30 Wix Backpack Stores: Stats & Market Data (2026)
30 active Wix stores fall into the Backpack segment, with 2 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Hardware, Home & Garden. 63% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
2 new stores were added in the past 30 days (7% of the total), showing steady growth.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 107 because some stores carry much larger inventories. That's larger than the Wix average of 79. The strongest country concentrations are United States, Australia, Canada.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $49 because some stores price much higher, pulling it up. That's below the Wix average of $351.
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Start Free TrialFAQ
How many Wix Backpack stores are there?
We currently track 30 active Wix stores in the Backpack segment.
Are Wix Backpack stores growing?
Yes. In the last 30 days, 2 new stores were indexed in the Backpack segment, showing a 7% monthly growth rate.
What is the average product price in Wix Backpack stores?
Among stores with pricing data, the average listed price is about $49, with the most common pricing band at $25-$49.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Facebook (50%), Instagram (43%), Twitter / X (27%).
Social media adoption is strong at 63%, and 0% of stores run Meta ad campaigns. That's 14 percentage points below the Wix average of 77%.