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BigCommerce subcategory analytics
Subcategory
Updated July 20, 2026
BigCommerce

83 BigCommerce Baby Gear & Strollers Stores: Stats & Market Data (2026)

83 active BigCommerce stores fall into the Baby Gear & Strollers segment, with 3 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Home & Garden, Apparel & Accessories. 46% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

46%
Social media
4%
Meta ads
60%
Contact info
Total Stores
83
Active BigCommerce stores
New (30d)
3
Newly added in the last 30 days
Avg. Products
2,157
Among 82 stores with catalog data
Avg. Price
$82
Among 60 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9 4 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

3 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the BigCommerce average of 8%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3 · 4%
10-49 14 · 17%
50-199 19 · 23%
200-999 27 · 33%
1k-4.9k 14 · 17%
5k+ 5 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
100% coverage
Home & Garden
10% coverage
Apparel & Accessories
7% coverage
Toys & Games
7% coverage
Beauty & Cosmetics
5% coverage
Health
5% coverage
Celebrations & Gifts
4% coverage
Education & Courses
2% coverage
Food & Beverages
2% coverage
Arts & Entertainment
1% coverage
Books & Literature
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 2,157 products per store. That's smaller than the BigCommerce average of 2,602. The strongest country concentrations are Australia, United Kingdom, Ireland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 19 · 32%
$25-$49 17 · 28%
$50-$99 14 · 23%
$100-$199 6 · 10%
$200-$499 3 · 5%
$500+ 1 · 2%
Store currencies
USD 44 GBP 7 AUD 6 EUR 6 CAD 4 NZD 2 AED 1 TZS 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $82 because some stores price much higher, pulling it up. That's below the BigCommerce average of $342.

Social media platforms

Facebook (43%), Instagram (37%), Pinterest (18%).

Facebook
43%
Instagram
37%
Pinterest
18%
Twitter / X
13%
YouTube
13%
LinkedIn
6%
TikTok
4%

About 46% of stores maintain social media profiles and 4% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (70%), Facebook Pixel (46%), Google Tag Manager (29%).

Google Analytics
70%
Facebook Pixel
46%
Google Tag Manager
29%
Google Ads
20%
Pinterest Pixel
10%
TikTok Pixel
8%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

44 products $19 avg
Baby & Kids
362 products $77 avg
Baby & Kids Baby Products
590 products $42 avg
Animals & Pet Supplies Baby & Kids
806 products $20 avg
Toys & Games Baby & Kids Health
3,315 products $30 avg
Baby & Kids Baby Products
1,258 products $186 avg
Baby & Kids
957 products $37 avg
Baby & Kids
24 products $57 avg
Baby & Kids
110 products $74 avg
Baby & Kids Baby Products
14 products $14 avg
Baby & Kids
845 products $35 avg
Baby & Kids Baby Products Toys
56 products $39 avg
Baby & Kids Education & Courses Baby Products

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FAQ

How many BigCommerce Baby Gear & Strollers stores are there?

We currently track 83 active BigCommerce stores in the Baby Gear & Strollers segment.

Are BigCommerce Baby Gear & Strollers stores growing?

Yes. In the last 30 days, 3 new stores were indexed in the Baby Gear & Strollers segment, showing a 4% monthly growth rate.

What is the average product price in BigCommerce Baby Gear & Strollers stores?

Among stores with pricing data, the average listed price is about $82, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.