 stores with catalog data
Avg. Price
$348
Among 31,506 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

15,641 7,820 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

14,630 new stores were added in the past 30 days — 40% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 10,522 · 30%
10-49 10,611 · 30%
50-199 6,836 · 19%
200-999 4,791 · 14%
1k-4.9k 1,882 · 5%
5k+ 634 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
9% coverage
Apparel & Accessories
8% coverage
Education & Courses
7% coverage
Food & Beverages
4% coverage
Beauty & Cosmetics
4% coverage
Hardware
4% coverage
Health
3% coverage
Arts & Entertainment
3% coverage
Celebrations & Gifts
3% coverage
Books & Literature
2% coverage
Electronics
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 513 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,569. The most popular store categories in this market are Home & Garden, Apparel & Accessories, Education & Courses.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 11,896 · 38%
$25-$49 6,139 · 19%
$50-$99 4,797 · 15%
$100-$199 3,075 · 10%
$200-$499 2,841 · 9%
$500+ 2,758 · 9%
Store currencies
PLN 32,607 USD 1,517 EUR 368 GBP 166 UAH 9 NOK 7 CZK 6 ABC 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $348 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (51%), Instagram (41%), YouTube (13%).

Facebook
51%
Instagram
41%
YouTube
13%
TikTok
8%
LinkedIn
5%
Twitter / X
3%
Pinterest
1%

Social media adoption is strong at 57%, and 1% of stores run Meta ad campaigns. That's 11 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Tag Manager (28%), Google Analytics (28%), Facebook Pixel (14%).

Google Tag Manager
28%
Google Analytics
28%
Facebook Pixel
14%
Google Ads
9%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

414 products $103 avg 5 ads
Apparel & Accessories plus size clothing women's fashion
269 products $11 avg 10 ads
Food & Beverages premium tea herbal tea
17 products $149 avg 3 ads
Toys & Games miniatures carrying case
82 products $25 avg 23 ads
Home & Garden Baby & Kids home garden
280 products $35 avg 1 ads
Apparel & Accessories vintage clothing women's fashion
14 products $124 avg 1 ads
Food & Beverages restaurant dining
44 products $46 avg 2 ads
Books & Literature Education & Courses ebooks training courses
412 products $32 avg 5 ads
Apparel & Accessories plus size fashion women's clothing
770 products $41 avg 1 ads
Antiques & Collectibles historical jewelry medieval accessories

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FAQ

How many WooCommerce stores are in Poland?

Our database tracks 36,258 active WooCommerce stores in Poland.

How fast is the Poland WooCommerce market growing?

In the past 30 days, 14,630 new WooCommerce stores were indexed in Poland, reflecting a 40% monthly growth rate.

What is the average catalog size for Poland WooCommerce stores?

Among WooCommerce stores in Poland with catalog data, the average is about 513 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.