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Topic
Updated Apr 27, 2026
WooCommerce

88 WooCommerce Pleasure products Stores: Stats & Market Data (2026)

88 active WooCommerce stores fall into the Pleasure products segment, with 26 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 5k+, with prices typically in the Under $25 range. The leading categories are Adult. 38% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

38%
Social media
1%
Meta ads
36%
Contact info
Total Stores
88
Active WooCommerce stores
New (30d)
26
Newly added in the last 30 days
Avg. Products
9,729
Among 87 stores with catalog data
Avg. Price
$83
Among 83 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

26 13 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

26 new stores were added in the past 30 days — 30% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 13 · 15%
10-49 22 · 25%
50-199 13 · 15%
200-999 11 · 13%
1k-4.9k 5 · 6%
5k+ 23 · 26%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
100% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 9,729 products. That's larger than the WooCommerce average of 1,088. The strongest country concentrations are Malaysia, Brazil, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 32 · 39%
$25-$49 27 · 33%
$50-$99 14 · 17%
$100-$199 6 · 7%
$200-$499 3 · 4%
$500+ 1 · 1%
Store currencies
USD 48 EUR 15 GBP 5 MYR 3 BRL 2 CHF 2 GHS 2 INR 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $83 because some stores price much higher, pulling it up. That's below the WooCommerce average of $419.

Social media platforms

Instagram (28%), Facebook (25%), Twitter / X (9%).

Instagram
28%
Facebook
25%
Twitter / X
9%
TikTok
6%
YouTube
6%
LinkedIn
3%
Pinterest
2%

About 38% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall. That's 19 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (19%), Google Tag Manager (11%), Facebook Pixel (6%).

Google Analytics
19%
Google Tag Manager
11%
Facebook Pixel
6%
Google Ads
5%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

256 products $46 avg
Adult pleasure products sex toys
138 products $61 avg
Adult sexual wellness intimate well-being
69 products $83 avg
Adult sex toys pleasure products
8 products $38 avg
Adult gift card pleasure products
19 products $355 avg
Adult realistic dolls sexy dolls
41 products $30 avg
Adult sex toys erotic products
1,465 products $24 avg
Adult adult toys erotic lingerie
15 products $140 avg
Adult pleasure products love fountain
6 products $113 avg
Adult handmade chocolate pleasure products
15 products $35 avg
Adult adult products sex toys
336 products $11 avg
Adult sex toys pleasure products

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FAQ

How many WooCommerce Pleasure products stores are there?

We currently track 88 active WooCommerce stores in the Pleasure products segment.

Are WooCommerce Pleasure products stores growing?

Yes. In the last 30 days, 26 new stores were indexed in the Pleasure products segment, showing a 30% monthly growth rate.

What is the average product price in WooCommerce Pleasure products stores?

Among stores with pricing data, the average listed price is about $83, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.