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BigCommerce subcategory analytics
Subcategory
Updated Apr 6, 2026
BigCommerce

91 BigCommerce Candles & Fragrance Stores: Stats & Market Data (2026)

91 active BigCommerce stores fall into the Candles & Fragrance segment, with 0 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Home & Garden, Beauty & Cosmetics, Health. 80% maintain social media profiles — Facebook leads — and 8% run Meta ad campaigns.

80%
Social media
8%
Meta ads
51%
Contact info
Total Stores
91
Active BigCommerce stores
New (30d)
0
Newly added in the last 30 days
Avg. Products
1,043
Among 90 stores with catalog data
Avg. Price
$58
Among 64 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1 0 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

0 new stores were added in the past 30 days (0% of the total). Growth is slow, suggesting this is a mature or saturated space.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6 · 7%
10-49 19 · 21%
50-199 24 · 27%
200-999 24 · 27%
1k-4.9k 12 · 13%
5k+ 5 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
100% coverage
Beauty & Cosmetics
25% coverage
Health
12% coverage
Food & Beverages
10% coverage
Celebrations & Gifts
9% coverage
Jewelry & Watches
9% coverage
Apparel & Accessories
7% coverage
Arts & Entertainment
4% coverage
Books & Literature
2% coverage
Smoking & Vaping
2% coverage
Office Supplies
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,043 products per store. That's smaller than the BigCommerce average of 2,561. The strongest country concentrations are United States, Australia, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 34 · 53%
$25-$49 18 · 28%
$50-$99 6 · 9%
$100-$199 4 · 6%
$500+ 2 · 3%
Store currencies
USD 65 AUD 7 EUR 2 GBP 2 CAD 1 NZD 1 SGD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $58 because some stores price much higher, pulling it up. That's below the BigCommerce average of $341.

Social media platforms

Facebook (73%), Instagram (57%), Twitter / X (27%).

Facebook
73%
Instagram
57%
Twitter / X
27%
Pinterest
22%
YouTube
15%
LinkedIn
7%
TikTok
7%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 8% run Meta ads. That's 7 percentage points above the BigCommerce average of 73%.

Marketing & analytics tools

Google Analytics (57%), Facebook Pixel (48%), Google Ads (11%).

Google Analytics
57%
Facebook Pixel
48%
Google Ads
11%
Google Tag Manager
11%
TikTok Pixel
11%
Pinterest Pixel
3%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

4,622 products $10 avg 1 ads
Apparel & Accessories Office Supplies Home & Garden promotional items branded merchandise
191 products $23 avg
Home & Garden Beauty & Cosmetics home fragrances candle store
54 products $10 avg
Home & Garden Animals & Pet Supplies spring sale candles dog paw balm
391 products $10 avg
Home & Garden soy candles home fragrance
30 products $75 avg
Home & Garden rustic vintage candles wood wick candles
390 products $50 avg 15 ads
Home & Garden home fragrance scented wax melts
1,648 products $52 avg 6 ads
Home & Garden Jewelry & Watches Apparel & Accessories giftware irish design
511 products $58 avg
Apparel & Accessories Home & Garden bra fitting intimates shop
31 products $114 avg
Apparel & Accessories Jewelry & Watches Home & Garden made in usa clothing american made jewelry
3,707 products $22 avg 4 ads
Celebrations & Gifts Home & Garden fourth of july get well soon
38 products $750 avg
Home & Garden home decor scented candles
51 products $36 avg
Home & Garden pillar candles taper candles

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FAQ

How many BigCommerce Candles & Fragrance stores are there?

We currently track 91 active BigCommerce stores in the Candles & Fragrance segment.

Are BigCommerce Candles & Fragrance stores growing?

Yes. In the last 30 days, 0 new stores were indexed in the Candles & Fragrance segment, showing a 0% monthly growth rate.

What is the average product price in BigCommerce Candles & Fragrance stores?

Among stores with pricing data, the average listed price is about $58, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.