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Topic
Updated May 18, 2026
WooCommerce

368 WooCommerce E-liquid Stores: Stats & Market Data (2026)

368 active WooCommerce stores fall into the E-liquid segment, with 203 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Smoking & Vaping, Electronics, Food & Beverages. 33% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

33%
Social media
0%
Meta ads
39%
Contact info
Total Stores
368
Active WooCommerce stores
New (30d)
203
Newly added in the last 30 days
Avg. Products
10,734
Among 368 stores with catalog data
Avg. Price
$19
Among 342 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

135 67 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

203 new stores were added in the past 30 days — 55% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 10 · 3%
10-49 57 · 15%
50-199 83 · 23%
200-999 110 · 30%
1k-4.9k 33 · 9%
5k+ 75 · 20%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Smoking & Vaping
84% coverage
Electronics
15% coverage
Food & Beverages
2% coverage
Adult
1% coverage
Health
1% coverage
General Merchandise 1

Among stores with catalog data, the 200-999 product range is most common. The average is 10,734 products per store. That's larger than the WooCommerce average of 1,390. The strongest country concentrations are United Kingdom, Taiwan (Province of China), Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 304 · 89%
$25-$49 20 · 6%
$50-$99 5 · 1%
$100-$199 12 · 4%
$200-$499 1 · 0%
Store currencies
USD 114 EUR 70 GBP 38 TWD 33 AED 26 EGP 8 AUD 7 CAD 7

Among stores with pricing data, the most common price range is Under $25. The average is higher at $19 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (26%), Instagram (22%), Twitter / X (10%).

Facebook
26%
Instagram
22%
Twitter / X
10%
YouTube
5%
TikTok
3%
Pinterest
3%
LinkedIn
1%

About 33% of stores maintain social media profiles and 0% run Meta ads — moderate marketing investment overall. That's 14 percentage points below the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (15%), Google Tag Manager (6%), Google Ads (1%).

Google Analytics
15%
Google Tag Manager
6%
Google Ads
1%
Facebook Pixel
1%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

114 products $19 avg
Smoking & Vaping vape shop e-liquid
36 products
Adult cbd packaging
279 products $10 avg
Electronics vape e-liquid
755 products $10 avg
Smoking & Vaping vape shop e-liquid
73 products $10 avg
Smoking & Vaping e-liquid vape juice
740 products $12 avg
Smoking & Vaping vape e-liquid
3,883 products $10 avg
Smoking & Vaping vape e-liquid
476 products $28 avg
Smoking & Vaping electronic-cigarettes vaping
66 products $20 avg
Smoking & Vaping vape e-liquid
668 products $12 avg
Smoking & Vaping e-liquid nicotine salts
310 products $12 avg
Smoking & Vaping electronic cigarette vape pods

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FAQ

How many WooCommerce E-liquid stores are there?

We currently track 368 active WooCommerce stores in the E-liquid segment.

Are WooCommerce E-liquid stores growing?

Yes. In the last 30 days, 203 new stores were indexed in the E-liquid segment, showing a 55% monthly growth rate.

What is the average product price in WooCommerce E-liquid stores?

Among stores with pricing data, the average listed price is about $19, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.