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Updated June 22, 2026
Magento

80 Magento Stores in Viet Nam: Stats & Trends (2026)

We track 80 active Magento stores in Viet Nam, with 20 newly added in the last 30 days (25% of the current base). Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Food & Beverages. 64% maintain social media profiles — Facebook leads — and 12% run Meta ad campaigns.

64%
Social media
12%
Meta ads
78%
Contact info
Total Stores
80
Active Magento stores
New (30d)
20
Newly added in the last 30 days
Avg. Products
1,115
Among 44 stores with catalog data
Avg. Price
$298
Among 26 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

16 8 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

20 new stores were added in the past 30 days — 25% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2 · 5%
10-49 5 · 11%
50-199 11 · 25%
200-999 16 · 36%
1k-4.9k 7 · 16%
5k+ 3 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
10% coverage
Home & Garden
10% coverage
Food & Beverages
8% coverage
Electronics
6% coverage
Beauty & Cosmetics
5% coverage
Business & Industrial
4% coverage
Hardware
2% coverage
Health
2% coverage
Office Supplies
2% coverage
Software
2% coverage
Arts & Entertainment
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 1,115 products per store. That's smaller than the Magento average of 3,628. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Food & Beverages.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 9 · 35%
$25-$49 5 · 19%
$50-$99 3 · 12%
$200-$499 7 · 27%
$500+ 2 · 8%
Store currencies
VND 35 USD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $298 because some stores price much higher, pulling it up. That's below the Magento average of $572.

Social media platforms

Facebook (64%), YouTube (36%), Instagram (30%).

Facebook
64%
YouTube
36%
Instagram
30%
Twitter / X
15%
Pinterest
12%
TikTok
11%
LinkedIn
10%

Social media adoption is strong at 64%, and 12% of stores run Meta ad campaigns. That's 10 percentage points above the Magento average of 54%.

Marketing & analytics tools

Google Tag Manager (65%), Google Analytics (52%), Facebook Pixel (20%).

Google Tag Manager
65%
Google Analytics
52%
Facebook Pixel
20%
TikTok Pixel
11%
Google Ads
8%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

3,308 products $22 avg
Business & Industrial Business Supplies
375 products $10 avg
Beauty & Cosmetics Cosmetics Beauty Products
87 products $67 avg
Food & Beverages Health Products Specialty Foods
21 products $5 avg
Health
4,218 products 3 ads
Apparel & Accessories Clothing Women's Fashion
400 products $6 avg 12 ads
Beauty & Cosmetics
123 products $10 avg
Baby & Kids Baby Products
308 products
Electronics
Home page Viet Nam
107 products
Food & Beverages
308 products
Software Software

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FAQ

How many Magento stores are in Viet Nam?

Our database tracks 80 active Magento stores in Viet Nam.

How fast is the Viet Nam Magento market growing?

In the past 30 days, 20 new Magento stores were indexed in Viet Nam, reflecting a 25% monthly growth rate.

What is the average catalog size for Viet Nam Magento stores?

Among Magento stores in Viet Nam with catalog data, the average is about 1,115 products. The most common catalog size range is 200-999.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.