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Shopify topic analytics
Topic
Updated Apr 6, 2026
Shopify

766 Shopify Pillows Stores: Stats & Market Data (2026)

766 active Shopify stores fall into the Pillows segment, with 40 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Home & Garden, Furniture, Apparel & Accessories. 71% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

71%
Social media
10%
Meta ads
68%
Contact info
Total Stores
766
Active Shopify stores
New (30d)
40
Newly added in the last 30 days
Avg. Products
277
Among 761 stores with catalog data
Avg. Price
$208
Among 756 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

39 19 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

40 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 138 · 18%
10-49 249 · 33%
50-199 231 · 30%
200-999 111 · 15%
1k-4.9k 25 · 3%
5k+ 7 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
95% coverage
Furniture
4% coverage
Apparel & Accessories
4% coverage
Arts & Entertainment
1% coverage
Health
1% coverage
Baby & Kids 3 Beauty & Cosmetics 3 Toys & Games 3 Jewelry & Watches 2 Animals & Pet Supplies 1 Antiques & Collectibles 1 Celebrations & Gifts 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 277 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 77 · 10%
$25-$49 154 · 20%
$50-$99 198 · 26%
$100-$199 149 · 20%
$200-$499 105 · 14%
$500+ 73 · 10%
Store currencies
USD 356 EUR 85 GBP 55 AUD 48 CAD 45 INR 29 MXN 11 PKR 11

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $208.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Instagram (64%), Facebook (58%), YouTube (19%).

Instagram
64%
Facebook
58%
YouTube
19%
TikTok
17%
Pinterest
14%
Twitter / X
12%
LinkedIn
5%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 10% run Meta ads. That's 6 percentage points above the Shopify average of 65%.

Marketing & analytics tools

Google Analytics (49%), Google Tag Manager (21%), Google Ads (8%).

Google Analytics
49%
Google Tag Manager
21%
Google Ads
8%
Facebook Pixel
5%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Impulse.

Dawn 19% Debut 5% Impulse 4% Prestige 4% Horizon 2% Refresh 2% Craft 2% Impact 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

24 products $160 avg 3 ads
Home & Garden bedding bed linens
198 products $21 avg 12 ads
Home & Garden luxury bedding bedding sets Privy ‑ Email, SMS & Pop Ups
10 products $84 avg 2 ads
Home & Garden kitchen accessories apron Avada Boost Sales Trust Badges Loox: Product Reviews App & AI
31 products $420 avg 4 ads
Home & Garden mattresses pillows Avada AI SEO Image Optimizer Infinite Product Options
13 products $181 avg 79 ads
Home & Garden mattresses pillows Bundler ‑ Product Bundles App Conversion Bear Trust Badges
225 products $56 avg 300 ads
Home & Garden Apparel & Accessories Health comfort products blankets
269 products $215 avg 20 ads
Home & Garden mattress organic mattress Recharge Subscriptions App
213 products $341 avg 1 ads
Home & Garden vintage home decor pillows
17 products $191 avg 6 ads
Home & Garden natural bedding bamboo sheets Hextom: Countdown Timer Bar Rebuy Personalization Engine
109 products $105 avg 2 ads
Home & Garden bedding pillows Loox: Product Reviews App & AI
knotz Pakistan
36 products $11 avg 1 ads
Home & Garden cushions pillows

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FAQ

How many Shopify Pillows stores are there?

We currently track 766 active Shopify stores in the Pillows segment.

Are Shopify Pillows stores growing?

Yes. In the last 30 days, 40 new stores were indexed in the Pillows segment, showing a 5% monthly growth rate.

What is the average product price in Shopify Pillows stores?

Among stores with pricing data, the average listed price is about $208, with the most common pricing band at $50-$99.

What apps are most popular for Shopify Pillows stores?

The top apps are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.