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Wix topic analytics
Topic
Updated June 8, 2026
Wix

26 Wix Optics Stores: Stats & Market Data (2026)

26 active Wix stores fall into the Optics segment, with 3 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $500+ range. The leading categories are Electronics, Sporting Goods, Apparel & Accessories. 62% maintain social media profiles — Facebook leads — and 8% run Meta ad campaigns.

62%
Social media
8%
Meta ads
77%
Contact info
Total Stores
26
Active Wix stores
New (30d)
3
Newly added in the last 30 days
Avg. Products
112
Among 26 stores with catalog data
Avg. Price
$711
Among 18 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4 2 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

3 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3 · 12%
10-49 7 · 27%
50-199 14 · 54%
200-999 2 · 8%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Electronics
35% coverage
Sporting Goods
23% coverage
Apparel & Accessories
15% coverage
Hardware
8% coverage
Vehicles & Parts
8% coverage
Beauty & Cosmetics
4% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 112 products per store. That's larger than the Wix average of 73. The strongest country concentrations are United States, Belgium, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1 · 6%
$50-$99 2 · 11%
$100-$199 4 · 22%
$200-$499 3 · 17%
$500+ 8 · 44%
Store currencies
USD 10 EUR 5 GBP 2 ARS 1 AUD 1 CHF 1 COP 1 INR 1

Among stores with pricing data, prices skew higher — the most common range is $500+, and the average listed price is $711. That's above the Wix average of $368.

Social media platforms

Facebook (42%), Instagram (42%), YouTube (15%).

Facebook
42%
Instagram
42%
YouTube
15%
Twitter / X
12%

Social media adoption is strong at 62%, and 8% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (8%), Facebook Pixel (4%), Google Ads (4%).

Google Tag Manager
8%
Facebook Pixel
4%
Google Ads
4%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

104 products $90 avg
Electronics binoculars bird watching
95 products $902 avg
Sporting Goods long range shooting shooting accessories
7 products $19 avg 2 ads
Apparel & Accessories eyewear optics
12 products $213 avg
Apparel & Accessories handmade eyewear optics
30 products $418 avg
Electronics vision tests optics
164 products $4430 avg 1 ads
Electronics night vision equipment optics
120 products $818 avg
Electronics precision optics
55 products $568 avg
Apparel & Accessories Beauty & Cosmetics vision glasses
60 products $431 avg
Electronics night vision riflescope
127 products
Apparel & Accessories watches optics
360 products $124 avg
Electronics airsoft optics

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FAQ

How many Wix Optics stores are there?

We currently track 26 active Wix stores in the Optics segment.

Are Wix Optics stores growing?

Yes. In the last 30 days, 3 new stores were indexed in the Optics segment, showing a 12% monthly growth rate.

What is the average product price in Wix Optics stores?

Among stores with pricing data, the average listed price is about $711, with the most common pricing band at $500+.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.