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WooCommerce country analytics
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Updated May 18, 2026
WooCommerce

13.6K WooCommerce Stores in Romania: Stats & Trends (2026)

We track 13,627 active WooCommerce stores in Romania, with 8,149 newly added in the last 30 days (60% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Food & Beverages. 57% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

57%
Social media
4%
Meta ads
73%
Contact info
Total Stores
13,627
Active WooCommerce stores
New (30d)
8,149
Newly added in the last 30 days
Avg. Products
753
Among 13,323 stores with catalog data
Avg. Price
$413
Among 11,695 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5,171 2,585 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

8,149 new stores were added in the past 30 days — 60% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 48%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,787 · 21%
10-49 3,655 · 27%
50-199 3,045 · 23%
200-999 2,403 · 18%
1k-4.9k 1,070 · 8%
5k+ 363 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
12% coverage
Apparel & Accessories
8% coverage
Food & Beverages
8% coverage
Beauty & Cosmetics
6% coverage
Hardware
5% coverage
Celebrations & Gifts
5% coverage
Electronics
4% coverage
Health
4% coverage
Education & Courses
4% coverage
Vehicles & Parts
3% coverage
Arts & Entertainment
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 753 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,379. The most popular store categories in this market are Home & Garden, Apparel & Accessories, Food & Beverages.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 4,702 · 40%
$25-$49 2,197 · 19%
$50-$99 1,709 · 15%
$100-$199 1,079 · 9%
$200-$499 956 · 8%
$500+ 1,052 · 9%
Store currencies
RON 11,265 USD 756 EUR 569 GBP 89 HUF 5 INR 4 BDT 3 MDL 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $413 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (54%), Instagram (36%), YouTube (13%).

Facebook
54%
Instagram
36%
YouTube
13%
TikTok
12%
LinkedIn
5%
Twitter / X
4%
Pinterest
1%

Social media adoption is strong at 57%, and 4% of stores run Meta ad campaigns. That's 9 percentage points above the WooCommerce average of 48%.

Marketing & analytics tools

Google Analytics (31%), Google Tag Manager (27%), Facebook Pixel (20%).

Google Analytics
31%
Google Tag Manager
27%
Facebook Pixel
20%
Google Ads
15%
TikTok Pixel
6%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

Corks Romania
323 products $40 avg 4 ads
Food & Beverages wine bar bucharest restaurant
104 products $10 avg 1 ads
Beauty & Cosmetics natural skincare cosmetics store
2,143 products $22 avg 1 ads
Beauty & Cosmetics professional beauty products hairstyling
84 products $633 avg 16 ads
Education & Courses fitness instructor course pilates instructor
312 products $22 avg 2 ads
Food & Beverages tea store matcha
104 products $18 avg 1 ads
Health supplements health products
14 products $12 avg 2 ads
Electronics mobile accessories charging accessories
398 products $6 avg 3 ads
Arts & Entertainment Apparel & Accessories yarn knitting supplies
22 products $56 avg 2 ads
Beauty & Cosmetics retinol collagen
366 products $18 avg 30 ads
Health suplimente alimentare vitamine si minerale
1,051 products $553 avg 1 ads
Hardware Business & Industrial it technology business supplies

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FAQ

How many WooCommerce stores are in Romania?

Our database tracks 13,627 active WooCommerce stores in Romania.

How fast is the Romania WooCommerce market growing?

In the past 30 days, 8,149 new WooCommerce stores were indexed in Romania, reflecting a 60% monthly growth rate.

What is the average catalog size for Romania WooCommerce stores?

Among WooCommerce stores in Romania with catalog data, the average is about 753 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.