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Wix subcategory analytics
Subcategory
Updated June 22, 2026
Wix

2,928 Wix Handbags & Backpacks Stores: Stats & Market Data (2026)

2,928 active Wix stores fall into the Handbags & Backpacks segment, with 623 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Jewelry & Watches, Home & Garden. 75% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

75%
Social media
1%
Meta ads
64%
Contact info
Total Stores
2,928
Active Wix stores
New (30d)
623
Newly added in the last 30 days
Avg. Products
132
Among 2,924 stores with catalog data
Avg. Price
$286
Among 1,924 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

838 419 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

623 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 32%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 253 · 9%
10-49 1,369 · 47%
50-199 953 · 33%
200-999 301 · 10%
1k-4.9k 44 · 2%
5k+ 4 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
100% coverage
Jewelry & Watches
7% coverage
Home & Garden
5% coverage
Celebrations & Gifts
3% coverage
Arts & Entertainment
2% coverage
Beauty & Cosmetics
1% coverage
Furniture
1% coverage
Electronics
1% coverage
Sporting Goods
1% coverage
Toys & Games
1% coverage
Travel
1% coverage
Baby & Kids
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 132 because some stores carry much larger inventories. That's larger than the Wix average of 70. The strongest country concentrations are United States, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 403 · 21%
$25-$49 489 · 25%
$50-$99 386 · 20%
$100-$199 261 · 14%
$200-$499 249 · 13%
$500+ 136 · 7%
Store currencies
USD 1,019 EUR 560 GBP 466 BRL 177 INR 92 CAD 78 TRY 61 AUD 57

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $286 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (59%), Facebook (42%), Pinterest (17%).

Instagram
59%
Facebook
42%
Pinterest
17%
TikTok
11%
YouTube
8%
Twitter / X
7%
LinkedIn
5%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 1% run Meta ads. That's 12 percentage points above the Wix average of 63%.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (2%), Facebook Pixel (1%).

Google Analytics
3%
Google Tag Manager
2%
Facebook Pixel
1%
Google Ads
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

16 products $260 avg 9 ads
Apparel & Accessories
143 products $30 avg
Apparel & Accessories Bags Fashion Accessories
103 products $23 avg
Apparel & Accessories Fashion Accessories
353 products $94 avg
Apparel & Accessories
Home | My Store United Kingdom
101 products $6 avg
Apparel & Accessories Clothing Fashion Accessories
251 products $30 avg
Apparel & Accessories
111 products $32 avg
Apparel & Accessories Graphic Tees Bags
1,365 products $17 avg
Apparel & Accessories
55 products $51 avg
Apparel & Accessories Designer Handbags Fashion Accessories
Home | Quik Wikk United States
43 products $47 avg
Apparel & Accessories
50 products $396 avg
Apparel & Accessories Bags

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FAQ

How many Wix Handbags & Backpacks stores are there?

We currently track 2,928 active Wix stores in the Handbags & Backpacks segment.

Are Wix Handbags & Backpacks stores growing?

Yes. In the last 30 days, 623 new stores were indexed in the Handbags & Backpacks segment, showing a 21% monthly growth rate.

What is the average product price in Wix Handbags & Backpacks stores?

Among stores with pricing data, the average listed price is about $286, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.