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Topic
Updated May 25, 2026
WooCommerce

123 WooCommerce Unisex fragrance Stores: Stats & Market Data (2026)

123 active WooCommerce stores fall into the Unisex fragrance segment, with 72 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Food & Beverages. 37% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

37%
Social media
2%
Meta ads
53%
Contact info
Total Stores
123
Active WooCommerce stores
New (30d)
72
Newly added in the last 30 days
Avg. Products
1,146
Among 123 stores with catalog data
Avg. Price
$43
Among 117 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

71 35 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

72 new stores were added in the past 30 days — 59% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 43%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 10 · 8%
10-49 33 · 27%
50-199 39 · 32%
200-999 29 · 24%
1k-4.9k 8 · 7%
5k+ 4 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
98% coverage
Apparel & Accessories
2% coverage
Food & Beverages
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,146 products per store. That's smaller than the WooCommerce average of 1,495. The strongest country concentrations are India, Bangladesh, Viet Nam.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 72 · 62%
$25-$49 19 · 16%
$50-$99 17 · 15%
$100-$199 6 · 5%
$200-$499 1 · 1%
$500+ 2 · 2%
Store currencies
PKR 18 INR 15 USD 12 EUR 10 GBP 9 VND 7 BDT 6 IDR 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $43 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (33%), Facebook (24%), TikTok (13%).

Instagram
33%
Facebook
24%
TikTok
13%
Twitter / X
7%
YouTube
7%
Pinterest
2%
LinkedIn
1%

About 37% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 6 percentage points below the WooCommerce average of 43%.

Marketing & analytics tools

Facebook Pixel (13%), Google Analytics (12%), Google Tag Manager (10%).

Facebook Pixel
13%
Google Analytics
12%
Google Tag Manager
10%
Google Ads
5%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,014 products $5 avg 1 ads
Beauty & Cosmetics Food & Beverages men fragrance women perfume
55 products $18 avg
Beauty & Cosmetics perfume unisex fragrance
118 products $8 avg
Beauty & Cosmetics men's fragrance unisex fragrance
359 products $68 avg
Beauty & Cosmetics women perfume men cologne
56 products $8 avg
Beauty & Cosmetics perfume for men perfume for women
41 products $7 avg
Beauty & Cosmetics perfume store eau de parfum
224 products $35 avg
Beauty & Cosmetics perfume for men women perfume
63 products $12 avg
Beauty & Cosmetics luxury perfumes women perfume
45 products $12 avg
Beauty & Cosmetics perfume for men women perfume
44 products $11 avg
Beauty & Cosmetics women perfume men cologne
43 products $5 avg
Beauty & Cosmetics mens perfume womens perfume
959 products $23 avg
Beauty & Cosmetics perfume solid perfume

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FAQ

How many WooCommerce Unisex fragrance stores are there?

We currently track 123 active WooCommerce stores in the Unisex fragrance segment.

Are WooCommerce Unisex fragrance stores growing?

Yes. In the last 30 days, 72 new stores were indexed in the Unisex fragrance segment, showing a 59% monthly growth rate.

What is the average product price in WooCommerce Unisex fragrance stores?

Among stores with pricing data, the average listed price is about $43, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.