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Updated Apr 6, 2026
Magento

605 Magento Beauty & Cosmetics Stores: Stats & Market Data (2026)

605 active Magento stores fall into the Beauty & Cosmetics segment, with 17 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. 92% maintain social media profiles — Facebook leads — and 20% run Meta ad campaigns.

92%
Social media
20%
Meta ads
81%
Contact info
Total Stores
605
Active Magento stores
New (30d)
17
Newly added in the last 30 days
Avg. Products
4,199
Among 501 stores with catalog data
Avg. Price
$166
Among 309 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

19 9 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

17 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1 · 0%
10-49 19 · 4%
50-199 74 · 15%
200-999 169 · 34%
1k-4.9k 131 · 26%
5k+ 107 · 21%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
10% coverage
Home & Garden
2% coverage
Food & Beverages
2% coverage
Apparel & Accessories
2% coverage
Electronics
1% coverage
Arts & Entertainment
0% coverage
Baby & Kids
0% coverage
Furniture
0% coverage
Office Supplies
0% coverage
Celebrations & Gifts
0% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 4,199 products per store. That's smaller than the Magento average of 4,445. The strongest country concentrations are Italy, United Kingdom, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 130 · 42%
$25-$49 65 · 21%
$50-$99 51 · 17%
$100-$199 37 · 12%
$200-$499 18 · 6%
$500+ 8 · 3%
Store currencies
EUR 146 USD 47 GBP 26 AUD 23 PLN 10 BRL 7 CAD 7 CHF 6

Among stores with pricing data, the most common price range is Under $25. The average is higher at $166 because some stores price much higher, pulling it up. That's below the Magento average of $563.

Social media platforms

Facebook (86%), Instagram (85%), YouTube (39%).

Facebook
86%
Instagram
85%
YouTube
39%
Twitter / X
24%
TikTok
21%
LinkedIn
12%
Pinterest
8%

Social media engagement is exceptionally high: 92% of stores maintain social profiles and 20% run Meta ads. That's 17 percentage points above the Magento average of 75%.

Marketing & analytics tools

Google Tag Manager (79%), Google Analytics (36%), Facebook Pixel (29%).

Google Tag Manager
79%
Google Analytics
36%
Facebook Pixel
29%
Google Ads
11%
TikTok Pixel
5%
Pinterest Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

308 products $65 avg 3 ads
Beauty & Cosmetics luxury beauty products ayurvedic skincare
3,246 products $1111 avg 9 ads
Apparel & Accessories Home & Garden Beauty & Cosmetics yoga clothing health and wellness
839 products $12 avg 2 ads
Beauty & Cosmetics natural cosmetics skincare products
Institut Esthederm - UAE-EN United Arab Emirates
189 products $128 avg 1 ads
Beauty & Cosmetics anti-aging skincare beauty products
651 products $19 avg 4 ads
Beauty & Cosmetics perfume for men perfume for women
459 products $11 avg 9 ads
Beauty & Cosmetics body lotion cosmetic products
72 products $19 avg 2 ads
Health Beauty & Cosmetics supplements fitness
2,752 products $87 avg 5 ads
Beauty & Cosmetics fragrance deals makeup sale
747 products $19 avg 5 ads
Beauty & Cosmetics natural cosmetics vegan beauty products
360 products $44 avg
Beauty & Cosmetics high-quality skin care cosmetic products
511 products $39 avg 1 ads
Beauty & Cosmetics natural products organic

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FAQ

How many Magento Beauty & Cosmetics stores are there?

We currently track 605 active Magento stores in the Beauty & Cosmetics segment.

Are Magento Beauty & Cosmetics stores growing?

Yes. In the last 30 days, 17 new stores were indexed in the Beauty & Cosmetics segment, showing a 3% monthly growth rate.

What is the average product price in Magento Beauty & Cosmetics stores?

Among stores with pricing data, the average listed price is about $166, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.