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Topic
Updated Apr 6, 2026
WooCommerce

100 WooCommerce Kenya Stores: Stats & Market Data (2026)

100 active WooCommerce stores fall into the Kenya segment, with 9 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Electronics, Hardware, Home & Garden. 79% maintain social media profiles — Facebook leads — and 6% run Meta ad campaigns.

79%
Social media
6%
Meta ads
88%
Contact info
Total Stores
100
Active WooCommerce stores
New (30d)
9
Newly added in the last 30 days
Avg. Products
505
Among 99 stores with catalog data
Avg. Price
$399
Among 90 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

8 4 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

9 new stores were added in the past 30 days (9% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 21 · 21%
10-49 21 · 21%
50-199 15 · 15%
200-999 28 · 28%
1k-4.9k 13 · 13%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Electronics
25% coverage
Hardware
10% coverage
Home & Garden
10% coverage
Food & Beverages
8% coverage
Business & Industrial
7% coverage
Beauty & Cosmetics
6% coverage
Furniture
5% coverage
Travel
5% coverage
Apparel & Accessories
4% coverage
Health
4% coverage
Arts & Entertainment
3% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 505 products per store. That's smaller than the WooCommerce average of 877. The strongest country concentrations are Kenya, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 27 · 30%
$25-$49 18 · 20%
$50-$99 11 · 12%
$100-$199 14 · 16%
$200-$499 11 · 12%
$500+ 9 · 10%
Store currencies
KES 82 USD 14 EUR 2 GBP 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $399 because some stores price much higher, pulling it up.

Social media platforms

Facebook (69%), Instagram (61%), Twitter / X (36%).

Facebook
69%
Instagram
61%
Twitter / X
36%
LinkedIn
20%
YouTube
20%
TikTok
18%
Pinterest
10%

Social media engagement is exceptionally high: 79% of stores maintain social profiles and 6% run Meta ads. That's 11 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (38%), Google Ads (30%), Facebook Pixel (28%).

Google Analytics
38%
Google Ads
30%
Facebook Pixel
28%
Google Tag Manager
27%
TikTok Pixel
6%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

621 products $24 avg 1 ads
Apparel & Accessories trendy clothing shoes
36 products $47 avg 1 ads
Apparel & Accessories Sporting Goods barefoot-shoes wide-toe-box
255 products $89 avg
Furniture office furniture kenya
6 products $13 avg
Food & Beverages tea specialty loose leaf
2,615 products $19 avg
Beauty & Cosmetics skincare products beauty shop
161 products $104 avg
Home & Garden Electronics solar products water filters
80 products $2 avg
Travel hotels travel booking
6 products $216 avg
Electronics starlink internet kenya
33 products $18 avg
Arts & Entertainment graphic design website design
338 products $92 avg
Electronics networking fiber optic
27 products $207 avg
Home & Garden Hardware water pumps solar water pumps

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FAQ

How many WooCommerce Kenya stores are there?

We currently track 100 active WooCommerce stores in the Kenya segment.

Are WooCommerce Kenya stores growing?

Yes. In the last 30 days, 9 new stores were indexed in the Kenya segment, showing a 9% monthly growth rate.

What is the average product price in WooCommerce Kenya stores?

Among stores with pricing data, the average listed price is about $399, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.