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Topic
Updated June 22, 2026
Wix

2,004 Wix Sports Equipment Stores: Stats & Market Data (2026)

2,004 active Wix stores fall into the Sports Equipment segment, with 86 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Apparel & Accessories, Toys & Games. 76% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

76%
Social media
1%
Meta ads
75%
Contact info
Total Stores
2,004
Active Wix stores
New (30d)
86
Newly added in the last 30 days
Avg. Products
103
Among 1,996 stores with catalog data
Avg. Price
$491
Among 1,183 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

99 49 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

86 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 27%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 739 · 37%
10-49 866 · 43%
50-199 248 · 12%
200-999 107 · 5%
1k-4.9k 32 · 2%
5k+ 4 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
39% coverage
Apparel & Accessories
8% coverage
Toys & Games
3% coverage
Arts & Entertainment
2% coverage
Home & Garden
1% coverage
Health
1% coverage
Education & Courses
1% coverage
Electronics
1% coverage
Hardware
1% coverage
Celebrations & Gifts
0% coverage
Books & Literature
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 103 because some stores carry much larger inventories. That's larger than the Wix average of 68. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 279 · 24%
$25-$49 365 · 31%
$50-$99 259 · 22%
$100-$199 130 · 11%
$200-$499 84 · 7%
$500+ 66 · 6%
Store currencies
USD 1,018 EUR 233 GBP 181 CAD 121 AUD 95 BRL 38 INR 32 MXN 31

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $491 because some stores price much higher, pulling it up. That's above the Wix average of $372.

Social media platforms

Instagram (64%), Facebook (60%), YouTube (20%).

Instagram
64%
Facebook
60%
YouTube
20%
Twitter / X
17%
TikTok
11%
LinkedIn
8%
Pinterest
2%

Social media engagement is exceptionally high: 76% of stores maintain social profiles and 1% run Meta ads. That's 13 percentage points above the Wix average of 63%.

Marketing & analytics tools

Google Analytics (2%), Google Tag Manager (2%), Facebook Pixel (1%).

Google Analytics
2%
Google Tag Manager
2%
Facebook Pixel
1%
Google Ads
1%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,552 products $14 avg 1 ads
Sporting Goods Running Shoes Sports Equipment
7 products $81 avg 2 ads
Sporting Goods Sports Equipment
79 products $296 avg
Sporting Goods Golf Sports Equipment
132 products $31 avg
Sporting Goods Fitness Equipment Sports Equipment
12 products $18 avg
Sporting Goods Sports Equipment
12 products $51 avg 1 ads

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FAQ

How many Wix Sports Equipment stores are there?

We currently track 2,004 active Wix stores in the Sports Equipment segment.

Are Wix Sports Equipment stores growing?

Yes. In the last 30 days, 86 new stores were indexed in the Sports Equipment segment, showing a 4% monthly growth rate.

What is the average product price in Wix Sports Equipment stores?

Among stores with pricing data, the average listed price is about $491, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.