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Wix subcategory analytics
Subcategory
Updated June 29, 2026
Wix

991 Wix Fitness Nutrition Stores: Stats & Market Data (2026)

991 active Wix stores fall into the Fitness Nutrition segment, with 52 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Health, Sporting Goods, Education & Courses. 81% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

81%
Social media
2%
Meta ads
73%
Contact info
Total Stores
991
Active Wix stores
New (30d)
52
Newly added in the last 30 days
Avg. Products
27
Among 987 stores with catalog data
Avg. Price
$163
Among 607 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

70 35 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

52 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 27%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 474 · 48%
10-49 417 · 42%
50-199 82 · 8%
200-999 12 · 1%
1k-4.9k 2 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
100% coverage
Sporting Goods
20% coverage
Education & Courses
11% coverage
Apparel & Accessories
4% coverage
Food & Beverages
4% coverage
Baby & Kids
1% coverage
Beauty & Cosmetics
1% coverage
Arts & Entertainment
1% coverage
Animals & Pet Supplies 3 Books & Literature 3 Electronics 3 Home & Garden 2

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 27 because some stores carry much larger inventories. That's smaller than the Wix average of 68. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 165 · 27%
$25-$49 230 · 38%
$50-$99 125 · 21%
$100-$199 44 · 7%
$200-$499 26 · 4%
$500+ 17 · 3%
Store currencies
USD 521 GBP 113 EUR 100 CAD 68 AUD 38 BRL 20 INR 18 MXN 17

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $163 because some stores price much higher, pulling it up. That's below the Wix average of $371.

Social media platforms

Instagram (74%), Facebook (58%), YouTube (24%).

Instagram
74%
Facebook
58%
YouTube
24%
TikTok
13%
Twitter / X
12%
LinkedIn
12%
Pinterest
3%

Social media engagement is exceptionally high: 81% of stores maintain social profiles and 2% run Meta ads. That's 18 percentage points above the Wix average of 63%.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (3%), Facebook Pixel (2%).

Google Analytics
3%
Google Tag Manager
3%
Facebook Pixel
2%
Google Ads
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

6 products $150 avg
Health Wellness
7 products $36 avg
Health Coaching Wellness
28 products $17 avg
Health
HOME | saludnatural United States
313 products $21 avg
Health Wellness
19 products $36 avg
Health Sporting Goods Fitness Equipment Supplements
8 products $307 avg
Health Fitness Equipment Wellness
5 products $28 avg
Sporting Goods Health
5 products $55 avg
Health
28 products $6 avg
Health
18 products $289 avg
Health
12 products $56 avg
Health Health Products Fitness Equipment

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FAQ

How many Wix Fitness Nutrition stores are there?

We currently track 991 active Wix stores in the Fitness Nutrition segment.

Are Wix Fitness Nutrition stores growing?

Yes. In the last 30 days, 52 new stores were indexed in the Fitness Nutrition segment, showing a 5% monthly growth rate.

What is the average product price in Wix Fitness Nutrition stores?

Among stores with pricing data, the average listed price is about $163, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.