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BigCommerce topic analytics
Topic
Updated May 18, 2026
BigCommerce

134 BigCommerce Sports equipment Stores: Stats & Market Data (2026)

134 active BigCommerce stores fall into the Sports equipment segment, with 14 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $50-$99 range. The leading categories are Sporting Goods, Toys & Games, Apparel & Accessories. 57% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

57%
Social media
4%
Meta ads
72%
Contact info
Total Stores
134
Active BigCommerce stores
New (30d)
14
Newly added in the last 30 days
Avg. Products
2,455
Among 132 stores with catalog data
Avg. Price
$240
Among 95 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9 4 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

14 new stores were added in the past 30 days (10% of the total), showing steady growth. This is below the BigCommerce average of 16%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 8 · 6%
10-49 12 · 9%
50-199 31 · 23%
200-999 37 · 28%
1k-4.9k 35 · 27%
5k+ 9 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
41% coverage
Toys & Games
10% coverage
Apparel & Accessories
6% coverage
Arts & Entertainment
2% coverage
Hardware
2% coverage
Food & Beverages
1% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage
Health
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 2,455 products per store. That's smaller than the BigCommerce average of 2,663. The strongest country concentrations are United Kingdom, New Zealand, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 13 · 14%
$25-$49 20 · 21%
$50-$99 24 · 25%
$100-$199 19 · 20%
$200-$499 10 · 11%
$500+ 9 · 9%
Store currencies
USD 76 GBP 12 CAD 7 AUD 4 NZD 4 EUR 1 LBP 1 NOK 1

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $240. That's below the BigCommerce average of $352.

Social media platforms

Facebook (51%), Instagram (46%), Twitter / X (29%).

Facebook
51%
Instagram
46%
Twitter / X
29%
YouTube
24%
Pinterest
7%
LinkedIn
5%
TikTok
3%

Social media adoption is strong at 57%, and 4% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (64%), Facebook Pixel (31%), Google Ads (23%).

Google Analytics
64%
Facebook Pixel
31%
Google Ads
23%
Google Tag Manager
18%
TikTok Pixel
7%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

862 products $386 avg
Sporting Goods sports equipment track and field
329 products $286 avg
953 products
Sporting Goods sports outdoor gear
594 products $111 avg
Toys & Games paintball sports equipment
46 products $76 avg
Sporting Goods basketball sports equipment
672 products $94 avg
Sporting Goods track and field running gear
22 products $17 avg 5 ads
Sporting Goods sports equipment helmet accessories
444 products $156 avg
2,198 products $32 avg
Sporting Goods sports equipment school sports

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FAQ

How many BigCommerce Sports equipment stores are there?

We currently track 134 active BigCommerce stores in the Sports equipment segment.

Are BigCommerce Sports equipment stores growing?

Yes. In the last 30 days, 14 new stores were indexed in the Sports equipment segment, showing a 10% monthly growth rate.

What is the average product price in BigCommerce Sports equipment stores?

Among stores with pricing data, the average listed price is about $240, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.