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BigCommerce subcategory analytics
Subcategory
Updated June 8, 2026
BigCommerce

193 BigCommerce Personalized Gifts Stores: Stats & Market Data (2026)

193 active BigCommerce stores fall into the Personalized Gifts segment, with 24 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Apparel & Accessories. 66% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

66%
Social media
4%
Meta ads
58%
Contact info
Total Stores
193
Active BigCommerce stores
New (30d)
24
Newly added in the last 30 days
Avg. Products
1,763
Among 190 stores with catalog data
Avg. Price
$62
Among 151 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

30 15 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

24 new stores were added in the past 30 days (12% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6 · 3%
10-49 18 · 9%
50-199 66 · 35%
200-999 66 · 35%
1k-4.9k 23 · 12%
5k+ 11 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Home & Garden
20% coverage
Apparel & Accessories
10% coverage
Jewelry & Watches
10% coverage
Food & Beverages
8% coverage
Baby & Kids
4% coverage
Wedding
3% coverage
Beauty & Cosmetics
3% coverage
Health
3% coverage
Toys & Games
2% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,763 products per store. That's smaller than the BigCommerce average of 2,716. The strongest country concentrations are United Kingdom, Australia, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 70 · 46%
$25-$49 44 · 29%
$50-$99 24 · 16%
$100-$199 8 · 5%
$200-$499 3 · 2%
$500+ 2 · 1%
Store currencies
USD 120 GBP 17 AUD 10 EUR 7 CAD 4 INR 2 NZD 2 NPR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $62 because some stores price much higher, pulling it up. That's below the BigCommerce average of $344.

Social media platforms

Facebook (61%), Instagram (52%), Pinterest (25%).

Facebook
61%
Instagram
52%
Pinterest
25%
Twitter / X
20%
YouTube
11%
LinkedIn
8%
TikTok
3%

Social media adoption is strong at 66%, and 4% of stores run Meta ad campaigns. That's 11 percentage points above the BigCommerce average of 55%.

Marketing & analytics tools

Google Analytics (56%), Facebook Pixel (44%), Google Tag Manager (22%).

Google Analytics
56%
Facebook Pixel
44%
Google Tag Manager
22%
Google Ads
15%
Pinterest Pixel
9%
TikTok Pixel
7%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

105 products $52 avg 3 ads
Celebrations & Gifts Baby & Kids personalized gifts baby gifts
502 products $36 avg
Antiques & Collectibles Celebrations & Gifts awards plaques
544 products $86 avg
Celebrations & Gifts custom signs personalized gifts
147 products $102 avg
Celebrations & Gifts Home & Garden Apparel & Accessories embroidered gifts custom blankets
83 products $29 avg
Apparel & Accessories Celebrations & Gifts custom t shirts kids artwork shirt
233 products $52 avg
Celebrations & Gifts Jewelry & Watches angel gifts celtic jewelry
3,857 products $20 avg
Celebrations & Gifts christmas ornaments personalized gifts
488 products $39 avg
Celebrations & Gifts personalized gifts engraved gifts
447 products $38 avg
Celebrations & Gifts sorority t-shirts sorority gifts
286 products $2 avg
Celebrations & Gifts christmas gifts mothers day gifts
1,387 products $3 avg
Celebrations & Gifts Arts & Entertainment custom gift tags printable party supplies
Ribbon & Clay Australia
69 products $6 avg
Celebrations & Gifts personalised ornaments photo gifts

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FAQ

How many BigCommerce Personalized Gifts stores are there?

We currently track 193 active BigCommerce stores in the Personalized Gifts segment.

Are BigCommerce Personalized Gifts stores growing?

Yes. In the last 30 days, 24 new stores were indexed in the Personalized Gifts segment, showing a 12% monthly growth rate.

What is the average product price in BigCommerce Personalized Gifts stores?

Among stores with pricing data, the average listed price is about $62, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.