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WooCommerce topic analytics
Topic
Updated Apr 6, 2026
WooCommerce

493 WooCommerce Outerwear Stores: Stats & Market Data (2026)

493 active WooCommerce stores fall into the Outerwear segment, with 31 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Arts & Entertainment, Sporting Goods. 58% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

58%
Social media
2%
Meta ads
59%
Contact info
Total Stores
493
Active WooCommerce stores
New (30d)
31
Newly added in the last 30 days
Avg. Products
675
Among 493 stores with catalog data
Avg. Price
$145
Among 459 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

36 18 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

31 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 66 · 13%
10-49 174 · 35%
50-199 127 · 26%
200-999 89 · 18%
1k-4.9k 25 · 5%
5k+ 12 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
99% coverage
Arts & Entertainment
1% coverage
Sporting Goods
1% coverage
Wedding 2 Celebrations & Gifts 1 Jewelry & Watches 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 675 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 879. The strongest country concentrations are United Kingdom, Türkiye, Bangladesh.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 93 · 20%
$25-$49 116 · 25%
$50-$99 90 · 20%
$100-$199 87 · 19%
$200-$499 44 · 10%
$500+ 29 · 6%
Store currencies
USD 235 EUR 75 GBP 28 TRY 16 BDT 14 CAD 10 RUB 10 INR 9

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $145 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (49%), Instagram (44%), YouTube (11%).

Facebook
49%
Instagram
44%
YouTube
11%
Twitter / X
11%
TikTok
10%
Pinterest
6%
LinkedIn
4%

Social media adoption is strong at 58%, and 2% of stores run Meta ad campaigns. That's 10 percentage points below the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (22%), Facebook Pixel (17%), Google Tag Manager (11%).

Google Analytics
22%
Facebook Pixel
17%
Google Tag Manager
11%
Google Ads
8%
Pinterest Pixel
2%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

220 products $104 avg 1 ads
Apparel & Accessories techwear outerwear
431 products $593 avg 11 ads
Apparel & Accessories men's clothing leather jackets
90 products $55 avg
Apparel & Accessories sportswear hockey gear
Vido Poland
127 products $96 avg
Apparel & Accessories men's clothing store casual wear
441 products $142 avg
Apparel & Accessories custom leather jackets outerwear
11 products $145 avg
Apparel & Accessories clothing store jackets
6 products $9 avg
Apparel & Accessories raincoat fashion
首頁 - momoco Taiwan (Province of China)
408 products $108 avg
Apparel & Accessories women's fashion dresses
165 products $68 avg
Apparel & Accessories clothing skirts
15 products $46 avg
Apparel & Accessories clothing fashion
505 products $1051 avg
Apparel & Accessories raincoat waterproof fashion
37 products $236 avg
Apparel & Accessories sustainable fashion vegan clothing

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FAQ

How many WooCommerce Outerwear stores are there?

We currently track 493 active WooCommerce stores in the Outerwear segment.

Are WooCommerce Outerwear stores growing?

Yes. In the last 30 days, 31 new stores were indexed in the Outerwear segment, showing a 6% monthly growth rate.

What is the average product price in WooCommerce Outerwear stores?

Among stores with pricing data, the average listed price is about $145, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.