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BigCommerce subcategory analytics
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Updated Apr 27, 2026
BigCommerce

102 BigCommerce Candles & Fragrance Stores: Stats & Market Data (2026)

102 active BigCommerce stores fall into the Candles & Fragrance segment, with 8 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Home & Garden, Beauty & Cosmetics, Health. 68% maintain social media profiles — Facebook leads — and 5% run Meta ad campaigns.

68%
Social media
5%
Meta ads
46%
Contact info
Total Stores
102
Active BigCommerce stores
New (30d)
8
Newly added in the last 30 days
Avg. Products
978
Among 101 stores with catalog data
Avg. Price
$55
Among 70 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

8 4 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

8 new stores were added in the past 30 days (8% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 9 · 9%
10-49 19 · 19%
50-199 26 · 26%
200-999 29 · 29%
1k-4.9k 13 · 13%
5k+ 5 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
100% coverage
Beauty & Cosmetics
25% coverage
Health
14% coverage
Celebrations & Gifts
10% coverage
Food & Beverages
9% coverage
Jewelry & Watches
9% coverage
Apparel & Accessories
6% coverage
Arts & Entertainment
4% coverage
Books & Literature
2% coverage
Smoking & Vaping
2% coverage
Office Supplies
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 978 products per store. That's smaller than the BigCommerce average of 2,632. The strongest country concentrations are Australia, United States, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 38 · 54%
$25-$49 20 · 29%
$50-$99 6 · 9%
$100-$199 4 · 6%
$500+ 2 · 3%
Store currencies
USD 72 AUD 7 EUR 2 GBP 2 CAD 1 NZD 1 SGD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $55 because some stores price much higher, pulling it up. That's below the BigCommerce average of $340.

Social media platforms

Facebook (59%), Instagram (50%), Twitter / X (25%).

Facebook
59%
Instagram
50%
Twitter / X
25%
Pinterest
20%
YouTube
12%
LinkedIn
6%
TikTok
5%

Social media adoption is strong at 68%, and 5% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (57%), Facebook Pixel (49%), Google Ads (12%).

Google Analytics
57%
Facebook Pixel
49%
Google Ads
12%
Google Tag Manager
12%
TikTok Pixel
12%
Pinterest Pixel
3%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

159 products $119 avg 13 ads
Jewelry & Watches Home & Garden gemstone jewelry aromatherapy diffuser
35 products $75 avg
Home & Garden rustic vintage candles wood wick candles
93 products $33 avg
Home & Garden Beauty & Cosmetics Animals & Pet Supplies natural skincare pet care products
91 products $34 avg
Home & Garden scented candles home fragrance
26 products $24 avg
Health Beauty & Cosmetics Home & Garden self care products bath and body
205 products $22 avg
Beauty & Cosmetics Home & Garden natural body care organic ingredients
49 products $9 avg
Home & Garden Health crystal shop herbal remedies
826 products $19 avg
Beauty & Cosmetics Health Home & Garden handmade soap natural skincare
41 products $12 avg
Beauty & Cosmetics Home & Garden soap bars essential oils
256 products $33 avg
Beauty & Cosmetics Home & Garden natural ingredients bath body products
287 products $7 avg
Beauty & Cosmetics Home & Garden natural soap handmade lotion
105 products $17 avg
Health Home & Garden Sporting Goods yoga mats wellness gifts

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FAQ

How many BigCommerce Candles & Fragrance stores are there?

We currently track 102 active BigCommerce stores in the Candles & Fragrance segment.

Are BigCommerce Candles & Fragrance stores growing?

Yes. In the last 30 days, 8 new stores were indexed in the Candles & Fragrance segment, showing a 8% monthly growth rate.

What is the average product price in BigCommerce Candles & Fragrance stores?

Among stores with pricing data, the average listed price is about $55, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.