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Wix subcategory analytics
Subcategory
Updated Apr 27, 2026
Wix

1,809 Wix Handbags & Backpacks Stores: Stats & Market Data (2026)

1,809 active Wix stores fall into the Handbags & Backpacks segment, with 279 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Jewelry & Watches, Home & Garden. 77% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

77%
Social media
2%
Meta ads
69%
Contact info
Total Stores
1,809
Active Wix stores
New (30d)
279
Newly added in the last 30 days
Avg. Products
125
Among 1,795 stores with catalog data
Avg. Price
$271
Among 1,178 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

276 138 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

279 new stores were added in the past 30 days (15% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 316 · 18%
10-49 800 · 45%
50-199 466 · 26%
200-999 185 · 10%
1k-4.9k 25 · 1%
5k+ 3 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
100% coverage
Jewelry & Watches
5% coverage
Home & Garden
4% coverage
Arts & Entertainment
3% coverage
Celebrations & Gifts
3% coverage
Furniture
2% coverage
Beauty & Cosmetics
1% coverage
Electronics
1% coverage
Travel
1% coverage
Books & Literature 9 Toys & Games 9 Animals & Pet Supplies 7

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 125 because some stores carry much larger inventories. That's larger than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 225 · 19%
$25-$49 289 · 25%
$50-$99 224 · 19%
$100-$199 173 · 15%
$200-$499 172 · 15%
$500+ 95 · 8%
Store currencies
USD 767 EUR 355 GBP 158 BRL 65 INR 60 CAD 51 AUD 41 TRY 41

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $271 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (67%), Facebook (49%), TikTok (12%).

Instagram
67%
Facebook
49%
TikTok
12%
Pinterest
10%
YouTube
9%
Twitter / X
8%
LinkedIn
6%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 2% run Meta ads.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (2%), Facebook Pixel (2%).

Google Analytics
3%
Google Tag Manager
2%
Facebook Pixel
2%
Google Ads
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,431 products $61 avg 1 ads
Apparel & Accessories online shoe store fashion accessories
295 products $119 avg 1 ads
Apparel & Accessories vegan leather eco friendly bags
67 products $89 avg 3 ads
Apparel & Accessories vegan leather bags handmade handbags
10 products $36 avg
Apparel & Accessories custom purses made to order handbags
22 products $79 avg
Apparel & Accessories bags phone cases
20 products $17 avg
Apparel & Accessories dad hat tote bag
363 products $22 avg
Home & Garden Apparel & Accessories bling cups evil eye tumbler
48 products $31 avg
Apparel & Accessories guatemalan bags traditional handbags
26 products $33 avg
Apparel & Accessories crochet clothing
Home | Quik Wikk United States
43 products $47 avg
Apparel & Accessories shoulder bag camouflage bag
32 products $222 avg
Apparel & Accessories italian handbags artisanal bags
143 products $1554 avg 1 ads
Apparel & Accessories luxury bags second-hand

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FAQ

How many Wix Handbags & Backpacks stores are there?

We currently track 1,809 active Wix stores in the Handbags & Backpacks segment.

Are Wix Handbags & Backpacks stores growing?

Yes. In the last 30 days, 279 new stores were indexed in the Handbags & Backpacks segment, showing a 15% monthly growth rate.

What is the average product price in Wix Handbags & Backpacks stores?

Among stores with pricing data, the average listed price is about $271, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.