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Wix country analytics
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Updated Apr 20, 2026
Wix

1,771 Wix Stores in Netherlands: Stats & Trends (2026)

We track 1,771 active Wix stores in Netherlands, with 135 newly added in the last 30 days (8% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Home & Garden, Apparel & Accessories. 81% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

81%
Social media
1%
Meta ads
81%
Contact info
Total Stores
1,771
Active Wix stores
New (30d)
135
Newly added in the last 30 days
Avg. Products
85
Among 1,728 stores with catalog data
Avg. Price
$273
Among 1,013 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

98 49 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

135 new stores were added in the past 30 days (8% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 596 · 34%
10-49 674 · 39%
50-199 325 · 19%
200-999 112 · 6%
1k-4.9k 19 · 1%
5k+ 2 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
19% coverage
Home & Garden
13% coverage
Apparel & Accessories
11% coverage
Food & Beverages
8% coverage
Beauty & Cosmetics
6% coverage
Education & Courses
6% coverage
Health
4% coverage
Celebrations & Gifts
4% coverage
Jewelry & Watches
3% coverage
Books & Literature
2% coverage
Sporting Goods
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 85 because some stores carry much larger inventories. The most popular store categories in this market are Arts & Entertainment, Home & Garden, Apparel & Accessories.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 315 · 31%
$25-$49 245 · 24%
$50-$99 178 · 18%
$100-$199 97 · 10%
$200-$499 83 · 8%
$500+ 95 · 9%
Store currencies
EUR 1,730 USD 16 GBP 2 TRY 2 AED 1 ARS 1 CAD 1 NZD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $273 because some stores price much higher, pulling it up. That's below the Wix average of $360.

Social media platforms

Instagram (75%), Facebook (54%), LinkedIn (19%).

Instagram
75%
Facebook
54%
LinkedIn
19%
TikTok
14%
YouTube
14%
Twitter / X
6%
Pinterest
3%

Social media engagement is exceptionally high: 81% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Analytics (6%), Google Tag Manager (4%), Facebook Pixel (2%).

Google Analytics
6%
Google Tag Manager
4%
Facebook Pixel
2%
Google Ads
2%
Pinterest Pixel
1%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

9 products $214 avg
Apparel & Accessories vintage clothing fashion accessories
82 products $3 avg
Celebrations & Gifts birthday cards
10 products $60 avg
Home & Garden houthandel meubelmaker
74 products $3 avg
Baby & Kids kindergarten learning materials preschool educational toys
83 products $31 avg
Food & Beverages honey store natural honey products
5 products $1966 avg
Arts & Entertainment abstract art handmade paintings
83 products $329 avg
Apparel & Accessories slow fashion batik
97 products $24 avg
Jewelry & Watches jewelry fashion accessories
127 products $265 avg
Jewelry & Watches opal jewelry australian opal
21 products $102 avg
Arts & Entertainment artist supplies art collective
16 products $26 avg
Food & Beverages baklava arabic sweets
12 products $28 avg
Home & Garden ceramic cups tropical decor

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FAQ

How many Wix stores are in Netherlands?

Our database tracks 1,771 active Wix stores in Netherlands.

How fast is the Netherlands Wix market growing?

In the past 30 days, 135 new Wix stores were indexed in Netherlands, reflecting a 8% monthly growth rate.

What is the average catalog size for Netherlands Wix stores?

Among Wix stores in Netherlands with catalog data, the average is about 85 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.