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BigCommerce subcategory analytics
Subcategory
Updated June 29, 2026
BigCommerce

180 BigCommerce Personalized Gifts Stores: Stats & Market Data (2026)

180 active BigCommerce stores fall into the Personalized Gifts segment, with 15 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Jewelry & Watches. 62% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

62%
Social media
3%
Meta ads
59%
Contact info
Total Stores
180
Active BigCommerce stores
New (30d)
15
Newly added in the last 30 days
Avg. Products
1,828
Among 177 stores with catalog data
Avg. Price
$70
Among 142 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

22 11 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

15 new stores were added in the past 30 days (8% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6 · 3%
10-49 19 · 11%
50-199 59 · 33%
200-999 62 · 35%
1k-4.9k 22 · 12%
5k+ 9 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Home & Garden
21% coverage
Jewelry & Watches
11% coverage
Apparel & Accessories
10% coverage
Food & Beverages
6% coverage
Baby & Kids
4% coverage
Beauty & Cosmetics
3% coverage
Health
3% coverage
Wedding
3% coverage
Books & Literature
2% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 1,828 products per store. That's smaller than the BigCommerce average of 2,583. The strongest country concentrations are United Kingdom, Australia, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 64 · 45%
$25-$49 40 · 28%
$50-$99 23 · 16%
$100-$199 9 · 6%
$200-$499 3 · 2%
$500+ 3 · 2%
Store currencies
USD 116 GBP 17 AUD 9 EUR 5 CAD 4 INR 2 NZD 2 NPR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $70 because some stores price much higher, pulling it up. That's below the BigCommerce average of $341.

Social media platforms

Facebook (56%), Instagram (49%), Pinterest (24%).

Facebook
56%
Instagram
49%
Pinterest
24%
Twitter / X
19%
YouTube
11%
LinkedIn
8%
TikTok
3%

Social media adoption is strong at 62%, and 3% of stores run Meta ad campaigns. That's 9 percentage points above the BigCommerce average of 53%.

Marketing & analytics tools

Google Analytics (56%), Facebook Pixel (40%), Google Tag Manager (18%).

Google Analytics
56%
Facebook Pixel
40%
Google Tag Manager
18%
Google Ads
16%
Pinterest Pixel
9%
TikTok Pixel
7%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

4,829 products $41 avg 8 ads
Beauty & Cosmetics Celebrations & Gifts
1,182 products $27 avg 3 ads
Celebrations & Gifts Jewelry & Watches Gifts
105 products $52 avg 4 ads
Celebrations & Gifts Baby & Kids Personalized Gifts Baby Products
1,193 products $28 avg
Celebrations & Gifts Home & Garden Gifts Home Decor
193 products $34 avg
Apparel & Accessories Celebrations & Gifts Jewelry & Watches Hats Rings
1,407 products $3 avg
Celebrations & Gifts Arts & Entertainment
502 products $36 avg
Antiques & Collectibles Celebrations & Gifts Gifts
544 products $86 avg
Celebrations & Gifts Personalized Gifts
868 products $8 avg
Celebrations & Gifts Personalized Gifts Gifts
498 products $246 avg
Celebrations & Gifts Personalized Gifts
463 products $24 avg
Celebrations & Gifts Jewelry & Watches Home & Garden Personalized Gifts Jewelry

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FAQ

How many BigCommerce Personalized Gifts stores are there?

We currently track 180 active BigCommerce stores in the Personalized Gifts segment.

Are BigCommerce Personalized Gifts stores growing?

Yes. In the last 30 days, 15 new stores were indexed in the Personalized Gifts segment, showing a 8% monthly growth rate.

What is the average product price in BigCommerce Personalized Gifts stores?

Among stores with pricing data, the average listed price is about $70, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.