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Topic
Updated Apr 27, 2026
WooCommerce

166 WooCommerce Esim Stores: Stats & Market Data (2026)

166 active WooCommerce stores fall into the Esim segment, with 24 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Electronics, Travel, Smoking & Vaping. 42% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

42%
Social media
1%
Meta ads
44%
Contact info
Total Stores
166
Active WooCommerce stores
New (30d)
24
Newly added in the last 30 days
Avg. Products
453
Among 166 stores with catalog data
Avg. Price
$25
Among 157 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

24 12 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

24 new stores were added in the past 30 days (14% of the total), showing steady growth. This is below the WooCommerce average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 43 · 26%
10-49 56 · 34%
50-199 31 · 19%
200-999 20 · 12%
1k-4.9k 13 · 8%
5k+ 3 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Electronics
81% coverage
Travel
25% coverage
Smoking & Vaping
1% coverage
Software
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 453 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,088. The strongest country concentrations are Viet Nam, Taiwan (Province of China), Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 122 · 78%
$25-$49 24 · 15%
$50-$99 9 · 6%
$200-$499 1 · 1%
$500+ 1 · 1%
Store currencies
USD 111 EUR 18 VND 6 TWD 5 AUD 2 BRL 2 CAD 2 GBP 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $25 because some stores price much higher, pulling it up. That's below the WooCommerce average of $419.

Social media platforms

Facebook (37%), Instagram (31%), YouTube (13%).

Facebook
37%
Instagram
31%
YouTube
13%
TikTok
11%
Twitter / X
11%
LinkedIn
7%
Pinterest
1%

About 42% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall. That's 15 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Google Tag Manager (31%), Google Analytics (27%), Facebook Pixel (16%).

Google Tag Manager
31%
Google Analytics
27%
Facebook Pixel
16%
Google Ads
16%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

183 products $27 avg
Electronics international sim card mobile data
momobi - momobi網遊 Taiwan (Province of China)
126 products $12 avg
Electronics esim regional internet data
254 products $1 avg
Travel esim travel connectivity
6 products $10 avg
Electronics esim mobile data plans
14 products $2 avg
Electronics esim mobile data
1,841 products $21 avg
Electronics esim mobile connectivity
11 products $6 avg
Electronics esim electronics
7 products $9 avg
Electronics esim mobile top-up
9 products $6 avg
Travel esim travel esim

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FAQ

How many WooCommerce Esim stores are there?

We currently track 166 active WooCommerce stores in the Esim segment.

Are WooCommerce Esim stores growing?

Yes. In the last 30 days, 24 new stores were indexed in the Esim segment, showing a 14% monthly growth rate.

What is the average product price in WooCommerce Esim stores?

Among stores with pricing data, the average listed price is about $25, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.