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Wix topic analytics
Topic
Updated June 8, 2026
Wix

1,035 Wix Coaching Stores: Stats & Market Data (2026)

1,035 active Wix stores fall into the Coaching segment, with 12 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Health, Business & Industrial. 80% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

80%
Social media
1%
Meta ads
71%
Contact info
Total Stores
1,035
Active Wix stores
New (30d)
12
Newly added in the last 30 days
Avg. Products
13
Among 1,034 stores with catalog data
Avg. Price
$159
Among 505 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

58 29 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

12 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 645 · 62%
10-49 350 · 34%
50-199 33 · 3%
200-999 6 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
68% coverage
Health
9% coverage
Business & Industrial
3% coverage
Arts & Entertainment
3% coverage
Books & Literature
2% coverage
Apparel & Accessories
1% coverage
Sporting Goods
1% coverage
Beauty & Cosmetics
1% coverage
Home & Garden
0% coverage
Celebrations & Gifts
0% coverage
Adult 2

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 13 because some stores carry much larger inventories. That's smaller than the Wix average of 73. The strongest country concentrations are United States, United Kingdom, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 188 · 37%
$25-$49 121 · 24%
$50-$99 87 · 17%
$100-$199 37 · 7%
$200-$499 43 · 9%
$500+ 29 · 6%
Store currencies
USD 533 EUR 196 GBP 90 CAD 49 AUD 37 CHF 35 INR 12 MXN 10

Among stores with pricing data, the most common price range is Under $25. The average is higher at $159 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (67%), Facebook (55%), LinkedIn (34%).

Instagram
67%
Facebook
55%
LinkedIn
34%
YouTube
32%
Twitter / X
13%
TikTok
13%
Pinterest
4%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 1% run Meta ads. That's 15 percentage points above the Wix average of 65%.

Marketing & analytics tools

Facebook Pixel (3%), Google Analytics (3%), Google Tag Manager (2%).

Facebook Pixel
3%
Google Analytics
3%
Google Tag Manager
2%
Google Ads
1%
Pinterest Pixel
1%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

38 products $25 avg
Education & Courses parenting coaching
45 products $11 avg
Education & Courses coaching mentoring
5 products $63 avg
Education & Courses self-development coaching
15 products $17 avg
Health meal plan coaching
6 products $581 avg
Education & Courses coaching emotional management
5 products $162 avg
Arts & Entertainment self-improvement wellness
17 products $18 avg
Education & Courses coaching self-empowerment
68 products $52 avg
Business & Industrial coaching mental health
23 products $18 avg
Education & Courses transformational services coaching
9 products $37 avg
Education & Courses mental performance training sports psychology

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FAQ

How many Wix Coaching stores are there?

We currently track 1,035 active Wix stores in the Coaching segment.

Are Wix Coaching stores growing?

Yes. In the last 30 days, 12 new stores were indexed in the Coaching segment, showing a 1% monthly growth rate.

What is the average product price in Wix Coaching stores?

Among stores with pricing data, the average listed price is about $159, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.