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WooCommerce subcategory analytics
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Updated Apr 27, 2026
WooCommerce

28.1K WooCommerce Home Decor Stores: Stats & Market Data (2026)

28,097 active WooCommerce stores fall into the Home Decor segment, with 7,117 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Electronics. 55% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

55%
Social media
3%
Meta ads
61%
Contact info
Total Stores
28,097
Active WooCommerce stores
New (30d)
7,117
Newly added in the last 30 days
Avg. Products
2,005
Among 28,031 stores with catalog data
Avg. Price
$183
Among 25,579 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

7,032 3,516 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

7,117 new stores were added in the past 30 days — 25% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,827 · 10%
10-49 9,315 · 33%
50-199 7,093 · 25%
200-999 5,215 · 19%
1k-4.9k 2,112 · 8%
5k+ 1,469 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
100% coverage
Apparel & Accessories
9% coverage
Electronics
5% coverage
Arts & Entertainment
5% coverage
Celebrations & Gifts
5% coverage
Furniture
5% coverage
Beauty & Cosmetics
4% coverage
Toys & Games
2% coverage
Hardware
2% coverage
Jewelry & Watches
2% coverage
Food & Beverages
2% coverage
Health
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 2,005 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,089. The strongest country concentrations are India, United Kingdom, Viet Nam.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 10,033 · 39%
$25-$49 5,888 · 23%
$50-$99 3,959 · 15%
$100-$199 2,516 · 10%
$200-$499 1,896 · 7%
$500+ 1,287 · 5%
Store currencies
USD 9,542 EUR 5,902 INR 1,674 GBP 1,500 VND 667 BDT 588 PKR 571 PLN 451

Among stores with pricing data, the most common price range is Under $25. The average is higher at $183 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (46%), Instagram (42%), YouTube (10%).

Facebook
46%
Instagram
42%
YouTube
10%
Twitter / X
8%
TikTok
7%
LinkedIn
6%
Pinterest
5%

Social media adoption is strong at 55%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (25%), Google Tag Manager (19%), Facebook Pixel (16%).

Google Analytics
25%
Google Tag Manager
19%
Facebook Pixel
16%
Google Ads
10%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

41 products $8 avg 1 ads
Home & Garden gift-lifestyle health-wellness
3,700 products $199 avg 1 ads
Home & Garden rugs interior decor
3,487 products $35 avg 2 ads
Home & Garden Toys & Games Celebrations & Gifts seasonal home decor collectible dolls
312 products $12 avg 1 ads
Home & Garden home accessories kitchen gadgets
24 products $350 avg 1 ads
Furniture Home & Garden minimalist furniture modern home decor
2,155 products $37 avg 1 ads
Electronics Home & Garden home appliances kitchen tools
2,443 products $18 avg 4 ads
Celebrations & Gifts Home & Garden Wedding religious gifts christian decor
1,922 products $71 avg 6 ads
Home & Garden home decor gift shop
17 products $5 avg 3 ads
Electronics Home & Garden mobile accessories phone cover
1,524 products $40 avg 1 ads
Home & Garden handicrafts home decor
70 products $35 avg 2 ads
Home & Garden Jewelry & Watches glass bowls decorative vases
256 products $4 avg 1 ads
Home & Garden wall decor islamic decor

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FAQ

How many WooCommerce Home Decor stores are there?

We currently track 28,097 active WooCommerce stores in the Home Decor segment.

Are WooCommerce Home Decor stores growing?

Yes. In the last 30 days, 7,117 new stores were indexed in the Home Decor segment, showing a 25% monthly growth rate.

What is the average product price in WooCommerce Home Decor stores?

Among stores with pricing data, the average listed price is about $183, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.