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Magento subcategory analytics
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Updated Apr 6, 2026
Magento

43 Magento Adult Toys Stores: Stats & Market Data (2026)

43 active Magento stores fall into the Adult Toys segment, with 1 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 5k+, with prices typically in the $25-$49 range. The leading categories are Adult, Health. 65% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

65%
Social media
2%
Meta ads
72%
Contact info
Total Stores
43
Active Magento stores
New (30d)
1
Newly added in the last 30 days
Avg. Products
5,390
Among 38 stores with catalog data
Avg. Price
$155
Among 24 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1 0 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

10-49 1 · 3%
50-199 4 · 11%
200-999 7 · 18%
1k-4.9k 12 · 32%
5k+ 14 · 37%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
100% coverage
Health
2% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 5,390 products. That's larger than the Magento average of 4,445. The strongest country concentrations are Australia, Estonia, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 6 · 25%
$25-$49 7 · 29%
$50-$99 3 · 12%
$100-$199 6 · 25%
$500+ 2 · 8%
Store currencies
EUR 8 USD 8 AOA 3 AUD 2 GBP 2 ARS 1 TRY 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $155 because some stores price much higher, pulling it up. That's below the Magento average of $563.

Social media platforms

Facebook (56%), Instagram (47%), Twitter / X (42%).

Facebook
56%
Instagram
47%
Twitter / X
42%
YouTube
28%
Pinterest
14%
LinkedIn
9%
TikTok
9%

Social media adoption is strong at 65%, and 2% of stores run Meta ad campaigns. That's 10 percentage points below the Magento average of 75%.

Marketing & analytics tools

Google Tag Manager (49%), Google Analytics (37%), Google Ads (7%).

Google Tag Manager
49%
Google Analytics
37%
Google Ads
7%
Facebook Pixel
2%
TikTok Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

43 products $189 avg
Adult bdsm gear femdom toys
1,346 products $27 avg
Adult gay adult shop sex toys
1,569 products $25 avg
Adult gay sex toys sex shop
4,048 products $43 avg
Adult sex toys masturbator
626 products $31 avg
Adult sexual wellness erotic products
997 products
Adult sex toys singapore discreet adult store
2,060 products $21 avg
Adult sex shop erotic products
530 products $67 avg
Adult bdsm leather bondage

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FAQ

How many Magento Adult Toys stores are there?

We currently track 43 active Magento stores in the Adult Toys segment.

Are Magento Adult Toys stores growing?

Yes. In the last 30 days, 1 new stores were indexed in the Adult Toys segment, showing a 2% monthly growth rate.

What is the average product price in Magento Adult Toys stores?

Among stores with pricing data, the average listed price is about $155, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.