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Updated May 18, 2026
Magento

115 Magento Stores in Bulgaria: Stats & Trends (2026)

We track 115 active Magento stores in Bulgaria, with 37 newly added in the last 30 days (32% of the current base). Among stores with catalog data, the most common product count range is 5k+, with prices typically in the Under $25 range. The leading categories are Home & Garden, Beauty & Cosmetics, Apparel & Accessories. 50% maintain social media profiles — Facebook leads — and 12% run Meta ad campaigns.

50%
Social media
12%
Meta ads
69%
Contact info
Total Stores
115
Active Magento stores
New (30d)
37
Newly added in the last 30 days
Avg. Products
6,197
Among 80 stores with catalog data
Avg. Price
$49
Among 39 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

22 11 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

37 new stores were added in the past 30 days — 32% of the total, making this one of the fastest-growing areas on the platform. This is below the Magento average of 39%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1 · 1%
10-49 4 · 5%
50-199 8 · 10%
200-999 14 · 18%
1k-4.9k 22 · 28%
5k+ 31 · 39%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
14% coverage
Beauty & Cosmetics
9% coverage
Apparel & Accessories
8% coverage
Vehicles & Parts
6% coverage
Baby & Kids
4% coverage
Electronics
4% coverage
Hardware
4% coverage
Food & Beverages
3% coverage
Furniture
3% coverage
Toys & Games
3% coverage
Books & Literature
3% coverage
Celebrations & Gifts
3% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 6,197 products. That's larger than the Magento average of 4,032. The most popular store categories in this market are Home & Garden, Beauty & Cosmetics, Apparel & Accessories.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 16 · 41%
$25-$49 13 · 33%
$50-$99 5 · 13%
$100-$199 3 · 8%
$200-$499 2 · 5%
Store currencies
EUR 24 BGN 20 USD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $49 because some stores price much higher, pulling it up. That's below the Magento average of $711.

Social media platforms

Facebook (49%), Instagram (38%), YouTube (17%).

Facebook
49%
Instagram
38%
YouTube
17%
Twitter / X
5%
TikTok
4%
LinkedIn
3%
Pinterest
1%

Social media adoption is strong at 50%, and 12% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (65%), Google Analytics (43%), Facebook Pixel (25%).

Google Tag Manager
65%
Google Analytics
43%
Facebook Pixel
25%
Google Ads
13%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

2,185 products $31 avg 3 ads
Home & Garden kitchenware cookware
442 products $67 avg 3 ads
Furniture móveis decoração de casa
1,335 products $62 avg
Vehicles & Parts off-road tires vehicle accessories
2,068 products 2 ads
Beauty & Cosmetics professional hair products balmain
234 products $28 avg
Toys & Games Education & Courses educational toys kids entertainment
2,623 products $39 avg
Home & Garden home decor garden supplies
1,954 products
Antiques & Collectibles vintange家具 дървени мебели

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FAQ

How many Magento stores are in Bulgaria?

Our database tracks 115 active Magento stores in Bulgaria.

How fast is the Bulgaria Magento market growing?

In the past 30 days, 37 new Magento stores were indexed in Bulgaria, reflecting a 32% monthly growth rate.

What is the average catalog size for Bulgaria Magento stores?

Among Magento stores in Bulgaria with catalog data, the average is about 6,197 products. The most common catalog size range is 5k+.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.