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BigCommerce subcategory analytics
Subcategory
Updated Apr 27, 2026
BigCommerce

122 BigCommerce Online Courses Stores: Stats & Market Data (2026)

122 active BigCommerce stores fall into the Online Courses segment, with 8 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Education & Courses, Books & Literature, Health. 63% maintain social media profiles — Facebook leads — and 7% run Meta ad campaigns.

63%
Social media
7%
Meta ads
44%
Contact info
Total Stores
122
Active BigCommerce stores
New (30d)
8
Newly added in the last 30 days
Avg. Products
664
Among 119 stores with catalog data
Avg. Price
$235
Among 92 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

8 4 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

8 new stores were added in the past 30 days (7% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 14 · 12%
10-49 36 · 30%
50-199 38 · 32%
200-999 23 · 19%
1k-4.9k 5 · 4%
5k+ 3 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
100% coverage
Books & Literature
14% coverage
Health
5% coverage
Arts & Entertainment
3% coverage
Beauty & Cosmetics
3% coverage
Home & Garden
3% coverage
Apparel & Accessories
2% coverage
Electronics
2% coverage
Sporting Goods
2% coverage
Business & Industrial
2% coverage
Food & Beverages
2% coverage
Software
2% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 664 products per store. That's smaller than the BigCommerce average of 2,634. The strongest country concentrations are Australia, United Kingdom, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 32 · 35%
$25-$49 10 · 11%
$50-$99 14 · 15%
$100-$199 13 · 14%
$200-$499 11 · 12%
$500+ 12 · 13%
Store currencies
USD 88 AUD 6 GBP 4 EUR 3 CAD 2 IQD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $235 because some stores price much higher, pulling it up. That's below the BigCommerce average of $340.

Social media platforms

Facebook (55%), Instagram (40%), YouTube (33%).

Facebook
55%
Instagram
40%
YouTube
33%
Twitter / X
30%
LinkedIn
25%
Pinterest
13%
TikTok
2%

Social media adoption is strong at 63%, and 7% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (58%), Facebook Pixel (29%), Google Tag Manager (25%).

Google Analytics
58%
Facebook Pixel
29%
Google Tag Manager
25%
Google Ads
12%
Pinterest Pixel
4%
TikTok Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

60 products $7 avg 4 ads
Education & Courses children education learning books
60 products $24 avg 1 ads
Education & Courses lsvt courses
45 products $144 avg
Books & Literature Education & Courses everything disc disc profiles
457 products $13 avg
Education & Courses montessori materials homeschool education
401 products $19 avg
Education & Courses robotics science education
64 products $324 avg
Education & Courses training firearms
231 products $83 avg
Arts & Entertainment Education & Courses homeschool supplies craft kits
2,649 products $401 avg
Health Education & Courses biotechnology medical-research
96 products $216 avg
Education & Courses pk-5 classroom educational materials
19 products $24 avg
Adult Vehicles & Parts Education & Courses adult toys rifle parts
64 products $67 avg
Education & Courses Business & Industrial Home & Garden educational books
12 products $1117 avg
Education & Courses self-defense training online workshops

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FAQ

How many BigCommerce Online Courses stores are there?

We currently track 122 active BigCommerce stores in the Online Courses segment.

Are BigCommerce Online Courses stores growing?

Yes. In the last 30 days, 8 new stores were indexed in the Online Courses segment, showing a 7% monthly growth rate.

What is the average product price in BigCommerce Online Courses stores?

Among stores with pricing data, the average listed price is about $235, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.