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BigCommerce subcategory analytics
Subcategory
Updated May 4, 2026
BigCommerce

40 BigCommerce Water Sports Stores: Stats & Market Data (2026)

40 active BigCommerce stores fall into the Water Sports segment, with 5 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the $500+ range. The leading categories are Sporting Goods, Vehicles & Parts, Animals & Pet Supplies. 62% maintain social media profiles — Facebook leads — and 5% run Meta ad campaigns.

62%
Social media
5%
Meta ads
78%
Contact info
Total Stores
40
Active BigCommerce stores
New (30d)
5
Newly added in the last 30 days
Avg. Products
3,914
Among 38 stores with catalog data
Avg. Price
$438
Among 26 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3 1 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

5 new stores were added in the past 30 days (12% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1 · 3%
10-49 3 · 8%
50-199 11 · 29%
200-999 6 · 16%
1k-4.9k 12 · 32%
5k+ 5 · 13%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Vehicles & Parts
8% coverage
Apparel & Accessories
5% coverage
Education & Courses
2% coverage
Electronics
2% coverage
Health
2% coverage
Home & Garden
2% coverage
Jewelry & Watches
2% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 3,914 products. That's larger than the BigCommerce average of 2,651. The strongest country concentrations are Australia, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 5 · 19%
$25-$49 4 · 15%
$50-$99 3 · 12%
$100-$199 3 · 12%
$200-$499 2 · 8%
$500+ 9 · 35%
Store currencies
USD 22 AUD 3 GBP 2 EUR 1

Among stores with pricing data, prices skew higher — the most common range is $500+, and the average listed price is $438. That's above the BigCommerce average of $348.

Social media platforms

Facebook (52%), Instagram (50%), YouTube (35%).

Facebook
52%
Instagram
50%
YouTube
35%
Twitter / X
22%
Pinterest
10%
TikTok
5%
LinkedIn
2%

Social media adoption is strong at 62%, and 5% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (82%), Facebook Pixel (32%), Google Ads (25%).

Google Analytics
82%
Facebook Pixel
32%
Google Ads
25%
Google Tag Manager
25%
Pinterest Pixel
5%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,278 products $113 avg
Jewelry & Watches Sporting Goods size 9 ring size 8 ring
120 products $1399 avg
Sporting Goods kite surfing gear surfboard accessories
1,708 products $10 avg 4 ads
Sporting Goods fishing rods fishing reels
3,857 products $300 avg
Sporting Goods wakeboards wakesurf boards
2,912 products $542 avg
Sporting Goods wakeboards wakesurf boards
45 products $50 avg
Education & Courses Sporting Goods swim lessons swimming certification
168 products
Sporting Goods fishing lures trolling lures
235 products
Apparel & Accessories Sporting Goods water polo suits custom athletic wear
162 products
Apparel & Accessories Sporting Goods mermaid tails swimming monofin
170 products
Animals & Pet Supplies Sporting Goods duck decoys goose decoys
1,974 products $658 avg
Sporting Goods kiteboarding gear wing foiling
397 products $1195 avg
Sporting Goods watersports surfing

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FAQ

How many BigCommerce Water Sports stores are there?

We currently track 40 active BigCommerce stores in the Water Sports segment.

Are BigCommerce Water Sports stores growing?

Yes. In the last 30 days, 5 new stores were indexed in the Water Sports segment, showing a 12% monthly growth rate.

What is the average product price in BigCommerce Water Sports stores?

Among stores with pricing data, the average listed price is about $438, with the most common pricing band at $500+.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.