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Wix subcategory analytics
Subcategory
Updated Apr 27, 2026
Wix

751 Wix Outdoor Recreation Stores: Stats & Market Data (2026)

751 active Wix stores fall into the Outdoor Recreation segment, with 53 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Apparel & Accessories, Travel. 81% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

81%
Social media
3%
Meta ads
75%
Contact info
Total Stores
751
Active Wix stores
New (30d)
53
Newly added in the last 30 days
Avg. Products
183
Among 740 stores with catalog data
Avg. Price
$642
Among 473 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

53 26 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

53 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the Wix average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 234 · 32%
10-49 321 · 43%
50-199 109 · 15%
200-999 55 · 7%
1k-4.9k 18 · 2%
5k+ 3 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Apparel & Accessories
7% coverage
Travel
6% coverage
Vehicles & Parts
6% coverage
Home & Garden
5% coverage
Electronics
2% coverage
Education & Courses
2% coverage
Health
2% coverage
Toys & Games
1% coverage
Books & Literature
1% coverage
Hardware
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 183 because some stores carry much larger inventories. That's larger than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 113 · 24%
$25-$49 121 · 26%
$50-$99 97 · 21%
$100-$199 59 · 12%
$200-$499 33 · 7%
$500+ 50 · 11%
Store currencies
USD 392 EUR 97 GBP 66 CAD 34 AUD 20 BRL 13 JPY 13 INR 11

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $642 because some stores price much higher, pulling it up. That's above the Wix average of $363.

Social media platforms

Facebook (68%), Instagram (67%), YouTube (26%).

Facebook
68%
Instagram
67%
YouTube
26%
Twitter / X
11%
TikTok
9%
LinkedIn
8%
Pinterest
3%

Social media engagement is exceptionally high: 81% of stores maintain social profiles and 3% run Meta ads. That's 7 percentage points above the Wix average of 74%.

Marketing & analytics tools

Google Analytics (4%), Google Tag Manager (3%), Google Ads (2%).

Google Analytics
4%
Google Tag Manager
3%
Google Ads
2%
Facebook Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

24 products $3430 avg 9 ads
Sporting Goods Home & Garden pre owned playset outdoor wooden playset
1,232 products $88 avg
Vehicles & Parts Sporting Goods 4x4 accessories offroad parts
17 products $33 avg
Sporting Goods skipping doubledutch
83 products $7 avg
Sporting Goods Travel normandy leisure outdoor activities
279 products $143 avg
Sporting Goods hunting gear outdoor apparel
36 products $21 avg
Food & Beverages Sporting Goods coffee shop lawrence fishing gear ks
23 products $20 avg
Apparel & Accessories Sporting Goods Home & Garden nature preserve apparel hiking walking hats
20 products $37 avg
Sporting Goods hunting gear hunting accessories
78 products $3063 avg
Sporting Goods bicycle shop bike repair
5 products $58 avg
Sporting Goods fishing rigging gear rigging tools fishing
52 products $52 avg
Sporting Goods hunting gear fishing equipment
2026 | SkateMobb United States
35 products $24 avg
Sporting Goods skateboarding inline skates

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FAQ

How many Wix Outdoor Recreation stores are there?

We currently track 751 active Wix stores in the Outdoor Recreation segment.

Are Wix Outdoor Recreation stores growing?

Yes. In the last 30 days, 53 new stores were indexed in the Outdoor Recreation segment, showing a 7% monthly growth rate.

What is the average product price in Wix Outdoor Recreation stores?

Among stores with pricing data, the average listed price is about $642, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.