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Topic
Updated July 13, 2026
Wix

2,328 Wix Fitness Equipment Stores: Stats & Market Data (2026)

2,328 active Wix stores fall into the Fitness Equipment segment, with 92 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Health, Apparel & Accessories. 71% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

71%
Social media
2%
Meta ads
68%
Contact info
Total Stores
2,328
Active Wix stores
New (30d)
92
Newly added in the last 30 days
Avg. Products
35
Among 2,293 stores with catalog data
Avg. Price
$226
Among 1,369 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

118 59 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

92 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,005 · 44%
10-49 1,020 · 44%
50-199 200 · 9%
200-999 60 · 3%
1k-4.9k 8 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
40% coverage
Health
21% coverage
Apparel & Accessories
11% coverage
Arts & Entertainment
4% coverage
Education & Courses
4% coverage
Home & Garden
3% coverage
Beauty & Cosmetics
2% coverage
Food & Beverages
1% coverage
Furniture
1% coverage
Electronics
0% coverage
Toys & Games
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 35 because some stores carry much larger inventories. That's smaller than the Wix average of 67. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 369 · 27%
$25-$49 521 · 38%
$50-$99 288 · 21%
$100-$199 84 · 6%
$200-$499 54 · 4%
$500+ 53 · 4%
Store currencies
USD 1,142 GBP 306 EUR 235 CAD 135 AUD 103 BRL 63 MXN 35 INR 33

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $226 because some stores price much higher, pulling it up. That's below the Wix average of $384.

Social media platforms

Instagram (63%), Facebook (53%), YouTube (20%).

Instagram
63%
Facebook
53%
YouTube
20%
Twitter / X
10%
TikTok
9%
LinkedIn
8%
Pinterest
2%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 2% run Meta ads. That's 12 percentage points above the Wix average of 59%.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (3%), Facebook Pixel (2%).

Google Analytics
3%
Google Tag Manager
3%
Facebook Pixel
2%
Google Ads
2%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

15 products $10 avg 1 ads
Health Sporting Goods Fitness Equipment Coaching
14 products $12 avg 1 ads
19 products $25 avg 1 ads
Sporting Goods Health Fitness Equipment
44 products $45 avg
20 products $61 avg
Sporting Goods Coaching Fitness Equipment
HOME | byaltadena United States
6 products $24 avg
Sporting Goods Fitness Equipment
9 products $40 avg
Health Supplements Fitness Equipment
23 products $11 avg
Health Yoga & Meditation Wellness
43 products $35 avg 2 ads
Sporting Goods Coaching Fitness Equipment
17 products $56 avg
Health Fitness Equipment
5 products $11 avg
Health Yoga & Meditation Fitness Equipment

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FAQ

How many Wix Fitness Equipment stores are there?

We currently track 2,328 active Wix stores in the Fitness Equipment segment.

Are Wix Fitness Equipment stores growing?

Yes. In the last 30 days, 92 new stores were indexed in the Fitness Equipment segment, showing a 4% monthly growth rate.

What is the average product price in Wix Fitness Equipment stores?

Among stores with pricing data, the average listed price is about $226, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.