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BigCommerce topic analytics
Topic
Updated June 8, 2026
BigCommerce

136 BigCommerce Sports equipment Stores: Stats & Market Data (2026)

136 active BigCommerce stores fall into the Sports equipment segment, with 4 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $50-$99 range. The leading categories are Sporting Goods, Toys & Games, Apparel & Accessories. 60% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

60%
Social media
4%
Meta ads
71%
Contact info
Total Stores
136
Active BigCommerce stores
New (30d)
4
Newly added in the last 30 days
Avg. Products
2,429
Among 134 stores with catalog data
Avg. Price
$231
Among 99 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

11 5 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

4 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the BigCommerce average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 9 · 7%
10-49 12 · 9%
50-199 31 · 23%
200-999 37 · 28%
1k-4.9k 36 · 27%
5k+ 9 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
42% coverage
Toys & Games
10% coverage
Apparel & Accessories
6% coverage
Arts & Entertainment
2% coverage
Hardware
2% coverage
Food & Beverages
1% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage
Health
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 2,429 products per store. That's smaller than the BigCommerce average of 2,712. The strongest country concentrations are United Kingdom, New Zealand, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 13 · 13%
$25-$49 24 · 24%
$50-$99 25 · 25%
$100-$199 18 · 18%
$200-$499 10 · 10%
$500+ 9 · 9%
Store currencies
USD 81 GBP 13 CAD 7 AUD 4 NZD 4 LBP 1 NOK 1 SAR 1

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $231. That's below the BigCommerce average of $344.

Social media platforms

Facebook (53%), Instagram (45%), Twitter / X (28%).

Facebook
53%
Instagram
45%
Twitter / X
28%
YouTube
21%
Pinterest
7%
LinkedIn
5%
TikTok
3%

Social media adoption is strong at 60%, and 4% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (63%), Facebook Pixel (29%), Google Ads (24%).

Google Analytics
63%
Facebook Pixel
29%
Google Ads
24%
Google Tag Manager
19%
TikTok Pixel
7%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

2,198 products $32 avg 8 ads
Sporting Goods sports equipment school sports
1,320 products $312 avg
Sporting Goods baseball bats shaved bats
217 products $1564 avg
Toys & Games trampoline garden
922 products $94 avg 16 ads
Shark Wheel United States
207 products $62 avg
672 products $94 avg
Sporting Goods track and field running gear
169 products $249 avg
Sporting Goods rollerski roller skis
577 products $85 avg
Sporting Goods fishing flyfishing
4,335 products $35 avg
Sporting Goods sports equipment teamwear

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FAQ

How many BigCommerce Sports equipment stores are there?

We currently track 136 active BigCommerce stores in the Sports equipment segment.

Are BigCommerce Sports equipment stores growing?

Yes. In the last 30 days, 4 new stores were indexed in the Sports equipment segment, showing a 3% monthly growth rate.

What is the average product price in BigCommerce Sports equipment stores?

Among stores with pricing data, the average listed price is about $231, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.