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Topic
Updated May 18, 2026
Wix

51 Wix Cutlery Stores: Stats & Market Data (2026)

51 active Wix stores fall into the Cutlery segment, with 10 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $100-$199 range. The leading categories are Home & Garden, Arts & Entertainment, Antiques & Collectibles. 76% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

76%
Social media
0%
Meta ads
76%
Contact info
Total Stores
51
Active Wix stores
New (30d)
10
Newly added in the last 30 days
Avg. Products
107
Among 51 stores with catalog data
Avg. Price
$198
Among 38 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

8 4 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

10 new stores were added in the past 30 days — 20% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 31%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 9 · 18%
10-49 23 · 45%
50-199 12 · 24%
200-999 6 · 12%
1k-4.9k 1 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
35% coverage
Arts & Entertainment
8% coverage
Hardware
4% coverage
Celebrations & Gifts
2% coverage
Food & Beverages
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 107 because some stores carry much larger inventories. That's larger than the Wix average of 77. The strongest country concentrations are United States, United Kingdom, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 4 · 11%
$25-$49 6 · 16%
$50-$99 7 · 18%
$100-$199 10 · 26%
$200-$499 8 · 21%
$500+ 3 · 8%
Store currencies
USD 27 EUR 10 GBP 4 AUD 2 BRL 2 CAD 1 ILS 1 INR 1

Among stores with pricing data, prices skew higher — the most common range is $100-$199, and the average listed price is $198. That's below the Wix average of $366.

Social media platforms

Instagram (53%), Facebook (49%), YouTube (18%).

Instagram
53%
Facebook
49%
YouTube
18%
Pinterest
10%
Twitter / X
8%
LinkedIn
6%
TikTok
4%

Social media engagement is exceptionally high: 76% of stores maintain social profiles and 0% run Meta ads. That's 8 percentage points above the Wix average of 68%.

Marketing & analytics tools

Google Tag Manager (6%), Facebook Pixel (2%).

Google Tag Manager
6%
Facebook Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

99 products $70 avg
Home & Garden cutlery kitchen utensils
23 products $1179 avg
Home & Garden home decor kitchenware
S-Tec Knife United States
43 products $27 avg
31 products $150 avg
Home & Garden knives cutlery
26 products $154 avg
245 products $82 avg
Arts & Entertainment custom knives knife scales
78 products $40 avg
Home & Garden kitchen cutlery
37 products $143 avg
Home & Garden kitchen knives cutlery
6 products $450 avg
Hardware chef knife kitchen knife

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FAQ

How many Wix Cutlery stores are there?

We currently track 51 active Wix stores in the Cutlery segment.

Are Wix Cutlery stores growing?

Yes. In the last 30 days, 10 new stores were indexed in the Cutlery segment, showing a 20% monthly growth rate.

What is the average product price in Wix Cutlery stores?

Among stores with pricing data, the average listed price is about $198, with the most common pricing band at $100-$199.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.