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Topic
Updated June 22, 2026
Wix

2,437 Wix Fitness Equipment Stores: Stats & Market Data (2026)

2,437 active Wix stores fall into the Fitness Equipment segment, with 109 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Health, Apparel & Accessories. 77% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

77%
Social media
2%
Meta ads
74%
Contact info
Total Stores
2,437
Active Wix stores
New (30d)
109
Newly added in the last 30 days
Avg. Products
37
Among 2,427 stores with catalog data
Avg. Price
$219
Among 1,419 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

174 87 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

109 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 32%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,063 · 44%
10-49 1,113 · 46%
50-199 186 · 8%
200-999 56 · 2%
1k-4.9k 8 · 0%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
40% coverage
Health
21% coverage
Apparel & Accessories
11% coverage
Arts & Entertainment
4% coverage
Education & Courses
4% coverage
Home & Garden
3% coverage
Beauty & Cosmetics
2% coverage
Furniture
1% coverage
Food & Beverages
1% coverage
Toys & Games
1% coverage
Electronics
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 37 because some stores carry much larger inventories. That's smaller than the Wix average of 70. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 378 · 27%
$25-$49 551 · 39%
$50-$99 299 · 21%
$100-$199 84 · 6%
$200-$499 58 · 4%
$500+ 49 · 3%
Store currencies
USD 1,198 GBP 340 EUR 254 CAD 136 AUD 108 BRL 72 CHF 35 MXN 35

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $219 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (68%), Facebook (56%), YouTube (21%).

Instagram
68%
Facebook
56%
YouTube
21%
TikTok
10%
Twitter / X
10%
LinkedIn
8%
Pinterest
2%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 2% run Meta ads. That's 14 percentage points above the Wix average of 63%.

Marketing & analytics tools

Google Tag Manager (3%), Google Analytics (3%), Facebook Pixel (2%).

Google Tag Manager
3%
Google Analytics
3%
Facebook Pixel
2%
Google Ads
2%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

54 products $19 avg 1 ads
21 products $11 avg 1 ads
Health Yoga & Meditation Wellness
10 products $91 avg 2 ads
Arts & Entertainment Wellness Fitness Equipment
9 products $24 avg
Health Supplements Fitness Equipment
6 products $36 avg
Health Food & Beverages Fitness Equipment Supplements
132 products $31 avg
Sporting Goods Fitness Equipment Sports Equipment
26 products $26 avg
Sporting Goods Fitness Equipment
12 products $51 avg 1 ads
7 products $22 avg
Health Fitness Equipment Wellness
83 products $42 avg
Sporting Goods Fitness Equipment
50 products $35 avg

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FAQ

How many Wix Fitness Equipment stores are there?

We currently track 2,437 active Wix stores in the Fitness Equipment segment.

Are Wix Fitness Equipment stores growing?

Yes. In the last 30 days, 109 new stores were indexed in the Fitness Equipment segment, showing a 4% monthly growth rate.

What is the average product price in Wix Fitness Equipment stores?

Among stores with pricing data, the average listed price is about $219, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.