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Topic
Updated May 25, 2026
Wix

101 Wix Family games Stores: Stats & Market Data (2026)

101 active Wix stores fall into the Family games segment, with 7 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Toys & Games, Arts & Entertainment, Books & Literature. 75% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

75%
Social media
0%
Meta ads
61%
Contact info
Total Stores
101
Active Wix stores
New (30d)
7
Newly added in the last 30 days
Avg. Products
100
Among 101 stores with catalog data
Avg. Price
$48
Among 57 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

7 3 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

7 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the Wix average of 32%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 48 · 48%
10-49 38 · 38%
50-199 4 · 4%
200-999 8 · 8%
1k-4.9k 3 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
95% coverage
Arts & Entertainment
3% coverage
Books & Literature
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 100 because some stores carry much larger inventories. That's larger than the Wix average of 75. The strongest country concentrations are United States, Israel, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 24 · 42%
$25-$49 20 · 35%
$50-$99 9 · 16%
$100-$199 3 · 5%
$500+ 1 · 2%
Store currencies
USD 50 CAD 8 EUR 7 AUD 6 GBP 6 ILS 6 HKD 3 BRL 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $48 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (57%), Facebook (51%), YouTube (25%).

Instagram
57%
Facebook
51%
YouTube
25%
Twitter / X
17%
TikTok
12%
LinkedIn
6%
Pinterest
3%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 0% run Meta ads. That's 11 percentage points above the Wix average of 64%.

Marketing & analytics tools

Pinterest Pixel (3%), Google Analytics (2%), Google Tag Manager (2%).

Pinterest Pixel
3%
Google Analytics
2%
Google Tag Manager
2%
Facebook Pixel
1%
Google Ads
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

40 products $35 avg
Toys & Games tic-tac-toe strategy games
30 products $5 avg
Toys & Games camping games family games
22 products $35 avg
Books & Literature Toys & Games cooperative board games strategy games
12 products
Toys & Games card games board games
41 products $34 avg
Toys & Games building kits family games
1,543 products $7 avg
Toys & Games board game rentals family games
145 products $25 avg
Toys & Games game night board games
5 products $13 avg
Toys & Games board games strategy games
22 products $21 avg
Toys & Games strategy boardgames fun games
21 products $12 avg
Toys & Games family games event entertainment
32 products $23 avg
Toys & Games family games serious gamers

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FAQ

How many Wix Family games stores are there?

We currently track 101 active Wix stores in the Family games segment.

Are Wix Family games stores growing?

Yes. In the last 30 days, 7 new stores were indexed in the Family games segment, showing a 7% monthly growth rate.

What is the average product price in Wix Family games stores?

Among stores with pricing data, the average listed price is about $48, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.